João Paulo Abboud Medeiros
Instructional Designer at Campos de Andrade University- Claim this Profile
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Inglês Full professional proficiency
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Português Native or bilingual proficiency
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Bio
Experience
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Uniandrade
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Brazil
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Higher Education
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100 - 200 Employee
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Instructional Designer
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Jul 2021 - Present
I work in the development and updating of courseware for Uniandrade's distance learning and hybrid courses. The goal is to design undergraduate and postgraduate courses that meet the specific needs of the target audience. In collaboration with the expert authors, I design and organize the learning experience to be immersive, user-oriented and multimedia, aiming to enhance the assimilation of the content by the students. To achieve that, I use all the knowledge and experience acquired in my career simultaneously: development of textual language (colloquial and scientific), verbal and audiovisual, marketing, copywriting, curatorship, graphic design and design psychology.
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Freelancer
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Jul 2019 - Jul 2021
As a micro entrepreneur, I designed branding projects; projects of professional pages in social media; sales pages, infoproduct launch strategies, social media/digital positioning and marketing strategy, layouts and vignettes, video editing and design consultancy. As a micro entrepreneur, I designed branding projects; projects of professional pages in social media; sales pages, infoproduct launch strategies, social media/digital positioning and marketing strategy, layouts and vignettes, video editing and design consultancy.
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Product Development Analyst - Product Designer
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Aug 2017 - Jul 2019
I worked on the development of souvenirs (refrigerator magnets and key chains) and application of licensed guides (Marvel, DC, Warner Brothers, Cartoon Network, Bravado and Rock in Rio) that are sold in São Paulo, Rio de Janeiro, Bahia and other states of the Brazil. With Photoshop and Illustrator, I worked manipulating images and creating illustrations. I had daily interactions via email and video call with Chinese and Canadian factories and suppliers, analyzing product concepts, samples, molds and technical details for large-scale production (PVC, MDF, metal).
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Barão Distribuidor
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Brazil
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Wholesale
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1 - 100 Employee
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Product Development Assistant - Internship
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Nov 2014 - Mar 2015
I worked as a Product Design analyst assistant, developing toy concepts (Hasbro and Mattel), packaging, digital marketing and material and designs for the entire creative process (photographs, instruction manuals and the store display). Assisted in product concept analysis and their product samples with Chinese suppliers and manufacturers. I worked as a Product Design analyst assistant, developing toy concepts (Hasbro and Mattel), packaging, digital marketing and material and designs for the entire creative process (photographs, instruction manuals and the store display). Assisted in product concept analysis and their product samples with Chinese suppliers and manufacturers.
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Education
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Centro Universitário Senac
Pós-graduação Lato Sensu - Especialização, Design Instrucional -
Armando Alvares Penteado Foundation
Pós-graduação Lato Sensu - Especialização, Arte e História da Arte -
Mackenzie Presbiterian University
Bachalor of Design, Design and Applyed Arts