Julie Wigley
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Bio
Credentials
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Les Mills - CXWORX Certification - Trainer
Les Mills InternationalNov, 2013- Nov, 2024
Experience
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WMAR-TV
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Sep 2016 - Present
In this role I handle all of the day to day tasks for the Creative Services department. I am in charge of maintaining a daily marketing plan and schedule, producing/planning promo shoots, keeping a project list for all promotions, scheduling/planning content for the stations growing Instagram page, reaching out to talent for content, working directly with the News Director on long term plans. I also still handle programming and research and the station.
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Mar 2013 - Present
As the Marketing and Research Director I am in charge of analyzing all Nielsen rating and demographic data. Using this data I am able to assist the sales department in understanding, and applying it to their presentations and conversations with clients. Along with helping sales I work closely with the News Department and helping them with their strategic plans. I am also in charge of any event planning within the sales department, email blast, and other marketing to the buying community. The other part of this role is keeping our inventory and estimates up to date in our sales system.As the Program Director I am in charge of keeping an organized schedule of local, network and syndicated programs. I am the liaison between syndicators and the station. With both of these positions I am tasked with keeping up with the trades and trends of the market.Other jobs that fall under my umbrella are: Backing up the Sales Assistants when they are out, Backing up our log manager, producing a local segment that airs on Sunday nights,and training all new sales employees on systems and procedures. Show less
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Mar 2012 - Mar 2013
As an Account Executive I worked with direct clients and agencies. I maintained a modest list of accounts running integrated digital and TV campaigns. I made sure to up-sell current clients, and worked daily to reach new business through prospecting and cold calling.
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Aug 2010 - Mar 2012
The Sales Associate job was built to train you to become an Account Executive. I was in charge of handling house accounts and smaller agencies along with helping and shadowing Account Executives.As the Sales Associate my other responsibilities included: backing up the National Sales Assistant, Digital Sales Manager, Planning events/parties for the sales team, Administrative work, and working with the Account Executives on any projects they needed my assistant on. At the time I was working with 10-12 Account Executives. Show less
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The Buckle, Inc.
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United States
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Retail
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700 & Above Employee
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Assistant Manager and Sales Leader
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Jul 2009 - Aug 2010
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Aug 2008 - Jun 2009
Runs weekly meetings, Oversees all shows, organized campus wide event for all media organizations.
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Aug 2006 - Jun 2009
Oversees all shows and producers, creates weekly schedule for station and helps with the production of all shows.
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Aug 2006 - Jun 2009
Organizes weekly meetings, trains and assigns stories to reporters, and produces a biweekly show.
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Intern
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Jun 2008 - Jun 2009
Production Assistant: Writes scripts for clients, works on creating graphics, participates in all creative meetings, runs teleprompter, captures and edits projects into Final Cut. Production Assistant: Writes scripts for clients, works on creating graphics, participates in all creative meetings, runs teleprompter, captures and edits projects into Final Cut.
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University of Delaware
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United States
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Higher Education
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700 & Above Employee
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Student
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Aug 2005 - Jun 2009
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Intern
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Jun 2008 - Aug 2008
• Assistant Writer: Wrote stories for news program • Shadowed reporters and photographers • Organized press releases and added them to upcoming schedules • Assistant Writer: Wrote stories for news program • Shadowed reporters and photographers • Organized press releases and added them to upcoming schedules
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WMAR-TV
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Intern
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Jun 2007 - Aug 2007
• Assistant Writer: Wrote multiple stories for the 11 O’Clock news, Shadowed reporters and photographers • Assistant Writer: Wrote multiple stories for the 11 O’Clock news, Shadowed reporters and photographers
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Intern
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Aug 2004 - Jun 2005
Anchored News Program Anchored News Program
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Education
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University of Delaware
Bachelor, Communication and English with a concentration in Journalism