Experience

enCappture

• United States
• Software Development
• 1 - 100 Employee

• Head of Partnerships

  • Dec 2020 - Present



TICKLED PLANET LIMITED

• Canada
• Manufacturing

• Co-Founder

  • Dec 2010 - Present

  Tickled Planet is a Global Ideation, Development, and Design Company with 10 years of deep business, design, and development experience dedicated to helping entrepreneurs bring their products and services to market. We are passionate about working with inventors, creators, and consumer products companies to organize and formulate product ideas, from initial concept to polished branded, sellable products- physical and digital. We have collaborated with partners in China, the UK, the US, and Canada, and we are fortunate to be able to do what we love every day and work with some amazing clients from around the world. Each project is unique, and we have a wide range of skills to help, from small projects to a full-service product or new business launch. http://www.tickledplanet.com/ ************** WHAT WE DO *************** 🌎 Product development, design, positioning, sourcing, and sales strategy. 🌎 Graphic design, branding, package design, website design. 🌎 Kickstarter and Indiegogo - Created and launched 5 successful campaigns at over 1.5 million in sales. 🌎 Online courses creation- Website, Sales funnels, back end systems, advertising, and promotion. We are Kajabi experts.🤓 🌎Project and launch planning. House Certified OBM 🌎 Ecommerce stores: full service set up and design for Shopify, BigCommerce stores. 🌎 Video production for promotional ads and sizzle videos. 🌎 Digital Advertising - Creative and campaign management for Facebook/ Instagram, Pinterest, YouTube. 🌎 Content strategy planning, creation, and management. 🌎 Amazon - Branded products store design, A+ Content product Pages, Kindle books design and marketing, Amazon account. management, Amazon sponsored products, and sponsored brands advertising. Show less



Elmer's Products, Inc.

• United States
• Manufacturing
• 100 - 200 Employee

• VP of Product Development - Giddy Up! a Division

  • 2005 - Dec 2010

  In 2005 I created the Color Loco Brand to sell a patented new item called "Blendy Pens". Shortly after launch, Color Loco partnered with great folks at Giddy Up LLC, and the "Blendy Pens" brand quickly became a top seller in the toy/ art activity category. In Oct 2006, Giddy Up and Color Loco sold to Elmer's Products and merged as one division of Elmer's Products. I stayed on to oversee product development and innovation at Giddy Up/ Color Loco. I worked with outside inventors on new product concepts, licensed and non-licensed products, and specializing in unique marketing channels such as Direct Response TV and Television Home Shopping. Show less



Jakks Pacific

• United States
• Consumer Goods
• 400 - 500 Employee

• SVP Color Workshop

  • Jun 2003 - Feb 2005

  I continued with Jakks Pacific after the acquisition of Color Workshop to manage the transition of the brand. During my time as EVP, I focused on new product innovation for the Color Workshop brand and sales of all Jakks products to QVC, including millions of dollars of the popular "TV GAMES". I continued with Jakks Pacific after the acquisition of Color Workshop to manage the transition of the brand. During my time as EVP, I focused on new product innovation for the Color Workshop brand and sales of all Jakks products to QVC, including millions of dollars of the popular "TV GAMES".



JPI ColorWorkshop Ltd

• CEO

  • 1999 - 2003

  I started the US division of Color Workshop for the creators of the patented art activity toy "Blopens" . Over 4 years we built the US division to over $30 million in annual sales. In 2001 Color Workshop sold to one of the largest public toy companies Jakks Pacific. During my time with Color Workshop my work included: * Creating Direct Response TV campaigns to create product awareness for the patented technology * Developing the Color Workshop brand, packaging, and marketing materials * Developing new products under the Color Workshop brand. * Product presentation to mass-market stores, distributor networks, and tradeshows * Managing staff of 25 Employees plus outside distribution * Interfacing parent company in the UK to assist with International sales and marketing Show less