Senior Cluster Lead

• Nov 2019 - Present

Senior Manager Finance

• Dec 2018 - Oct 2019

cMercury the ML powered Growth marketing suite is all about omnichannel, hyper-personalized, contextual one-to-one campaigns. It has advanced AI-powered marketing automation tools to turbocharge marketing. It’s an integrated, easy reporting system across all marketing data which gives a holistic, 360-degree view. The suite takes care of website visitor conversions, while creating up-sell, cross-sell opportunities.

Assistant Manager Finance

• Sep 2016 - Nov 2018

cMercury is a SAAS-based, AI-empowered marketing automation suite that enables brands to engage customers across Email, Mobile, Web and Social channels.Founded in 2016 by Jacob M George, who has more than a decade’s experience in Email Marketing. cMercury was earlier known as iCubesPro. It empowers marketers to deliver hyper-personalized, contextual, one-to-one campaigns harnessing the power of Machine Learning. It’s lead generation and email list builder module has an inbuilt exit intent technology that tracks a visitor’s actions on the website. It helps to increase website visitor engagement and maximizes conversion opportunities.cMercury serves a wide range of clients: tier 1 brands to start-up brands across Asia-Pacific, US and European markets with exceptional capabilities in Email, Mobile, Web and Social channels.A robust marketing automation suite for businesses in various stages of growth, its superior features ensure cross-platform customer insights, device-specific behavioural retargeting, e-commerce revenue multiplication, and in-depth web and mobile analytics.cMercury empowers brands to create meaningful campaigns across email, mobile, web and social. It’s world-class customer care and competitive price point makes cMercury the best in the market.

E-Mail Deliverability Executive

• Feb 2013 - Aug 2016

Exposure into e-mail industry with expertise in handling ISP relations, blacklist monitoring, deliverability handling & email infrastructure management. In-depth understanding of the technical protocols like DKIM, SPF, CRP, FBL Exposure in Deliverability/Reputation monitoring and Tracking Tools. Adopting proactive measures to resolve issues from major blacklist agencies. Managing & resolving email delivery challenges across major ISP’s and corporate domains. Mitigating ISP deferrals in MTA level. Setting up bounce management policies at MTA and customer level.

Businees Development Manager

• Jan 2012 - Feb 2013

Prospect for potential new clients and turn this into increased business. Cold call as appropriate within your market or geographic area to ensure a robust pipeline of opportunities. Research and build relationships with new clients. Set up meetings between client decision makers and company’s practice leaders/Principals. Plan approaches and pitches. Participate in pricing the solution/service. Handle objections by clarifying, emphasizing agreements and working through differences to a positive conclusion.