Experience

Efficient Media

• Australia
• Advertising Services
• 1 - 100 Employee

• Senior Digital Marketing Analyst

  • Sep 2016 - Present

  • Online marketing campaign management and reporting: Google Ads, Google Analytics, Facebook Ads, Microsoft Advertising, Amazon Ads, Twitter Ads, LinkedIn Ads • Using Google Workspace (especially Google Sheets) & Microsoft Office (especially Excel) with formulas and scripting to automate the above with higher efficiency and quality • Managing & training employees • Online marketing campaign management and reporting: Google Ads, Google Analytics, Facebook Ads, Microsoft Advertising, Amazon Ads, Twitter Ads, LinkedIn Ads • Using Google Workspace (especially Google Sheets) & Microsoft Office (especially Excel) with formulas and scripting to automate the above with higher efficiency and quality • Managing & training employees



EssenceMediacom Australia

• Australia
• Advertising Services
• 100 - 200 Employee

• Digital Coordinator

  • Mar 2016 - Aug 2016

  Key Responsibilities: o Pulling reports from multiple platforms, consolidating the data in Excel using formulas, analysing it and visualising it using charts. o Creating, structuring, pacing and optimising campaigns using Google Adwords and Facebook Business Manager. o Processing and checking invoices for clients. Key Achievements: o Consolidated excel processing docs and increased accuracy and speed using formulas. Reducing Invoicing and Reporting hours by 25-50%. Key Responsibilities: o Pulling reports from multiple platforms, consolidating the data in Excel using formulas, analysing it and visualising it using charts. o Creating, structuring, pacing and optimising campaigns using Google Adwords and Facebook Business Manager. o Processing and checking invoices for clients. Key Achievements: o Consolidated excel processing docs and increased accuracy and speed using formulas. Reducing Invoicing and Reporting hours by 25-50%.



Amplify

• Marketing Operations Executive

  • Mar 2013 - Nov 2014

  o Managing AdWords campaigns for clients such as SAS and Australian Unity. o Tracking spend, bounce rate and CPC for Trading Post. o Weekly and monthly reports for clients. o Optimised campaigns CPA, Keyword Bids and Quality Score. o Managing AdWords campaigns for clients such as SAS and Australian Unity. o Tracking spend, bounce rate and CPC for Trading Post. o Weekly and monthly reports for clients. o Optimised campaigns CPA, Keyword Bids and Quality Score.