Julia Arheden
at Cure Media- Claim this Profile
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Experience
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Cure Media
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India
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Advertising Services
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Feb 2022 - Present
Educating marketers and C-level executives in changes in consumer behavior and journey, marketing, social media and influencer marketing strategy. I'm specialized in the fashion and beauty industry, and the target group Gen Z and Millennial women. I help brands within my industries to set up strategies for influencer marketing that will go together with their other marketing mix and support them in reaching crucial overall business goals.
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Jan 2020 - Feb 2022
In my role as Client Manager, I meet with new potential clients. My focus is to gain an understanding of what goals and challenges the client has, and determine how these can be supported through strategic influencer marketing. Depending on the goals and challenges, we identify ways to incorporate influencer marketing to the overall marketing mix and set up at strategy.
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Aug 2019 - Jan 2020
Cure Media is one of the top influencer marketing agencies with experience from over 10 000 successful influencer marketing activations. With local offices in Stockholm, London and Berlin, we help our clients with influencer marketing all over Europe. As Sales Developer, I was in charge of the first part of the sales process and responsible for finding new business opportunities.
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Mediaplanet
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Sweden
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Advertising Services
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300 - 400 Employee
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Sep 2018 - Jul 2019
As an Industry Developer I was specialized within my area, Child and Youth, in content creation, distribution planning, concept sales and long-term relationships within sales and value creation for my clients. I worked on an annual basis rather than quarterly and was responsible for setting my yearly structure, estimates and budgets. I was part of creating and establishing this role at Mediaplanet and I managed a smaller team of Project Managers simultaneously
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Sep 2017 - Sep 2018
As a Business Developer at Mediaplanet I managed a team of 6-8 Project Managers. Tasks included coaching individual team members in sales and Mediaplanet's complete product concepts and processes. I was responsible for the whole team's performance and budget on a quarterly and an annually basis (including estimates, forecasts and day-to-day operations).
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Jul 2016 - Sep 2017
As a Project Manager at Mediaplanet I managed my own content marketing campaigns from idea to finished product. The role was autonomous, highly demanding and sales-focused.In this role, I managed the entire sales process from prospecting and concepts sales. I was in charge of developing the title concept, build up the editorial content, sourcing industry partners and leaders and funding the concept through strategic advertising.
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Elite Hotels of Sweden AB
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Sweden
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Hospitality
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400 - 500 Employee
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Waitress
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Apr 2012 - Aug 2015
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JSA - JIBS Student Association
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Sweden
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Non-profit Organizations
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1 - 100 Employee
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Event Manager
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Sep 2013 - Jun 2015
I was a part of JSA's Social Committee during my two first years at Jönköping University. Together with my team, I planned and executed fall- and spring kick off in addition to other social events for students during the semesters. My team was responsible for recruiting approximatly 100 buddies(faddrar) for the new students during the kick off. My responsibilities and tasks as the event manager involved planning, scheduling, budgeting and delegating the team in the planning phase of the events, and during events. Show less
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MQ Marqet AB
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Sweden
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Retail
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100 - 200 Employee
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Sales Assistant
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Mar 2013 - Aug 2014
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Head Coach
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Aug 2005 - Aug 2012
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Education
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Jönköping International Business School
Bachelor of Business Administration (B.B.A.), Business Administration and Management, General -
Clarkson University
Business Administration and Management, General -
Kullagymnasiet
Social Sciences