Joy Tomita Anderson

Director of Sales & Marketing at Prince Waikiki
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Contact Information
us****@****om
(386) 825-5501
Location
Hawaii, United States, US
Languages
  • English Native or bilingual proficiency
  • Japanese Native or bilingual proficiency

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Gerald Glennon

Joy is a consummate professional and committed to her profession. She is tireless in her position and always considers her clients and her colleagues as most important. I have worked with joy as her General Manager in two hotels, Halekulani in Honolulu and The Modern Honolulu. She is a pleasure to deal with. Her many professional relationships and numerous connections which she has built and nurtured over time are most key to her success. Joy understands the complexities of running a sales organization in a luxury hotel environment. She is fearless and never hesitates to serve the best interest of her property and her client. I would work with Joy again in a heartbeat. A real professional.

Michael Londregan

There is definitely a real spirit of Aloha. Sure its about tropical weather, rich culture and panoramic scenery but for me and my collogues at Virtuoso its also about Joy. We are very lucky to have her as our connection to Hawaii, she is a wonderful ambassador and an impeccable host. When we have an opportunity to work with Joy we smile because we know that not only will we have success but we will enjoy every part of the project.

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Experience

    • United States
    • Hospitality
    • 1 - 100 Employee
    • Director of Sales & Marketing
      • Sep 2019 - Present

      -Upscale 4.5 star property on Oahu featuring 563 guestrooms & over 20,000 square foot of meeting/event space. -Responsible for leading/implementing all sales, marketing & catering/conference service strategies. -Upscale 4.5 star property on Oahu featuring 563 guestrooms & over 20,000 square foot of meeting/event space. -Responsible for leading/implementing all sales, marketing & catering/conference service strategies.

    • United States
    • Hospitality
    • 1 - 100 Employee
    • Director of Sales & Marketing
      • Apr 2018 - Aug 2019

      -Part of startup team to relaunch the iconic 315 room hotel with over 10,000 square foot of unique meeting/event spaces. -Responsible for the rebranding/repositioning of the newly renovated property. -Developed and implemented innovative marketing, public relations, social media, partnership and ambassador programs to increase awareness of new product/brand. -Created a strategic digital marketing, e-commerce and advertising plan to create brand presence in key domestic, international and asia markets. -Designed new room promotions/packages for distribution in all channels. -Developed locally inspired on site experiences for hotel guests. -Worked with on site retail, activity and f&b tenants to create various opportunities to increase exposure and generate ancillary revenues. -Oversaw and directed day to day activities of the Sales/Marketing Department to insure budgeted goals were met for all markets including wholesale, group, corporate, consortia, travel agent and direct bookings. -Worked closely with the Revenue Department to monitor/identify future trends/forecasts to maximize profitability during low/high demand seasons. Show less

    • United States
    • Hospitality
    • 1 - 100 Employee
    • Director of Sales
      • Sep 2011 - Mar 2018

      -Part of start up team to rebrand/relaunch Hawaii's first luxury lifestyle hotel. -Forbes AAA 4 Star/4 Diamond property on the island of Oahu featuring 353 rooms/suites and 20,000 square foot of meeting/event space. -Secured key luxury consortia programs including Virtuoso, Signature Travel Network, Ensemble Travel Group, AMEX. -Secured membership for group representation with ALHI and developed key MICE strategies/guidelines. -Developed and managed all contracting, cooperative marketing and preferred supplier program negotiations with Domestic, International and Asia Wholesale accounts. -Managed all contracting/business development for the Transient Negotiated markets including consortia, corporate, entertainment and the travel agent segments. -Worked with Revenue on key GDS advertising, marketing as well as OTA initiatives. -Developed marketing programs and Asia media opportunities to secure features in key print, online and SNS sites. -Secured various partnership programs with leisure, corporate and industry partners to further promote Room, F&B, Spa revenue opportunities and create brand name recognition for hotel. -Successfully managed/lead sales department to grow key markets and solicit business to attain annual targeted revenue goals. -Developed annual sales and marketing plans, sales collateral and managed department budget. Show less

    • United States
    • Hospitality
    • 200 - 300 Employee
    • Sales Manager
      • Jul 2005 - Sep 2011

      -Responsible for the new business development of one of Hawaii’s top rated/award winning luxury hotel Halekulani and it’s sister property the Waikiki Parc Hotel. -Oversaw all market segments (leisure, group, corporate) for international regions including Australia, New Zealand, Canada and Europe for two independent properties. -Worked with Leading Hotels of the World, Preferred Hotels and Resorts and ALHI to secure various leisure and group opportunities. -Managed all annual contracting/negotiations for international wholesale accounts. -Worked with Virtuoso, Signature, Ensemble and AMEX Platinum/Centurion agents to secure FIT bookings. -Worked with the Director of Revenue in creating all pricing, sales/marketing and promotional strategies for OTA accounts. -Responsible for all US West Coast group market segments inlcuding meetings, incentives, small associations, entertainment and social groups. -Responsible for local corporate and entertainment accounts. -Secured various consumer direct and marketing opportunities for high end luxury and boutique upscale properties. Show less

  • Oahu Visitors Bureau
    • Honolulu, Hawaii
    • Sales Manager
      • Sep 2002 - Jul 2005

      -Worked with key US & Canada wholesale accounts to create brand awareness for the island of Oahu and the state of Hawaii. -Presented destination training seminars at industry tradeshows, roadshows and travel agent events in conjunction with the Hawaii Visitors and Convention Bureau. -Managed all online/offline destination training programs for travel agents. -Coordinated and executed all on island Oahu Destination Specialist Programs. -Worked with certified Hawaii specialist travel agents on cooperative sales/marketing opportunities to promote Oahu. Show less

Education

  • University of Hawaii at Manoa
    Bachelor of Science in Travel Industry Management with a Minor in Dance/Theater
    1997 - 2001

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