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Credentials

  • Medicines Australia continuing education program
    University of Tasmania
    Sep, 2013
    - Sep, 2024

Experience

    • Australia
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • General Manager
      • Jan 2021 - Present

      As the General Manager, I oversee the daily operations of the agency, including team management, client service, new business strategy and development, operational processes, revenue growth and agency leadership. My responsibilities also extend to expanding the agency’s APAC business portfolio through its partnership with GLOBALHealthPR, the largest independent health and science communications agency partnership worldwide.In my role as General Manager, I will continue to oversee the delivery of exceptional client service across the agency’s ethical and consumer healthcare practices.

    • Senior Account Director
      • Jun 2018 - Jan 2021

      As a Senior Account Director, I am charged with leading a number of multi-national pharmaceutical clientele across VIVA! Communications’ portfolio.My responsibilities include growing the agency’s core ethical healthcare practice, building even stronger relationships with senior level executives across the local pharmaceutical industry and assisting Management with the expansion of the agency’s APAC business portfolio through its seven year-strong partnership with GLOBALHealthPR, the largest independent health and science communications agency partnership worldwide.

    • Egypt
    • Human Resources
    • 1 - 100 Employee
    • Senior Communications Consultant
      • May 2016 - Jun 2018

    • Senior Account Manager - Healthcare practice
      • Mar 2014 - Apr 2016

      Buchan Consulting is an independent communication agency with six practice areas and offices in Sydney and Melbourne. We are a business partner of Waggener Edstrom, representing the international communication group in Australia As a Senior Account Manager within the Healthcare Practice at Buchan, I am directly responsible for every aspect of the day-to-day management of my client campaigns, spanning the pharmaceutical, research and NFP sectors. Buchan Consulting is an independent communication agency with six practice areas and offices in Sydney and Melbourne. We are a business partner of Waggener Edstrom, representing the international communication group in Australia As a Senior Account Manager within the Healthcare Practice at Buchan, I am directly responsible for every aspect of the day-to-day management of my client campaigns, spanning the pharmaceutical, research and NFP sectors.

    • Australia
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Account Manager - Health
      • Jul 2013 - Nov 2013

      Clients: Menarini Australia, Bristol Myer Squibb, Pfizer, Research Australia, FaHCSIA (now Department of Social Services), Australian Diabetes Council, Fitness First.Experience: • Delivered excellent client servicing when managing and driving multiple accounts• Planned, developed and implemented strategic PR campaigns• Supervised and mentored mid to entry level team members• Exceed client expectations and deliverables, including campaign KPIs and overall ROI• Utilised and continued to develop exceptional media contacts across all consumer platforms to assist media coverage • Worked with media, stakeholders, health care professionals, community advocacy groups and patient case studies• Executed public education campaigns • Launched new client products • Facilitated strategic planning workshops • Organised and managed client medical conferences, media and stakeholder events • Supported client internal communication

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Account Manager - Health
      • Sep 2012 - Jun 2013

      Clients: Sanofi Consumer Portfolio, Ovarian Cancer Australia, FaHCSIA (currently Department of Social Services), St Jude Medical Experience: Independently managed and implemented communication activity, including day-to-day account management, that supported and executed client objectives. Clients: Sanofi Consumer Portfolio, Ovarian Cancer Australia, FaHCSIA (currently Department of Social Services), St Jude Medical Experience: Independently managed and implemented communication activity, including day-to-day account management, that supported and executed client objectives.

    • Advertising Services
    • 1 - 100 Employee
    • Senior Account Executive
      • Apr 2010 - Aug 2012

      • Sole client management including developing and executing creative and strategic media campaigns and managing day-to-day public relations activities for a wide range of companies. • Clients include B2B, Healthcare, FMCG, Finance, Government, Retail and Tourism.• Management of junior staff members • Sole client management including developing and executing creative and strategic media campaigns and managing day-to-day public relations activities for a wide range of companies. • Clients include B2B, Healthcare, FMCG, Finance, Government, Retail and Tourism.• Management of junior staff members

    • Intern
      • Apr 2009 - Jul 2009

    • Public Relations and Communications Services
    • Intern
      • Jan 2009 - Mar 2009

Education

  • Macquarie University
    Bachelor of Arts, Communication and Media Studies
    2005 - 2009

Community

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