Experience

Culture Foundry

• United States
• Internet Publishing
• 1 - 100 Employee

• Director of Growth

  • Jan 2023 - Present

  Austin, Texas Metropolitan Area



Rebel Princess Creative

• United States
• Advertising Services

• Principal

  • Mar 2021 - Present

  Austin, Texas 78723 Why fit in, when you can stand out? Providing sales, marketing, communications, creative, web development, and public/media relations services and support to brands of all sizes looking to make an impact.



Amherst Holdings

• United States
• Real Estate

• Vice President of Institutional Marketing/Communications

  • Nov 2021 - Mar 2022

  400 Congress Avenue, 33rd Floor, Austin, Texas 78701

• Institutional Marketing/Communications Consultant

  • Aug 2021 - Nov 2021

  5001 Plaza on the Lake, Suite 200, Austin, Texas 70746



Ballet Austin

• United States
• Performing Arts
• 1 - 100 Employee

• Director of Audience Engagement, Sales & Creative Services

  • Jul 2014 - Mar 2021

  501 W. 3rd Street, Austin, Texas 78701 Koenig Loignon led Ballet Austin's dance production sales and marketing efforts and was responsible for $2.8MM+ in annual ticketing revenues. She also oversaw Ballet Austin’s brand development and marketing, traditional and social media communications, advertising and media buying, website and graphic design, promotions and sponsorship fulfillment. Koenig Loignon’s team also assisted efforts to license Ballet Austin’s original productions, while archiving and preserving the work of Artistic… Show more Koenig Loignon led Ballet Austin's dance production sales and marketing efforts and was responsible for $2.8MM+ in annual ticketing revenues. She also oversaw Ballet Austin’s brand development and marketing, traditional and social media communications, advertising and media buying, website and graphic design, promotions and sponsorship fulfillment. Koenig Loignon’s team also assisted efforts to license Ballet Austin’s original productions, while archiving and preserving the work of Artistic Director and producing choreographer Stephen Mills for generations to come. Show less



Circuit of The Americas

• United States
• Entertainment Providers
• 100 - 200 Employee

• Vice President of Public & Media Relations

  • Feb 2012 - Jul 2014

  9012 Circuit of The Americas Blvd., Austin, TX 78617 As a member of Circuit of The Americas' core management team, Koenig Loignon served as principal spokesperson for the state-of-the-art, multi-purpose venue and oversaw day-to-day communications, public relations and media services related to the sports and entertainment facility, including the award-winning Austin360 Amphitheater. Koenig Loignon worked with national and international motorsports sanctioning bodies to promote media coverage of the circuit’s major racing events, such as FORMULA… Show more As a member of Circuit of The Americas' core management team, Koenig Loignon served as principal spokesperson for the state-of-the-art, multi-purpose venue and oversaw day-to-day communications, public relations and media services related to the sports and entertainment facility, including the award-winning Austin360 Amphitheater. Koenig Loignon worked with national and international motorsports sanctioning bodies to promote media coverage of the circuit’s major racing events, such as FORMULA 1 UNITED STATES GRAND PRIX, which was named "Sports Event of the Year" in 2013, MotoGP's Red Bull Grand Prix of The Americas, the Lone Star Le Mans and the ESPN X Games. Koenig Loignon also helped managed the Circuit’s community partnerships and charitable contributions. Show less



