Juan de Dios Jiménez Pulido
Senior Marketing Executive at Japan Centre- Claim this Profile
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Español Native or bilingual proficiency
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Inglés Full professional proficiency
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Bio
Experience
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Japan Centre
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United Kingdom
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Retail
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1 - 100 Employee
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Senior Marketing Executive
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Jun 2021 - Present
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Marketing Executive
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Nov 2019 - Jun 2021
-Monitoring KPI and creation of monthly marketing reports to include stats on marketing activity undertaken, using POS software, Google Analytics, and social media reporting tools.-Creating and scheduling owned and paid content for Facebook, Instagram, and Twitter for restaurant and store brands.-Working with the design team to help deliver all marketing material for promotional campaigns and ensure they meet brand guidelines by writing accurate design briefs for campaign collateral with engaging copy and clear call to actions.-In conjunction with the design team and IT, managing and update restaurant and store websites as well as ensuring clear navigation throughout the different brand websites.-Competitor monitoring. Daily monitoring of the activity from main competitors and outcome reporting.-Working in conjunction with the Head of Marketing to help project manage and market annual in store food festivals, brand collaborations and events.-Creating promotional campaigns for Shoryu Ramen and Kare Kurry to increase brand awareness and sales.-Email marketing. Content creation according to each brand, data analysis, and monthly reporting to the Head of Marketing.-Managing and booking of all press meals in conjunction with agencies, record expenditure, and resulting press coverage.-Help managing the relationships with our external press teams sending them updates to secure coverage and ideas to engage titles.-Creating weekly press reports to the business detailing press coverage secured for each brand and reach.-Maintaining compliance with all company policies and procedures includingGeneral Data Protection Regulation 2018 (GDPR) Show less
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Teknomek Ltd
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United Kingdom
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Manufacturing
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1 - 100 Employee
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Marketing Executive
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Nov 2017 - Nov 2019
-Digital marketing strategy design / implementation: Integrated planning, design and execution of the Marketing strategy to reach the objectives established by the company for both online and offline channels.-Ecommerce optimisation: Continuous website improvements with particular focus on content optimisation, SEO and customer experience (Magento, Google Optimize). Liaising with external agencies on a day-to-day basis for technical support.-KPI reporting: Data gathering, analysis and continuous reporting to the senior management team (Google analytics, SEMrush, Adwords)-Digital advertising account management: Planning, creation and execution of digital advertising campaigns (PPC) using both Google Ads platform and external softwares (Wordstream)-Amazon Seller Central project manager: Analysis, design and implementation of Teknomek's catalogue on the Amazon Seller Central Platform in collaboration with a third party agency. Product and brand content creation, campaign management and cross-department training.-Event Management (FOODex; Making Pharma): Event planning, execution and review. Stand design, logistics, staff planning, and budget control. Design and execution of the Integrated Marketing Communications during the show.-In conjunction with the marketing team, training and supervision of interns, apprentices and junior team members within the marketing department. Show less
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Marketing Assistant
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Feb 2017 - Oct 2017
-Web content editor.-CMS administrator.-SEO assistant.-PPC assistant
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Lloyds Banking Group
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United Kingdom
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Financial Services
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700 & Above Employee
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PPI Case handler
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Mar 2015 - Sep 2016
- Systematic collection and organisation of customer data. - Data entry of customer information into database. - Accurately uploading required client documentation on database. - Giving training required to the staff. - Systematic collection and organisation of customer data. - Data entry of customer information into database. - Accurately uploading required client documentation on database. - Giving training required to the staff.
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Capital School of English
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Cardiff, Reino Unido
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Administrative Assistant
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Nov 2014 - Aug 2015
- Customer care assistant: Handling of consumer inquiries by phone, e-mail and face to face, and to provide information about the school programs and fees. - Social Media assistant: Design, create and manage promotions and Social ad campaigns, expand community and achieve efforts. Oversee design (ie: Facebook, Twitter and Instagram). - Customer care assistant: Handling of consumer inquiries by phone, e-mail and face to face, and to provide information about the school programs and fees. - Social Media assistant: Design, create and manage promotions and Social ad campaigns, expand community and achieve efforts. Oversee design (ie: Facebook, Twitter and Instagram).
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Education
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University of East Anglia
Master of Science (MSc), Marketing -
CIM | The Chartered Institute of Marketing
Digital Diploma in Profesional Marketing, Marketing -
Universidad de Córdoba
Grado en Administración y Dirección de Empresas