Juan Carlos Romero Durán, MBA
Head of Sales at EFEX- Claim this Profile
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Bio
Experience
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EFEX
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United States
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Financial Services
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1 - 100 Employee
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Head of Sales
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2022 - Present
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Petro Seven
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Mexico
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Consumer Services
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100 - 200 Employee
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Operations Manager
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Jul 2019 - 2022
◦Coordinate the operation of the assigned market (Mexico City, Guadalajara, Baja California & Chihuahua) ensuring the strategic plan and the established objectives to guarantee profitability and growth of +63 service stations and leading +700 people. ◦Design and supervise performance reports (KPIs) of the business to ensure a successful operation. ◦Comply with the guidelines and operating standards established by government entities. ◦Increase number of service stations, there was an expansion of 12% in the assigned region. ◦Improve mystery shopper, started at 68% and increased to 86%, mainly in customer satisfaction. ◦Opening and management operations of Mobil® stations in Mexico City and the metropolitan area. Show less
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INVISTA
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United States
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Human Resources Services
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1 - 100 Employee
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Regional Sales Manager LATAM
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2018 - 2019
◦Define sales, logistics and marketing strategies for textile fibers: LYCRA®, Nylon and Polyester. ◦Create action plans to approach multiple merchants generating new business. (Nike, lululemon, ADIDAS, etc), through international fairs and visits. ◦Planning production campaigns and effectively coordinate product distribution. ◦Forecast sales and define the profitability of each of the products (budgets), increasing sales by 13% YoY. ◦Define sales, logistics and marketing strategies for textile fibers: LYCRA®, Nylon and Polyester. ◦Create action plans to approach multiple merchants generating new business. (Nike, lululemon, ADIDAS, etc), through international fairs and visits. ◦Planning production campaigns and effectively coordinate product distribution. ◦Forecast sales and define the profitability of each of the products (budgets), increasing sales by 13% YoY.
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MoneyGram International
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United States
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Financial Services
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700 & Above Employee
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Regional Sales Manager (Mexico & Central America)
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Apr 2016 - Mar 2017
◦Identify and capture new opportunities through research, networking, and partnerships. (OXXO, H.E.B., Banco Industrial, Banrural, Banco de Occidente, Banco Atlantida, Davivienda). ◦Monitor market trends and stay up to date with the key payment methods across the region. ◦ Growth payout network in 35% YoY. ◦Increase customer satisfaction by 40% through customer satisfaction surveys. ◦ Attend international conferences to represent MoneyGram engaging with institutional players. ◦Identify and capture new opportunities through research, networking, and partnerships. (OXXO, H.E.B., Banco Industrial, Banrural, Banco de Occidente, Banco Atlantida, Davivienda). ◦Monitor market trends and stay up to date with the key payment methods across the region. ◦ Growth payout network in 35% YoY. ◦Increase customer satisfaction by 40% through customer satisfaction surveys. ◦ Attend international conferences to represent MoneyGram engaging with institutional players.
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American Express
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United States
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Financial Services
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700 & Above Employee
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Corporate Account Manager
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Jun 2014 - Feb 2016
◦ Responsible for the commercial relationship with corporate clients (portfolio with 150 clients, with sales of $ 35 to $ 75 MDD annually). ◦ Increase the rotation of the assigned portfolio by 25% YoY, detecting opportunities, customer needs and creating a solid business relationship. ◦ Use of AMEX corporate credit on B2B opportunities in companies such as Industrias Cor (Lyncott), La Europea, Sag Mecasa, Hitachi, Refrigeración Ojeda, Groupon, Bandai. ◦Increase the line of credit through analysis of the financial statements. ◦Coordinate marketing campaigns for the targeted segment. ◦Identify the products that best fit the needs of customers, using commercial skills to influence customer behavior. Show less
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Grupo México
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Mexico
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Mining
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700 & Above Employee
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Deputy Sales & Logistics Manager
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Sep 2008 - Apr 2014
◦Coordinate areas of foreign trade, shipments, inventories and production. ◦Prospection, closing and monitoring of new national and international clients. ◦Increase domestic sales by 40% in 3 years. ◦Decrease of 20% in sales costs, through commercial alliances at national level. ◦Coordinate logistics of exports, imports and domestic. ◦Planning and implementing the annual sales plan. ◦Coordinate areas of foreign trade, shipments, inventories and production. ◦Prospection, closing and monitoring of new national and international clients. ◦Increase domestic sales by 40% in 3 years. ◦Decrease of 20% in sales costs, through commercial alliances at national level. ◦Coordinate logistics of exports, imports and domestic. ◦Planning and implementing the annual sales plan.
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Clean Peace
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Facilities Services
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Co-founder & New Business Manager
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Feb 2011 - May 2012
o Profesional cleaning services. o Corporate, houses/departments, and events. o Profesional cleaning services. o Corporate, houses/departments, and events.
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Education
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Tecnológico de Monterrey
Master of Business Administration (MBA) -
Universidad Anáhuac
Lic. en Negocios Internacionales