Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
You need to have a working account to view this content.

Experience

    • United States
    • Research
    • 1 - 100 Employee
    • Vice President
      • 1997 - Present

      26 year market research veteran - 19 years focused solely on sports research, sponsorship and experiential measurement. Known for innovative, targeted research designs that force accountability across all marketing disciplines. Fascinated by the power of qualitative research in identifying fan perceptions and the power of sports and entertainment to drive brand perceptions and purchase patterns. Focus group moderation is a passion.

    • Marketing Services
    • 1 - 100 Employee
    • Group Director, Sponsorship Research International (SRi) - ISL Marketing
      • 1997 - 2000

    • Research Director
      • 1994 - 1996

    • Research Manager
      • 1990 - 1994

Education

  • Fairfield University
    BA, Marketing/Communications
    1986 - 1990

Community

You need to have a working account to view this content. Click here to join now