Julie Anne Whitmore

Digital Marketing Manager at Desert Digital Design
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Contact Information
us****@****om
(386) 825-5501
Location
US

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Stephy Chan

Julie always has a passion to help others and she likes to teach others as well, that's the reason why she has the educational background. She is a very positive, coachable, fast-learner, and good team player in our team when we worked together. She has a very good communication skill set that can help for our company of the sales growth. I would say she is a hard working lady, and she is good to maintain her work and life in balance. I believe she does bring values and assets to the company that she is going to work for. I can foresee she will be one of the good leaders in the company and doing the right things with people who she can trust. I like to work with her and also look forward to working with her together in future.

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Credentials

  • Online Marketing Foundations
    LinkedIn
    May, 2020
    - Oct, 2024
  • UX Design: 4 Ideation
    LinkedIn
    May, 2020
    - Oct, 2024
  • Storytelling with Data
    LinkedIn
    Apr, 2020
    - Oct, 2024
  • UX Design: 3 Creating Personas
    LinkedIn
    Apr, 2020
    - Oct, 2024
  • Lifecycle Marketing Foundations
    LinkedIn
    Mar, 2020
    - Oct, 2024
  • Learning Salesforce
    LinkedIn
    Jan, 2020
    - Oct, 2024

Experience

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Digital Marketing Manager
      • Aug 2021 - Present

      • Own content development from ideation to execution to consistently improve the brand's online presence using media channels such as Youtube, TikTok, Instagram, Facebook, etc. for B2C clients. • Responsible for website management and user experience of mobile campaigns identifying pain points to drive seamless conversion. • Maintain marketing initiatives such as newsletters, blogging, and paid advertisement campaigns. • Facilitate client communication on performance KPIs, prioritizing channels to align with the audience and current business needs as well as gain perspective and build relationships. •. Accurately forecast budget and account performance based on campaign data and market dynamics; plan media activation to achieve acquisition KPIs. •. Collaborate with the creative team to drive creative testing and execution, incorporating campaign learnings into asset production. • Create stellar pitch decks with engaging questions, and one-pagers that aren’t a bore, and present customer insights for clients with data incorporated into visual representations. • Craft compelling email automation and paid social advertising copy that hooks and tells a story while maintaining brand consistency. • Compelled blog readers, salon goers, product buyers, and homeowners to keep scrolling/reading and buying! Key Achievements: ***Funneling 900 Facebook followers into YouTube Subscribers to monetize fitness challenges DTC. ***Paid social advertising campaign landed 400+ in lead generation for Menlo Park's hair salon. ***Creative strategy outreach to NBC Palm Springs landed a feature on the morning news. ***Harnessed search advertising to gain 2 HOAs(~400+ each) for small painting company. ***Engaged 30k new viewers in one day by utilizing TikTok for awareness. Show less

    • United States
    • Consumer Goods
    • E-Commerce Marketing Coordinator
      • May 2021 - Present

      - Developed automation and roadmap for the customer journey to generate B2C leads and convert them. - Leveraged SEO and product descriptions that resonated with the target audience to boost awareness of Shopify and Amazon stores (50% increase in traffic) leading to a 20% boost in sales. - Go-to-market lifecycle marketing plans presented cross-functionally from ideation to development. - Creatively strategized product shoots, targeted campaigns, and web user experience optimizations. - Utilized Facebook/Google Analytics to track frustrations, interests, and leads to retarget and refine. ** Increased sales by 300% within the first week of updating social, adding email subscriptions, and easing the online user experience from social, website, email, product, and basic to check out. *** Paid social ad campaign with 3 ad sets targeting three demographics of the consumer-generated 20,000 leads with a budget of $100 within 7 days. *** Lifecycle campaign brought in 25% of ALL purchases to be reviewed. Market research, trends, consumer research, brand values, and product marketing. Show less

    • United States
    • Marketing Services
    • 1 - 100 Employee
    • Product Marketing Manager
      • Aug 2019 - May 2020

      - Clients in and outbound point of contact for sales reports, questions in the field, pitch changes, and providing feedback on the effectiveness of campaigns to proactively implement lifecycle marketing & client development.- Developed workbooks including pitch decks, sales strategies, and field training to drive the LoveSac sales team to accomplish goals and maintain a positive rapport with clients.- Act as a liaison by clearly communicating the needs of clients to the sales team and vice versa.- Led collaborative strategy meetings on L.O.A and F.U.G.I., motivated coworkers through mentorship and goal setting for team building, growth of campaigns, and genuine engagement for competitive and fun selling.- Mentoring- Team building- Strong networking ability Show less

    • Product Sales Specialist
      • Jun 2019 - Jul 2019

      -Driving sales through retail promotional campaigns to build brand recognition (3 product campaigns)-Interact and communicate with customers-Execute daily growth and development of events-Marketing techniques including: effective questioning, rebuttal handling, competitive selling

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Social Media Marketing
      • Mar 2019 - Mar 2019

      • Harnessed the power of social media and managed each platform to uplift the relationship between vendor brands (Seattle's Best Restaurants 2019), event-goers, and the magazine's online audience. • Utilized Instagram to build relationships between vendor brands and event-goers with melt-in-your-mouth photos, video stories, and question-oriented captions to build excitement. • Offered fame and glory incentives on Twitter and Instagram Stories to push attendees to post their experience on social and tag us for a chance to be featured. ** Implemented year-by-year highlights to acknowledge vendor accomplishment, and event experience and boast with social proof during ticket sales. Show less

Education

  • University of Puget Sound
    Bachelor of Arts - BA, Economics ; Communications Minor
    2015 - 2019
  • UC Berkeley Extension
    Digital Marketing Bootcamp, Marketing
    2020 - 2021
  • Henry M. Gunn Senior High School
    3.8GPA
    2011 - 2015

Community

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