Experience

SFL E-Commerce

• United States
• Marketing Services
• 1 - 100 Employee

• Director of Client Operations

  • Mar 2022 - Present

  Broward County, Florida, United States



TFC Marketing

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Account Manager & Growth Expert

  • Apr 2021 - May 2022

  Miami, Florida, United States - Led e-commerce brand owners to develop their target audience, key demographics, value proposition, authentic messaging, and overall brand voice in tandem with internal departments and teammates - Managed over $30k in monthly ad budgets across various geo-targeted and promotional based acquisition campaigns on Facebook, which generated over 1000 leads over a five (5) month period - Conceptualized and ran B2B acquisition campaigns across different sectors, generating projects… Show more - Led e-commerce brand owners to develop their target audience, key demographics, value proposition, authentic messaging, and overall brand voice in tandem with internal departments and teammates - Managed over $30k in monthly ad budgets across various geo-targeted and promotional based acquisition campaigns on Facebook, which generated over 1000 leads over a five (5) month period - Conceptualized and ran B2B acquisition campaigns across different sectors, generating projects well over $100k in business for my clients. This was primarily achieved through omni-channel marketing like Google ads, Facebook ads, email campaigns, webinar/trade shows, etc

• New Business Analyst & Strategist

  • Aug 2020 - Apr 2021

  Miami, Florida, United States - Optimized our internal new business development department, using framework SOPs detailing both inbound and outbound funnels, CRM automated touch points, lead distribution, team roles & responsibilities, as well as goal & sales projections - Accelerated internal sales operations using a combination of niche and social media marketing that included four (4) different social media accounts, which generated a constant five (5) appointments weekly with mid-sized D2C brands during Q4… Show more - Optimized our internal new business development department, using framework SOPs detailing both inbound and outbound funnels, CRM automated touch points, lead distribution, team roles & responsibilities, as well as goal & sales projections - Accelerated internal sales operations using a combination of niche and social media marketing that included four (4) different social media accounts, which generated a constant five (5) appointments weekly with mid-sized D2C brands during Q4 2020 - Delivered top performing revenue and profitability goals across eight (8) months totaling to over $300k in total new business. Achieved through the tactical sourcing with department leaders, optimized sales funnel procedures and data based analyses presentations



On The Map, Inc.

• United States
• Advertising Services
• 1 - 100 Employee

• Sales Team Leader

  • Feb 2019 - Aug 2020

  Miami - Interviewed, trained, and coached eight (8) sales associates on SEO best practices, CRM training, and sales techniques - Designed and wrote proposals including SEO related data like competitor link gap analysis, keyword difficulty score, monthly search volume, website performance metrics, and overall business insights using Google Analytics - Generated over $1.4 million revenue and profitability while overseeing sales representatives monthly revenue goals, and surpassed annual… Show more - Interviewed, trained, and coached eight (8) sales associates on SEO best practices, CRM training, and sales techniques - Designed and wrote proposals including SEO related data like competitor link gap analysis, keyword difficulty score, monthly search volume, website performance metrics, and overall business insights using Google Analytics - Generated over $1.4 million revenue and profitability while overseeing sales representatives monthly revenue goals, and surpassed annual quotas to exceed business revenue targets

• Sales Associate

  • May 2017 - Feb 2019

  Miami FL - Studied, trained, and adopted key SEO practices & game plans to begin analyzing website performance, develop keyword research, outline competitor backlink analysis, audit on-site technical optimizations (title tags, H1, meta descriptions) - Developed a dossier containing over 1,000 local businesses US wide, by analyzing industry trends across three (3) sectors, health services/clinics, law firms (PI, Criminal, Family, and Business), and Residential & Commercial Home… Show more - Studied, trained, and adopted key SEO practices & game plans to begin analyzing website performance, develop keyword research, outline competitor backlink analysis, audit on-site technical optimizations (title tags, H1, meta descriptions) - Developed a dossier containing over 1,000 local businesses US wide, by analyzing industry trends across three (3) sectors, health services/clinics, law firms (PI, Criminal, Family, and Business), and Residential & Commercial Home Remodeling/Construction - Generated over $50k (MRR) in one month by adding a total of 13 new accounts



Rockwell Talent

• United States
• Entertainment Providers
• 1 - 100 Employee

• Director of Sales

  • Jan 2017 - Jun 2019

  - Create a point of contact through personal interactions between store managers, bar managers, music programmers, etc - Outreach via email to all contacts made throughout a weekly span regarding information about the company - Maintain communication throughout a monthly basis with all contacts in order to keep a known presence - Obtain contracts through meetings with these managers, in order to bring in residual income to the company



All Access Booth

• Production

  • Nov 2016 - Mar 2017

  - Set up, which includes: raising photo backdrop, connecting all electrical cable outlets, assemble photo booth machine, and test photo prints and internet connectivity - Engage guests to take photos throughout the event - Print their photos, email the photos to the guest, and post to any social media outlet of their choosing - Take care of any inconveniances including: troubleshooting software, resolve printing issues, and enhance lighting or camera settings - Break down of the… Show more - Set up, which includes: raising photo backdrop, connecting all electrical cable outlets, assemble photo booth machine, and test photo prints and internet connectivity - Engage guests to take photos throughout the event - Print their photos, email the photos to the guest, and post to any social media outlet of their choosing - Take care of any inconveniances including: troubleshooting software, resolve printing issues, and enhance lighting or camera settings - Break down of the whole photo booth area, which includes loading back into the company van Show less



Etiqueta Negra

• Sales Associate

  • Feb 2012 - Jun 2014

  -Provided excellent customer service for all customers walking into store -Executed sales' techniques like dropping down to close sales -Maintained floor throughout the day by keeping sections organized -Operated and handled all transactions at the cash register -Responsible for closing and opening store



Vector Marketing

• United States
• Manufacturing
• 700 & Above Employee

• Sales Representative

  • May 2013 - Oct 2013

  -Demonstrated proper up-selling and dropping down techniques to close sales. -Scheduled my own appointments to make a total of about 15 per week -Created my own clientele through a referral system -Managed a team of sales rep and taught them how to run a proper demonstration