Julie D. Boynton, MBA
Marketing Manager at Medicomp Inc.- Claim this Profile
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Bio
Jose Marcenaro
I have worked with Julie on launching Sitecore based mobile-responsive websites for 21st Century Oncology since September 2013. She is resourceful and dynamic and has particular ability with problem solving, especially with relation to information architecture and user experience. Julie has used her knowledge of Sitecore, SEO principles, and other web technologies to work directly with my team of developers to create engaging websites with minimal to no input from external creative agencies. In her role as Corporate Marketing Director, I communicate with Julie on a regular, ongoing basis. She is a diligent and knowledgeable achiever. I am pleased to recommend her without reservation.
Craig N.
It is very rewarding to work for someone as thoughtful and personable as Julie. I have had the privilege of reporting to Julie for most of the past year on a website management project that supports approximately forty sub-sites. The websites use a Content Management System named Sitecore. Julie's approach to site upgrades and improvements is thoughtful, and her solutions are oriented towards business and user goals. Julie is dedicated to developing high-quality timely solutions. She works independently and directly with developers as needed. Julie is a natural leader who brings out the best in the developer staff. I am hopeful that I can continue to work with Julie for a long time to come.
Jose Marcenaro
I have worked with Julie on launching Sitecore based mobile-responsive websites for 21st Century Oncology since September 2013. She is resourceful and dynamic and has particular ability with problem solving, especially with relation to information architecture and user experience. Julie has used her knowledge of Sitecore, SEO principles, and other web technologies to work directly with my team of developers to create engaging websites with minimal to no input from external creative agencies. In her role as Corporate Marketing Director, I communicate with Julie on a regular, ongoing basis. She is a diligent and knowledgeable achiever. I am pleased to recommend her without reservation.
Craig N.
It is very rewarding to work for someone as thoughtful and personable as Julie. I have had the privilege of reporting to Julie for most of the past year on a website management project that supports approximately forty sub-sites. The websites use a Content Management System named Sitecore. Julie's approach to site upgrades and improvements is thoughtful, and her solutions are oriented towards business and user goals. Julie is dedicated to developing high-quality timely solutions. She works independently and directly with developers as needed. Julie is a natural leader who brings out the best in the developer staff. I am hopeful that I can continue to work with Julie for a long time to come.
Jose Marcenaro
I have worked with Julie on launching Sitecore based mobile-responsive websites for 21st Century Oncology since September 2013. She is resourceful and dynamic and has particular ability with problem solving, especially with relation to information architecture and user experience. Julie has used her knowledge of Sitecore, SEO principles, and other web technologies to work directly with my team of developers to create engaging websites with minimal to no input from external creative agencies. In her role as Corporate Marketing Director, I communicate with Julie on a regular, ongoing basis. She is a diligent and knowledgeable achiever. I am pleased to recommend her without reservation.
Craig N.
It is very rewarding to work for someone as thoughtful and personable as Julie. I have had the privilege of reporting to Julie for most of the past year on a website management project that supports approximately forty sub-sites. The websites use a Content Management System named Sitecore. Julie's approach to site upgrades and improvements is thoughtful, and her solutions are oriented towards business and user goals. Julie is dedicated to developing high-quality timely solutions. She works independently and directly with developers as needed. Julie is a natural leader who brings out the best in the developer staff. I am hopeful that I can continue to work with Julie for a long time to come.
Jose Marcenaro
I have worked with Julie on launching Sitecore based mobile-responsive websites for 21st Century Oncology since September 2013. She is resourceful and dynamic and has particular ability with problem solving, especially with relation to information architecture and user experience. Julie has used her knowledge of Sitecore, SEO principles, and other web technologies to work directly with my team of developers to create engaging websites with minimal to no input from external creative agencies. In her role as Corporate Marketing Director, I communicate with Julie on a regular, ongoing basis. She is a diligent and knowledgeable achiever. I am pleased to recommend her without reservation.
Craig N.
