Julien BLANC

Fondateur at Greige
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Contact Information
Location
Greater Paris Metropolitan Region, FR
Languages
  • Espagnol -
  • anglais -

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Experience

    • Belgium
    • Professional Services
    • Fondateur
      • Sep 2018 - Present
    • United States
    • Software Development
    • 700 & Above Employee
    • Brand reputation
      • Jun 2015 - Jan 2017

      Member of the Google FR marketing team working on brand & reputation - Launch of high-profile 360 communication campaigns (Moteur de Réussites Françaises) - Management of media +crea agencies (TBWA / OMD / Isobar / Essence..) - Organization of various events - Manage our Google Ambassador Program Member of the Google FR marketing team working on brand & reputation - Launch of high-profile 360 communication campaigns (Moteur de Réussites Françaises) - Management of media +crea agencies (TBWA / OMD / Isobar / Essence..) - Organization of various events - Manage our Google Ambassador Program

    • United States
    • Media Production
    • 700 & Above Employee
    • Brand content manager (Vogue, Glamour, GQ, AD, Vanity Fair)
      • Feb 2015 - Jun 2015

      PIloted with the advertising team the launch of several special operations (from answering the client's brief with creative ideas until the operational launch with coordination of creative / technical teams).

    • Communication and Partnerships Manager Conde Nast Digital (Vogue, Glamour, GQ, AD, Vanity Fair)
      • May 2011 - Jan 2015

      PARTNERSHIPS /BUSINESS DEVELOPMENT Led strategic growth of Condé Nast through implementation of deals with key accounts across all Condé Nast brands. SPECIAL OPERATIONSBuilded branded content and multi-screen campaigns and coordinated their implementation with the editorial, marketing and advertising teams COMMUNICATION Led cross channels BtoB / BtoC digital campaigns with objective of developing brand awareness locally and generating new business Developed 360 advertising solutions with Condé Nast publishing team. SOCIAL MEDIAPiloted innovate social marketing experiences working closely with Instagram, Pinterest, Google and Facebook teams in France. LAUNCH of Vanity Fair and AD websites in FranceDeveloped the marketing and communication strategy to build a unique brand proposition Show less

    • Marketing Project Manager (Vogue, Glamour, GQ)
      • Dec 2009 - May 2011

      PRODUCT Relaunched all Conde Nast digital platforms (websites, iPhone apps, ..) for Vogue, Glamour and GQ. Multi-awarded (Lovie Awards, Webby Awards, Strategies among others)AUDIENCELed weekly and monthly audience reporting (Google Analytics, Nielsen NetRatings), research and ad-hoc analysisCreated strategic audience partnerships with pure players (Yahoo!, Free, Msn...)SOCIAL MEDIA Generated community growth with highly engaged users through editorial and media campaigns. CRM Launched acquisition operations to recruit high profile leads and developed database monetization SEM / SEO / SMO Managed local media plan monitoring with agencies e-PR Created and implemented communication plan in conjunction with the global Head of Marketing Show less

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Advertising and Fashion Editor Assistant
      • May 2009 - Oct 2009

      BlackBook Magazine is a US lifestyle magazine with a website www.bbook.com and iPhone application (city-guides geolocalized) - Worked with the fashion editor and organized various photo shoots - Assisted the marketing team on partnerships and special operations BlackBook Magazine is a US lifestyle magazine with a website www.bbook.com and iPhone application (city-guides geolocalized) - Worked with the fashion editor and organized various photo shoots - Assisted the marketing team on partnerships and special operations

    • Junior Account Executive on IBM account
      • Mar 2008 - Sep 2008

      Worked on offline and online BtoB campaigns for IBM in France Worked on offline and online BtoB campaigns for IBM in France

    • Book and Periodical Publishing
    • 300 - 400 Employee
    • Special Operations
      • Jan 2008 - Mar 2008
    • United Kingdom
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Junior Marketing Executive
      • Sep 2005 - Feb 2006

      Press and events assistant for top clients (Cavalli, Versace, RIchard James, DKNY, ... ) Press and events assistant for top clients (Cavalli, Versace, RIchard James, DKNY, ... )

    • France
    • Retail Luxury Goods and Jewelry
    • 700 & Above Employee
    • Sales
      • Jan 2004 - May 2004

Education

  • Pace University - Lubin School of Business
    MBA, Comptabilité et finance
    2009 - 2010
  • EBS - European Business School Paris
    Master 2, Marketing
    2008 - 2009
  • IPAG
    Master's degree
    2004 - 2008

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