Marketing & Sales Manager

• Sep 2022 - Present

Consultor

• Aug 2023 - Present

Somos una firma de desarrollo de negocios, consultoría y networking enfocada en empresas B2B de Latinoamérica y la Florida, que permite la intermediación entre stakeholders y se enfoca en generar oportunidades comerciales a través de nuestra metodología in-house de Growth. www.grouti.com Somos una firma de desarrollo de negocios, consultoría y networking enfocada en empresas B2B de Latinoamérica y la Florida, que permite la intermediación entre stakeholders y se enfoca en generar oportunidades comerciales a través de nuestra metodología in-house de Growth. www.grouti.com

Chief Executive Officer

• Feb 2011 - Present

Responsible for managing a company's overall operations. This may include delegating and directing agendas, driving profitability, managing company organizational structure, strategy, and communicating with the board. Extensive experience in providing products and services of growth hacking, smarketing, BTL, virtual and hybrid events and digital design / web for the following companies: Alliance Française Bogotá, IDB headquarters in Washington DC, United States, Credicorp Capital Colombia, Chile and Peru, Fundación Credicorp Capital, Colsanitas, Unisanitas, EPS Sanitas, Farmasanitas, Grupo Libcom, Bienestar Magazine, Bacanika Magazine, Unilever, BCP (Banco of Credit of Peru), Palacios Lleras Studies, Atlantic Security Bank Panama, Tayrona Capital Financial Group Canada and Singapore, Clarke Modet, Estelar Hotels, French Embassy in Colombia, Spanish Embassy in Colombia, MLA Translators & Associates, Falabella, Barbara & Freak, Habitat for Humanity, EXMA, Wikiempresarios, Punto Red, Reebok Latam, Biotec Costa Rica, Emploity, Forestta, Equion, CrossTech USA, Wavy, Claro, RCN Television, Ortho Health, EDM Medical Services, SAB Technology and Mobile Go. Show less

Business Relationship Director

• Dec 2021 - Feb 2022

Funciones: - Desarrollar, crear y mantener nuevos negocios, mediante estrategias de creación de demanda, búsqueda de prospectos y leads.- Gestionar presupuestos de marketing para campañas de paid media (Google Ads, Social Media Ads, Herramientas de medición de Marketing SaaS), PR y eventos internos. - Administrar y supervisar una variedad de áreas comerciales, incluidas ventas, marketing, construcción de relaciones, y servicio al cliente, para garantizar que su negocio satisfaga las necesidades del cliente.Logros:- Logré cerrar negocios con un revenue en 2021 por: USD $4.5M con una inversión en marketing del 8% USD $360.000. - Aumenté la tasa de crecimiento de las ventas de un 12 al 25%. - Generé de 14 acuerdos con marcas exclusivas a nivel mundial. Show less

Director Of Communications

• Aug 2021 - Dec 2021

Plan and direct the organization's overall communication strategy including overseeing employee communications and marketing the company's image to clients and the general public in the USA, Latin America and the Caribbean: Colombia, México, Perú, Guatemala, Ecuador, Panamá, Costa Rica, República Dominicana, Puerto Rico, Argentina, Bolivia, México, Chile and the USA with HQ's in Miami, Florida. Handle public relations, information output, press releases and media requests, social media and/or advertising efforts.Clients: MasterCard, LG, Discovery, Nestlé, Philips, Lenovo, Adidas, Novartis, KIA, Mattel, COCA-COLA, HP, JetBlue, Toyota, Pepsi, Fox, Samsung, Duracell, University of México, Universidad del Rosario, ENEL, ACRIP, ALAS, Roche, Sanofi, Eucerin, VOCAP and more. Show less

CSNA Team Manager

• Sep 2020 - Aug 2021

Key responsibilities include: People Management: Leading and developing a team of numerous members +20, responsible for the overall direction in the USA market, KPI’s, performance management, coordination and evaluation of the team. Actively participate in and drive the continuous improvement culture through strategic projects in customer service channels in North America. COA (KPI's internal contest) winner 16 times, and first position of COCOA winner in Colombia. Achievements: USD 2M weekly, USD 96M per year in sales, refunds, replacement in orders in the USA and Canada. Achievement of 100% of KPI’s, and received 16 diplomas and certifications for driving the best teams in terms of quality, efficiency and productivity. Show less

CS Associate

• May 2020 - Sep 2020

eLearning Development Vendor

• Aug 2014 - Nov 2017

Development of eLearning and online courses for the eDX platform builded by the Harvard University and the MIT with open code source. Videos recorded with high personalities of politics and corporate companies in LATAM. Colombia, Mexico, Ecuador, Uruguay and Argentina. + 50 courses and + 100.000 students in latam. Development of eLearning and online courses for the eDX platform builded by the Harvard University and the MIT with open code source. Videos recorded with high personalities of politics and corporate companies in LATAM. Colombia, Mexico, Ecuador, Uruguay and Argentina. + 50 courses and + 100.000 students in latam.

Marketing and Communications Analyst | Vendor

• Jul 2014 - Aug 2016

Communications Analyst in Charge Alliance Française in charge of the communications plan, internet and social media services, and the KPI's of the area. Communications Analyst in Charge Alliance Française in charge of the communications plan, internet and social media services, and the KPI's of the area.

Marketing Coordinator

• Jan 2012 - Jun 2014

In charge of all the KPI's of the marketing area. SCOT's congress and activities (Sociedad Colombiana de Ortopedia y Neurocirugía). Active participation in IPS and health insurance companies. Development Communications for three brands: Konigsee from Germany, Metabio from Brasil, Citieffe from Italy. In charge of all the KPI's of the marketing area. SCOT's congress and activities (Sociedad Colombiana de Ortopedia y Neurocirugía). Active participation in IPS and health insurance companies. Development Communications for three brands: Konigsee from Germany, Metabio from Brasil, Citieffe from Italy.

University Teacher

• Jun 2012 - Oct 2012

Escuela Colombiana de Diseño Interior y Artes Decorativas – ESDIART. Subject: Book and Presentation of Projects. Design, create, integrate and develop a visual identity that can be used in all elements of commercial positioning. Escuela Colombiana de Diseño Interior y Artes Decorativas – ESDIART. Subject: Book and Presentation of Projects. Design, create, integrate and develop a visual identity that can be used in all elements of commercial positioning.

Practicas Profesionales

• Jan 2008 - Aug 2008

Asistente área gestión de contenidos dirigida por Manolo Bellon. Asistente área gestión de contenidos dirigida por Manolo Bellon.