It is very rewarding to work for someone as thoughtful and personable as Julie. I have had the privilege of reporting to Julie for most of the past year on a website management project that supports approximately forty sub-sites. The websites use a Content Management System named Sitecore. Julie's approach to site upgrades and improvements is thoughtful, and her solutions are oriented towards business and user goals. Julie is dedicated to developing high-quality timely solutions. She works independently and directly with developers as needed. Julie is a natural leader who brings out the best in the developer staff. I am hopeful that I can continue to work with Julie for a long time to come.
Experience
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Medicomp Inc.
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United States
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Medical Equipment Manufacturing
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1 - 100 Employee
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Marketing Manager
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Mar 2021 - Present
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Brevard Family Partnership
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United States
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Non-profit Organizations
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1 - 100 Employee
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Public Relations Manager
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Oct 2018 - Mar 2021
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21st Century Oncology
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Medical Practices
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700 & Above Employee
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Corporate Marketing Director
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Aug 2012 - Sep 2018
Responsible for corporate brand management, including all print, web, video, advertising, and public relations activities for 21st Century Oncology, ("21C"), a $1 billion healthcare services company with an international network of 500+ locations and affiliation with 900+ physicians. Supervised a complete rebrand of the company in 2013 and managed more than 50 local brands under the corporate umbrella.Designed and launched mobile-responsive websites utilizing Sitecore CMS. This project consolidated approximately 50 individual websites. Local branding was preserved in a manner consistent with corporate branding; $500K project delivered on time and under budget.Co-wrote the company's first Strategic Marketing Plan, establishing 21C's value proposition and marketing mix.Created and launched corporate blog and social media pages; directed SEO initiatives and online marketing campaigns.Development, production, and national distribution of custom marketing and sales aids for physician referral marketing and direct-to-patient marketing. Ensured all advertising and collateral materials were compliant with healthcare regulations and passed stringent clinical reviews.Reduced print costs by >75%, realizing a cost savings of over $1M, through collateral redesign, vendor negotiation, and installation and management of an in-house digital print shop.Managed teams of design and public relations consultants, web developers, SEO consultants, online marketing, print vendors, and call center.Trained regional operations teams and field sales representatives.
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BRPH
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United States
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Professional Services
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200 - 300 Employee
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Proposal Writer / Marketing Coordinator
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Apr 2008 - Jun 2012
Completed winning proposals for projects totaling approximately $100 million total revenue and $1.5 billion in construction value Led multi-discipline teams in the production of more than 200 qualification-based proposals forfederal, municipal, and commercial clientsDeveloped focused strategies to capture targeted projects in five market sectors (education, federal, commercial/industrial, aerospace, and aviation,).Identified and analyzed potential opportunities daily, including completing competitor and customer analyses.Designed winning presentations; coached executives and multi-discipline team leads on delivery.Provided complete proposal project management, including defining proposal plan, delegating tasks, coordinating technical material, creating final deliverables, and submission to client.Assigned, coordinated, and edited all technical narrative from executives, multi-discipline team leads, subconsultants, and joint venture partners.Managed CRM database.Provided corporate representation at conferences and community events.
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Kinlin Grover Compass
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United States
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Real Estate
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200 - 300 Employee
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Regional Marketing Coordinator
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2004 - 2007
Marketed all properties listed with Kinlin Grover, a real estate company comprised of 11 real estate offices and 250+ agents located throughout Cape Cod; properties listed ranged from $300K - $60M.Tracked and analyzed client/customer base and created targeted advertising campaigns.Reduced advertising expenditures by $200,000/year resulting in a $38,000 budget surplus.Coordinated all regional seminars, events and trade shows.Provided training and corporate support for 250+ real estate agents in developing their personal business through marketing strategies and brand management.
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Education
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2008 - 2011
University of Central Florida
Master of Business Administration (M.B.A.) -
1999 - 2003
University of North Carolina at Chapel Hill
Bachelor of Arts (B.A.), International Relations and Affairs / Romance Languages
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