Experience

Dimension 6 Fitness
• United States
• Wellness and Fitness Services
• 1 - 100 Employee
• VP, Sales & Brand

  • