Judy Yafi

Account Manager at Studio La Plage (SLP)
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Location
London, England, United Kingdom, UK

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5.0

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Jenaifer Sethna

I have had the good fortune of working alongside Ms Yafi, for little over two months now as part of the same syndicate groups. Ms. Yafi has an exuberant personality that pairs very well with her extensive knowledge about the marketing domain. On a personal level, she is kind and helpful, and goes out of her way to ensure you're okay which only reflects on to her stellar team-work and interpersonal capabilities. I have witnessed her excel as the SSC chair for the strategic marketing program at Imperial. Her leadership abilities come through in the way in which she presents herself and her thoughts, resolves conflicts and puts into motion new policies as well as her ability to confer strategically with other union departments. All of this and more, makes her an absolute privilege to have in any organisation. With this, Ms. Yafi has my highest recommendation and I wish her the very best of luck for all future endeavours.

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Experience

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Account Manager
      • Jan 2023 - Present

      AWS / Amazon: - Serve as the primary contact between the agency and Amazon, ensuring clear communication and alignment on project goals. - Oversee the design and execution of creative campaigns tailored for Amazon’s product and service promotions. - Monitor Amazon's brand consistency across various platforms and creative materials. - Coordinate with internal teams to deliver high-quality creative assets within set deadlines. - Analyze campaign performance metrics, providing actionable insights for continuous improvement. - Attend regular meetings with Amazon's marketing and product teams to understand evolving needs and adjust strategies accordingly. Fortnum and Mason: - Liaise closely with Fortnum and Mason stakeholders to understand their brand ethos, products, and marketing objectives. - Lead the development and execution of creative campaigns highlighting the luxury and heritage of the Fortnum and Mason brand. - Ensure timely delivery of promotional materials, in-store designs, and online visuals tailored for the brand's diverse audience. - Gather feedback and analyze the effectiveness of marketing campaigns to drive future strategies. - Foster a strong working relationship to anticipate future promotional needs, seasonal campaigns, and product launches. Greater London Authority: - Engage with Greater London Authority representatives to understand their messaging, public outreach goals, and campaign requirements. - Oversee the creation of public awareness campaigns, community outreach materials, and other creative outputs that reflect the Authority's vision for London. - Ensure alignment with the Authority's communication guidelines, ensuring a unified and consistent public image. - Collaborate with internal teams to meet the unique demands of public sector campaigns, ensuring accuracy, inclusivity, and broad appeal. - Provide periodic performance reports highlighting the impact of campaigns and suggesting areas of improvement. Show less

    • Research Services
    • 700 & Above Employee
    • Chair of the MSC Strategic Marketing Student Staff Council
      • Sep 2021 - May 2022
    • Advertising Services
    • 400 - 500 Employee
    • Account Executive
      • Feb 2019 - Jun 2021

      Africell Audi Areeba Pepsico Zara/Massimo Dutti/ Virgin / Mango / Oysho / Paul Bank Med Africell Audi Areeba Pepsico Zara/Massimo Dutti/ Virgin / Mango / Oysho / Paul Bank Med

    • PR Manager
      • Jul 2016 - Feb 2019
    • Lebanon
    • Higher Education
    • 1 - 100 Employee
    • Student Representative
      • Oct 2017 - Jun 2018
    • United Kingdom
    • Manufacturing
    • 700 & Above Employee
    • Intern
      • Jul 2017 - Aug 2017
    • Canada
    • Wellness and Fitness Services
    • Marketing Consultant
      • Feb 2017 - Aug 2017

Education

  • Imperial College London
    Msc in Strategic Marketing, Marketing
    2021 - 2022
  • American University of Beirut
    Business Marketing
    2015 - 2018

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