Churchill Downs Incorporated

• United States
• Entertainment Providers
• 400 - 500 Employee

• Vice President of Corporate Communications

  • Nov 2010 - Feb 2012

  700 Central Avenue, Louisville, Kentucky 40208 As vice president of corporate communications for Churchill Downs Incorporated (CDI) (NASDAQ: CHDN), the parent company of the legendary Churchill Downs Racetrack and its signature race, the Kentucky Derby, Koenig Loignon managed strategic, financial and crisis communications, media relations, and employee communications, while providing communications counsel, training and support for the Company’s stable of horse racing, online- and casino-gaming businesses. For a number of years, Loignon… Show more As vice president of corporate communications for Churchill Downs Incorporated (CDI) (NASDAQ: CHDN), the parent company of the legendary Churchill Downs Racetrack and its signature race, the Kentucky Derby, Koenig Loignon managed strategic, financial and crisis communications, media relations, and employee communications, while providing communications counsel, training and support for the Company’s stable of horse racing, online- and casino-gaming businesses. For a number of years, Loignon also oversaw media relations and operations surrounding the Kentucky Derby and Kentucky Oaks, which annually attract more than 1,500 accredited journalists to horse racing’s premier North American event.

• Vice President of Brand Development & Marketing

  • May 2008 - Nov 2010

  700 Central Avenue, Louisville, Kentucky 40208 Koenig Loignon was a founding member of Churchill Downs Incorporated’s brand development and marketing team, which was formed to develop new innovations and revenue opportunities around Churchill Downs’ marquee racing events. As vice president of brand development and marketing, Loignon oversaw the Kentucky Derby® Red Carpet program and celebrity hospitality, the Kentucky Derby and Kentucky Oaks® event websites and the Derby Nation social media network. She was also the architect of the… Show more Koenig Loignon was a founding member of Churchill Downs Incorporated’s brand development and marketing team, which was formed to develop new innovations and revenue opportunities around Churchill Downs’ marquee racing events. As vice president of brand development and marketing, Loignon oversaw the Kentucky Derby® Red Carpet program and celebrity hospitality, the Kentucky Derby and Kentucky Oaks® event websites and the Derby Nation social media network. She was also the architect of the Kentucky Oaks “Ladies First” marketing campaign, featuring the Kentucky Oaks “Pink Out,” and served as liaison with NBC Universal in developing content and marketing promotions for the Kentucky Derby telecast on NBC, the Kentucky Oaks telecast on Bravo (2009), and the Road to the Kentucky Derby television series, which aired on USA and NBC in 2010.

• Vice President of Communications

  • May 2006 - May 2008

  700 Central Avenue, Louisville, Kentucky 40208 As vice president of corporate communications for Churchill Downs Incorporated (NASDAQ: CHDN), the parent company of the legendary Churchill Downs Racetrack and its signature race, the Kentucky Derby, Koenig Loignon managed strategic, financial and crisis communications, media relations, and employee communications, while providing communications counsel, training and support for the Company’s stable of horse racing, online- and casino-gaming businesses. For a number of years, Loignon also… Show more As vice president of corporate communications for Churchill Downs Incorporated (NASDAQ: CHDN), the parent company of the legendary Churchill Downs Racetrack and its signature race, the Kentucky Derby, Koenig Loignon managed strategic, financial and crisis communications, media relations, and employee communications, while providing communications counsel, training and support for the Company’s stable of horse racing, online- and casino-gaming businesses. For a number of years, Loignon also oversaw media relations and operations surrounding the Kentucky Derby and Kentucky Oaks, which annually attract more than 1,500 accredited journalists to horse racing’s premier North American event.

• Director of Corporate Communications

  • Jun 2002 - May 2006

  700 Central Avenue, Louisville, Kentucky 40208

• Director of Internal Communications

  • Feb 2001 - Jun 2002

  700 Central Avenue, Louisville, Kentucky 40208

• Communications Coordinator

  • Jul 1999 - Feb 2001

  700 Central Avenue, Louisville, Kentucky 40208



WHAS-TV

• Broadcast Media Production and Distribution
• 100 - 200 Employee

• Anchor, Reporter, Special Projects Producer

  • Mar 1993 - Jul 1999

  520 W. Chestnut Street, Louisville, Kentucky 40201



WANE 15

• United States
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Anchor, Reporter, Producer, Production Assistant

  • Jul 1988 - Mar 1993

  2015 W. State Blvd. Fort Wayne, Indiana 46808