Julia Dossett Morgan

Director of Marketing & Communications at Winthrop Rockefeller Institute
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Contact Information
Location
Conway, Arkansas, United States, US
Languages
  • English -

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Annie Rees

Julia is an outstanding manager and colleague. In brainstorming and executing all facets of subscription and single ticket campaigns, she is creative, perceptive, dependable and whip-smart. She constantly strives to make her work better and more interesting and pushes those around her to do the same. As a manager, she helped me develop an independence and confidence in my work but was also supportive and available for questions. As a mentor, she was happy to be a source of information yet also pushed me to develop productive connections in the community. As a team builder, she was aware of the needs of the department and worked to create efficient systems. Any organization would be very lucky to have her.

Kristina Miller

Julia is a detail oriented manager who excels at at keeping projects on track. Her collaborative skills are second to none. When it comes to arts marketing, she is a ticket office dream as she is always conscientious of making sure the front lines have the most up to date information on discounts, promotions, and show information.

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Credentials

  • Certified Digital Marketing Professional
    Digital Marketing Institute
    Dec, 2021
    - Sep, 2024

Experience

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Director of Marketing & Communications
      • May 2018 - Present

      Responsible for planning, developing and implementing all of the Winthrop Rockefeller Institute's marketing strategies, marketing communications, and public relations activities, both external and internal. -Ensure consistent and powerful articulation of Institute's mission -Create, implement, and measure the success of a comprehensive marketing, communications and public relations plan -Coordinate media interest in the Institute and ensure regular contact with target media -Maintain a climate the attracts, retains, and motivates top quality personnel -Manage three direct reports: Graphic Designer, Digital Marketing Content Coordinator, and Marketing Coordinator Show less

    • United States
    • Higher Education
    • 700 & Above Employee
    • Director of Marketing & Finance, Reynolds Performance Hall
      • Aug 2015 - May 2018

      Planned and executed multi-channel marketing campaigns for subscriptions and single tickets, including all digital, direct mail, paid and unpaid media, for two streams of performing arts programming. Assisted in programmatic decisions and played a vital role in launching an educational series. Managed all financial and reporting processes for department, while assisting in fundraising efforts with sponsors, donors, and grants. Managed Marketing Assistant, House Manager, and freelance Graphic and Video Designers. Show less

    • United States
    • Freelance Marketing Consultant
      • Aug 2013 - Aug 2015

      Independent arts and marketing consultant. Depending on client needs consultancy included full campaign execution, social media management, email campaign creation and list management, website development and redesign. Independent arts and marketing consultant. Depending on client needs consultancy included full campaign execution, social media management, email campaign creation and list management, website development and redesign.

    • United States
    • Theater Companies
    • Senior Marketing Manager
      • Aug 2011 - Aug 2013

      Managed day-to-day operations of the marketing department including budgeting and personnel, and developed and implemented strategic marketing plans to achieve goals for single, group and subscription ticket sales. Responsible for strategy and integration of e-marketing into overall communications strategy. Managed the Website/Digital Coordinator, Graphic Design Manager, Marketing & PR Assistant, and the Digital & Design Assistant. Managed day-to-day operations of the marketing department including budgeting and personnel, and developed and implemented strategic marketing plans to achieve goals for single, group and subscription ticket sales. Responsible for strategy and integration of e-marketing into overall communications strategy. Managed the Website/Digital Coordinator, Graphic Design Manager, Marketing & PR Assistant, and the Digital & Design Assistant.

    • United States
    • Performing Arts
    • 100 - 200 Employee
    • Promotions & Media Manager
      • Dec 2007 - Jul 2011

      Built and executed advertising schedules/budgets for multiple projects; created promotions and events designed for audience development and to increase sales; created & managed subscription campaign (specifically the acquisition of new subscriptions); consulted on Social Media. Createed strong relationships with restaurants and retailers near our theatre to form mutually benefical partnerships and leverage traffic in our neighborhood; created, spent, and monitored combined marketing budgets of over $850,000. I also hired and supervised the departmental apprentice. Show less

    • Marketing Coordinator
      • Sep 2005 - Dec 2007

    • Marketing & Publicity Apprentice
      • Sep 2004 - May 2005

Education

  • Arkansas State University
    Master of Public Administration - MPA, Non-Profit/Public/Organizational Management
    2017 - 2019
  • University of Illinois at Urbana-Champaign
    Bachelor of Science, Advertising
    2000 - 2004

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