Experience

Julie Lilliston Communications

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Founder & President

  • Sep 2014 - Present

  Nashville, TN Julie Lilliston Communications, LLC is a Women’s Business Enterprise Council (WBENC) Women’s Business Enterprise (WBE) nationally certified woman-owned public relations and marketing firm in Nashville specializing in helping clients enhance their reputation, build their brand and grow market share. Julie is an award-winning public relations professional with more than 20 years of experience developing communications campaigns across industries. She cultivated her expertise at global public… Show more Julie Lilliston Communications, LLC is a Women’s Business Enterprise Council (WBENC) Women’s Business Enterprise (WBE) nationally certified woman-owned public relations and marketing firm in Nashville specializing in helping clients enhance their reputation, build their brand and grow market share. Julie is an award-winning public relations professional with more than 20 years of experience developing communications campaigns across industries. She cultivated her expertise at global public relations firms Weber Shandwick and MSLGroup in Austin and Chicago. Her work on the GoDirect national public education and engagement campaign for the U.S. Treasury and Federal Reserve Banks earned numerous awards including a PRSA Silver Anvil Award of Excellence and PRWeek Award. Julie has a Bachelor of Arts degree in English from The College of Wooster in Wooster, Ohio. She founded her company in 2014 and works with clients in healthcare, technology, retail, professional services, higher education, federal government, multicultural market research and manufacturing. Julie is a past president of NAWBO Nashville and serves on the board of directors. She served for three years on the board of directors for Dismas, Inc., a transitional housing program for former offenders. Julie is a past Young Professionals Judge for the ATHENA Awards, one of the most prestigious awards for women in Nashville. She also serves on the National PRSA Executive Committee for the Corporate Communications Section. Julie Lilliston Communications is a certified Woman Owned Small Business (WOSB) by the Small Business Administration. She is a recipient of the 2020 Women of Influence awards by the Nashville Business Journal and a nominee for the 2020 ATHENA Awards. Visit www.julielilliston.com or https://brojuremarketplace.com/brojures/718-p-strong-julie/pages/0 to learn more. Show less



YouScience

• United States
• Education Management
• 100 - 200 Employee

• Director, Corporate Communications

  • Oct 2013 - Jan 2014

  Nashville, TN Developed and implemented communications strategy for education technology start-up. Launched online aptitude assessment for career development resulting in media placements including The Tennessean, WBZ-TV (CBS Boston), Nashville Lifestyles and influential bloggers. Increased brand engagement through internal and external communications strategies and social media campaigns.



Lovell Communications

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Senior Account Supervisor

  • Jan 2013 - Oct 2013

  Greater Nashville Area, TN Developed and implemented internal and external communications programs for various clients specializing in reputation management, corporate positioning and thought leadership. Provided issues and crisis management for healthcare clients representing compounding pharmacies and dental practice management companies. Created and executed brand communications strategy including visual identity, website development and media relations programs.



MSL (Global)

• France
• Public Relations and Communications Services
• 700 & Above Employee

• Vice President, Corporate Branding

  • Jan 2011 - Sep 2012

  Greater Chicago Area -Launched Career Advisory Board, an independent panel established by DeVry University, to provide insight on career trends. Released proprietary research including "The Future of Millennial Careers" and the "Job Preparedness Indicator" study. Secured more than 50 million impressions among media/bloggers. Created website, executive summaries, info graphics, messaging and Q&As. -Provide day-to-day client counsel for thought leadership programs at Chamberlain College of Nursing. -Served as… Show more -Launched Career Advisory Board, an independent panel established by DeVry University, to provide insight on career trends. Released proprietary research including "The Future of Millennial Careers" and the "Job Preparedness Indicator" study. Secured more than 50 million impressions among media/bloggers. Created website, executive summaries, info graphics, messaging and Q&As. -Provide day-to-day client counsel for thought leadership programs at Chamberlain College of Nursing. -Served as lead counselor for reputation management program at Northwestern University's Kellogg School of Management. -Launched MSL Chicago's Reputation On Course higher education specialty practice. Show less



Weber Shandwick

• United States
• Public Relations and Communications Services
• 700 & Above Employee

• Vice President

  • Oct 1999 - Oct 2010

  -Developed and implemented internal communications strategy to launch corporate positioning platform for Bayer Animal Health. Protected the company's core business during successful sales channel expansion to pet specialty and internet retailers. -Launched integrated marketing communications campaign in five markets to educate consumers for U.S. Department of the Treasury’s Go Direct and Direct Express card programs. -Positioned Archer Daniels Midland Company as global agricultural… Show more -Developed and implemented internal communications strategy to launch corporate positioning platform for Bayer Animal Health. Protected the company's core business during successful sales channel expansion to pet specialty and internet retailers. -Launched integrated marketing communications campaign in five markets to educate consumers for U.S. Department of the Treasury’s Go Direct and Direct Express card programs. -Positioned Archer Daniels Midland Company as global agricultural innovator and responsible leader to farmers and opinion leaders through media relations, internal communications and community affairs. -Launched Mars Botanical, communicating health benefits of cocoa flavanols to the scientific community, industry and consumers. -Elevated visibility of executives and communicated corporate positioning for Allstate Insurance Company. -Developed thought leadership campaigns for i2, Sprint Business Solutions, Tyco, BroadVision and Requisite Technology. -Managed public awareness campaign “Speak Up. Speak Out.” for Texas Association Against Sexual Assault, significantly increasing reporting as a result. Show less



New York Life Long-Term Care

• Sr. Marketing Communications/PR Consultant

  • Apr 1998 - Apr 1999

  Austin, Texas Area Created marketing communications tools for New York Life's long-term care insurance products and services including brochures, advertisements and newsletters. Developed sales incentive programs for agents and brokers.



Nashville Area Chamber of Commerce

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Communications Coordinator

  • May 1996 - Nov 1997

  Greater Nashville Area, TN Managed external communications for 100 special events, programs and initiatives for 8,500 member business federation. Increased small business program attendance 30%.



Katcher Communications

• Public Relations Assistant

  • 1995 - 1996

  Greater Nashville Area, TN Managed media relations outreach for clients in healthcare including a fertility clinic, hospitals and managed care organizations.