Executive Producer

• Apr 2015 - Present

Create and execute 360° event operations plans for live music events, action sports competitions, and experiential marketing campaigns for best–in-class, global brands such as Anheuser Busch, Red Bull, and GoPro. Create and execute 360° event operations plans for live music events, action sports competitions, and experiential marketing campaigns for best–in-class, global brands such as Anheuser Busch, Red Bull, and GoPro.

CEO & Founder

• Jan 2011 - Present

Market Manager

• Jan 2015 - Dec 2019

• Manage and execute impact budgets of $400,000+ for best-in-class global brands. • Research, coordinate, negotiate and book 120 local grassroots events per year. • Set performance standards for a team of 40+ Brand Ambassadors. Identify methods to achieve, audit, and consistently improve results. • Perform administrative duties such as payroll, inventory control, staffing, warehouse management, event reporting, premium orders, and interactive element creation. • Raise brand awareness through direct consumer interaction by engaging consumers through various media, relaying key brand messaging & generating sales leads while promoting brands. • Touched over 100,000 consumers with over 20,000 leads generated in 2015. Cost per lead is 39% below the industry average. Show less

Production Manager

• Aug 2016 - Jan 2018

Production Manger for the Lean Startup Week Conference, which is a seven-day immersion into Lean Startup methodology led by star practitioners in big companies and hot startups from around the world. The conference consist of thousands of thought leaders and avid community members for a week of keynote talks, interactive workshops, speed mentoring, industry dinners, bootcamps, and startup tours at the scenic edge of San Francisco. Our unparalleled conference is unique in that it unites entrepreneurs and intrapreneurs from government agencies, international corporations, boot-strapped startups, and civic organizations in their mission to create radical change in their industries. o Coordinate venue logistics o Coordinate F&B order with caterers o Coordinate shuttle service around SF o Coordinate furniture and other rentals o Support and manage Registration via Bizzabo o Manage community partnerships o Coordinate logistics for partner events o Coordinate logistics for sponsored events o Coordinate social activities Show less

Creative Marketing Director & Regional Market Manager

• Jan 2011 - Dec 2014

Responsible for the implementing innovative design, campaign marketing, and social media strategies for multiple brands nationwide. Started as a manager in 2009 and moved to a regional manager in 2010. In 2012 I was promoted to Creative Director partially due to the creation of a new interactive event called the Interactive Photo Shoot. This event was used at the majority of our brands activations in 2012. Brands who utilized saw a 500% increase in Facebook likes, 300% Increase in Facebook traffic and participation, and 100% increase in sales. We out performed some of our major brands entire Ad Agency's Responsibilities: - Create, manage, and execute program budgets ranging from $30,000 - $1,000,000+ - Manage traditional, digital, social media, experiential, and promotional marketing projects for a wide variety of brands - Design and produce graphic material for programs. Such as: tents, uniforms, print, digital, cars/trailers, and more. - Translate client assignments into innovative design concepts for the respected Ad Agency's - Play an active role in big idea thinking sessions for the agency and clients directly. - Manage and develop client relationships and communications in an professional manner - Manage and staff promotional teams in multiple markets nationwide. - Play an active role in creating new project presentations/renderings and pitching to current & potential clients - Create & develop grassroots marketing programs from the ground up, managing market teams during execution - Inventor of the Interactive Photo Shoot, an innovative way to connect with a wide variety of demographics while boosting brand awareness, data collection, and social media. Clients: General Snus, Life is Good, Piacci Cheese, Baby Mum Mum, Dutch Masters, Openvape, First Descents, Ink Monstr, and Deep Eddy Vodka. Show less

SoBe Tour Manager

• Mar 2011 - Jan 2012

Tour Manager for the SoBe College Campus Tour throughout the West Coast. Responsible for helping identify and execute traditional and non-traditional sampling opportunities, as well as offering local bottler sampling event support. Equipped with a Branded Food Truck we visited Major College Campuses & University Events bringing College Students a unique and interactive sampling events as they cram for Finals. Duties included contracting colleges, Driving Branded Food Truck across the West Coast, managing program budgets, guerilla marketing, calendar, staffing and managing a staff of 4-8 BA’s, meeting daily and weekly sampling goals, coordinating product pickup in each state, and daily recaps and photos, Show less

Marketing Manager, Coordinator, and Road Warrior

• Jan 2010 - Dec 2011

Market Manager/Account Manager

• Sep 2011 - Oct 2011

Market Manager and Account Manager for SoBe for a two-month grassroots campaign throughout Denver and surrounding areas. Responsible for helping identify and execute traditional and non-traditional sampling opportunities, as well as offering local bottler sampling event support. Equipped with a Branded 1976 El Camino I seeking out local trends, Emerging scenes, happening locations, and cultural mavens to help create unique SoBe inspired events. Duties included contracting venues, managing program budgets, guerilla marketing, calendar, staffing and managing a staff of 4-8 BA’s, teaming up with local artist and companies to throw interactive SoBe owned parties and events, sponsorship packs, product pickup, meeting daily, weekly, and monthly sampling goals, and daily recaps and photos, Show less

Market Manager

• Nov 2010 - Dec 2010

Market Manager for a month long national campaign called, “Photos on the Fly,” in Denver CO, including a week of training in Seattle WA. Event was located on the Southwest Airlines Porch on 16th St Mall downtown Denver. I was Responsible for all consumer engagement activities including set-up, teardown, and on-site staff management (6 Brand Ambassadors, Santa, Photographer, and Photographer Assistant). The Campaign offered Families nationwide the opportunity to get their photo taken with Santa for free. The display promoted the partnership of Microsoft and Southwest Airlines, creating awareness and educating consumers on Windows 7 features. Main program promoted was “Photo Fuse,” which allows consumers to edit and share their photos just taken with Santa. These were then printed off for free to families. Responsible for tech support, photos and event recaps, shipping and packaging materials, inventory, crowd control, and staffing. Show less

Market Manager

• Apr 2010 - Sep 2010

Market Manager for a six-month sampling tour for Venom Energy Drink at numerous major events throughout Denver and surrounding areas, including: Festivals, Retail, Professional Sporting Events, Concerts, Colleges, Marathons, and Ski Resort Events/Competitions. Tour concept was to drive trial, increase consumer awareness and engagement, and create retail excitement to help grow distribution by targeting Venom’s hardcore male consumer. Responsible for identifying and coordinating both sampling events and retail sampling events (60 sampling events & 40 retail events), driving wrapped branded vehicle, managing and staffed a female team of 10, weekly reports/pictures, and setup/breakdown. Show less

Lead Graphic Designer

• Jan 2006 - Jan 2008