Experience

altitude

• Germany
• Advertising Services
• 1 - 100 Employee

• Tech Lead

  • Dec 2021 - Present

  As tech lead at altitude, I have early focused on No- and Low-Code solutions in Webflow and Unbounce. In addition, I also do custom solutions via Java Script. Some of the previous projects realised in Webflow include:- responsive Homepage in multiple languages- Media Library incl. a live stream- E-Commerce Online Shop for wine - conversion-optimised landing pages Why we love webflow:- fast implementation of projects due to the innovative framework- future scalability of the projects is given at any time- full responsiveness across all devices- efficient implementation of UI-based animations- easy integration of custom solutions (e.g. JavaScript widgets) - basic SEO consideration very well possible for all projects- strong functionality for multi language websites- easy to maintain for the customer through a well thought-out CMS

• Chief Financial Officer

  • Jun 2020 - Jun 2022

  In my role I was responsible for legal and financial affairs and took care of financing, forecasting, processes and structure within the company as well as venture setup.



Milch und Money

• Entertainment Providers

• Podcast Co-Host

  • Feb 2022 - Present

  In our podcast "Milch & Money" we discuss topics around our life as a career-oriented woman and mother. We ask ourselves questions like "When do I get pregnant?", "What can I accomplish during pregnancy?", "How do I feel right after giving birth?". We try to approach the topic from different angles and find answers to how mothers can pursue their careers while bearing the main responsibility for the child, what employers can do to support women in their professional lives and what mindset, support system and change in society is needed to create change and new perspectives. Of course, it’s also about having fun and sharing stories.



monday craft

• Germany
• Fundraising

• Freelance Consultant - Finance & Fundraising

  • 2018 - Oct 2020

  Consulting growth companies during their scale phase in financial matters i.e. establishing transparency on cost and budgets (controlling), defining financial structures, optimizing cash flow and run rates. Operational and strategic support for Series A funding rounds and beyond i.e. - Due diligences - Business planning - Pitch decks - KPI and profitability analyses - Definition of strategy - Operational Support during Fundraising Consulting growth companies during their scale phase in financial matters i.e. establishing transparency on cost and budgets (controlling), defining financial structures, optimizing cash flow and run rates. Operational and strategic support for Series A funding rounds and beyond i.e. - Due diligences - Business planning - Pitch decks - KPI and profitability analyses - Definition of strategy - Operational Support during Fundraising



Zenhomes

• Germany
• Internet Publishing
• 1 - 100 Employee

• Chief Of Staff

  • Jul 2019 - Jun 2020

  As Chief of Staff at Zenhomes, I was reponsible for all financial matters within the company after the Series A in order to enable the scaling of the company. Additionally, I was responsible for investor relations and internal key projects. - Direct report to CEO - Responsible for management of Series A Funding Round - Creation of Pitch Decks - Setup of Business Case - Investor Relationship Management - Creation of Performance Reports - Preparation of Strategic Decisions - Solving of Scaling Problems - Setup of Finance & Accounting processes - Leading of the HR Teams (interim)



Heartbeat Labs GmbH

• Germany
• Technology, Information and Internet
• 1 - 100 Employee

• Project Lead & Interims MD for Fernarzt.com (exit 2020)

  • 2017 - 2018

  As Project Lead for Fernarzt.com, I was reponsible for the ramp-up of the business and led all operational processes to enable the launch of Fernarzt.com. Afterwards, I managed the venture as interims MD. Fernarzt was exited in July 2020 to Marcol International Investment House as the first exit of Heartbeat Labs. - Reported to Heartbeat Labs MD - Responsible for ramp-up and go-to-market of Fernarzt.com - Setup of Business Model and Business Case - Setup of business processes for Fernarzt.com - Building up of operational and financial structures - Coordination of product development - Overseeing marketing activities - Setup of performance report - Responsible for budgets and funding strategy - Managing of operations and team



Service Partner ONE GmbH

• Berlin und Umgebung, Deutschland

• Director Business Intelligence & Controlling

  • 2016 - 2017

  As Director Business Intelligence & Controlling I was responsible for establishing transparency on data, drawing insightful conclusions on company performance and supporting the management team with analysis in their strategic decision-making and financial planning. - Reported to COO - Establishment of finance and reporting structure - Creation of business case - Setup of Controlling department - Analysis of performance KPIs - Responsibility for investor relations - Preparation of materials for strategic decision-making



AUTO1 Group

• Germany
• Technology, Information and Internet
• 700 & Above Employee

• Interims Marketing Analyst

  • 2016 - 2016

  As Marketing Analyst at Auto1, I was responsible for the analysis of marketing campaigns and the identification of optimisation mechanisms for Email Marketing and CRM. - Reported to Director Marketing - Set up performance reports - Analysis of marketing channel performance - Development of optimisation mechanisms As Marketing Analyst at Auto1, I was responsible for the analysis of marketing campaigns and the identification of optimisation mechanisms for Email Marketing and CRM. - Reported to Director Marketing - Set up performance reports - Analysis of marketing channel performance - Development of optimisation mechanisms



pack2cook

• Germany
• Food & Beverages

• Founder & CEO

  • 2015 - 2016

  As the founder of pack2cook, I was in charge of the entire ramp-up process from defining the business model to setting up legal, operational and financial processes. I led the company as CEO while balancing operational involvement, strategic and fundraising work. - Founder of Food Startup (ready to cook meals) - Bootstrapping of Start-up - Definition of business strategy and entry model - Continuous elaboration on business strategy and growth opportunities - Ramp-up and launch of operations and business processes - Management of financial resources and preparation of fundraising - Identification of sales and marketing channels - Creation of website and online shop - Ramp-up of team



Lufthansa

• Germany
• Airlines and Aviation
• 700 & Above Employee

• Project Management for an IT Project

  • 2014 - 2015

  Reported to Lufthansa Group Project Lead, responsible for project plan, preparation of board materials and project communication

• Dual Study Program

  • 2011 - 2014

  Bachelor of Science with apprenticeship as Air Traffic Management Assistant