Experience

British Film Institute (BFI)

• United Kingdom
• Movies, Videos, and Sound
• 400 - 500 Employee

• Director of Press and PR

  • Jun 2010 - Present

  Oversees the corporate, industry and consumer PR for the BFI with the aim of connecting audiences to the widest choice of British and world cinema, television and moving and supporting filmmakers and industry. I work closely with the BFI's CEO Ben Roberts, Chairman Tim Richards and Executive Board to shape the strategic direction of the BFI's Communications and manage a team of 8 alongside a variable range of freelancers, consultants and agencies. The BFI is the UK's lead organisation for film with a cultural and industrial remit that includes: - Working closely with and on behalf of the screen industries and arts and cultural sectors - Working closely with the UK Government, leading on Covid recovery for the sector Public programme: - Blockbuster projects ( major cultural focus each year) - BFI Southbank - BFI London Film Festival, BFI Flare LGBTIQ+, Future Film Festival - The BFI National Film and TV Archive - Theatrical and DVD releases - BFI Player (VOD) - BFI Film Fund - the UK's Lottery distributor for film for film production and distribution - Promoting British film culture and industry internationally - Film Education, including BFI Film Academy - The UK's official Research and Statistics Unit for film - Film Certification - UK wide partnerships and the Film Audience Network Show less



Virgin Media Television

• Head of Press

  • Jun 2003 - Feb 2010

  Head of Press (corporate and consumer) for Virgin Media Television (previously Flextech Television) and its network of entertainment channels including LIVING, Bravo, Virgin1, Challenge and Trouble. I led the PR strategy for LIVING, during which the channel won Broadcast Channel of the Year, and launched Virgin1 with Richard Branson, winning IPRA Award for Best B2B Campaign 2008. Head of Press (corporate and consumer) for Virgin Media Television (previously Flextech Television) and its network of entertainment channels including LIVING, Bravo, Virgin1, Challenge and Trouble. I led the PR strategy for LIVING, during which the channel won Broadcast Channel of the Year, and launched Virgin1 with Richard Branson, winning IPRA Award for Best B2B Campaign 2008.



MacLaurin PR

• Account Manager

  • 1999 - 2002



Stewart-Muir Communications

• Account Executive

  • Jan 1998 - Jan 1999