Julia Shaw

Head of Marketing at Devocion USA
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Contact Information
us****@****om
(386) 825-5501
Location
Bogota, D.C., Capital District, Colombia, CO

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Experience

    • United States
    • Food & Beverages
    • 1 - 100 Employee
    • Head of Marketing
      • Jan 2022 - Present

      Strategize, develop and execute marketing strategy for Devoción global including Devoción USA and Devoción Colombia. Manage in-house design and social team and oversee all creative direction and branding for digital marketing strategy. Manage partnerships, collaborations and outreach for continuous growth for brand presence and innovation.

    • E-commerce Manager
      • Jun 2021 - Jan 2022

      Continuous optimization to drive revenue, AOV, subscriptions, and improved user experience for all brand websites. Manage updates for all new coffees, products, and content on-site. Manage customer support team.

    • Account Manager
      • Sep 2018 - Jun 2021

      Opened and managed existing wholesale coffee accounts, expanding local specialty coffee community in Bogotá, Colombia. Managed coffee quality and maintained standards with our wholesale partners through on-site trainings.

    • United States
    • Food and Beverage Services
    • 200 - 300 Employee
    • Lead Barista
      • Apr 2016 - Jun 2018

      Lead barista and assisted in training new employees, opening new cafés in local market, and hosted and organized community events to engage coffee community. Lead barista and assisted in training new employees, opening new cafés in local market, and hosted and organized community events to engage coffee community.

    • United States
    • Higher Education
    • 1 - 100 Employee
    • Communications and Outreach Intern
      • Aug 2016 - Dec 2016

      Prepared sustainability-related presentations and case studies for issues on campus and in the greater Boston area. Prepared sustainability-related presentations and case studies for issues on campus and in the greater Boston area.

Education

  • Boston University
    Bachelor of Arts - BA, Sustainable Development
    2014 - 2018
  • Questrom School of Business, Boston University
    Minor, Business Administration and Management, General
    2014 - 2018
  • Flintridge Preparatory School
    High School Diploma
    2010 - 2014

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