Experience

ITM-Group

• Russian Federation
• Advertising Services
• 500 - 600 Employee

• New Business Development Director

  • Aug 2007 - Present

  ITM Group is the leading trade marketing agency in Russia. ITM has been working since 2005, is a part of Combera Group (combera.com). Combera is represented in 22 countries and is the leader in Europe among trade marketing agencies. ITM Group services: merchandising, outstaffing, sales & field force management, trade audit, online reporting, trade incentive programs, consumer&shopper marketing. The company operates in more than 200 cities of Russia, Kazakhstan and Belarus. The company has 200 office employees in Moscow and regions. Field staff - are 8000+ merchandisers, consultants, promoters, sales representatives and others. Our clients are large International and Russian companies. I am responsible for business development of group of companies. If we still do not cooperate, I will be glad to discuss your needs and offer the best solution in field marketing and sales outsourcing.



Aviator Media Agency

• Senior Strategic Planner

  • Apr 2006 - Jul 2007

  Aviator Media agency is a part of advertising holding RAIN Group – one of the Top 10 largest advertising and communications group of Russia.Responsibilities: strategic planning of advertising campaigns, market research, evaluation of the effectiveness of advertising campaigns. Aviator Media agency is a part of advertising holding RAIN Group – one of the Top 10 largest advertising and communications group of Russia.Responsibilities: strategic planning of advertising campaigns, market research, evaluation of the effectiveness of advertising campaigns.



TNS Russia

• Senior Qualitative Research Manager

  • Jan 2004 - Apr 2006

  A global leader in providing integrated media and marketing information. TNS is a part of WPP and its research division KANTAR. Responsibilities: conducting qualitative research (focus groups, in-depth interviews)Specialization: study of consumer behavior (usage&attitudes, consumers insights), testing of advertising concepts, publications and advertising products. A global leader in providing integrated media and marketing information. TNS is a part of WPP and its research division KANTAR. Responsibilities: conducting qualitative research (focus groups, in-depth interviews)Specialization: study of consumer behavior (usage&attitudes, consumers insights), testing of advertising concepts, publications and advertising products.



Comcon

• Qualitative Research Manager

  • Jun 2000 - Dec 2003

  The leader of Russian market of consumer and media research. Is part of an international research network Ipsos which is included in the top three in the global market. Responsibility: conducting qualitative research (focus groups, depth interviews)Specialization: study of consumer behavior (usage&attitudes, consumers insights, testing of advertising concepts and promotional products. The leader of Russian market of consumer and media research. Is part of an international research network Ipsos which is included in the top three in the global market. Responsibility: conducting qualitative research (focus groups, depth interviews)Specialization: study of consumer behavior (usage&attitudes, consumers insights, testing of advertising concepts and promotional products.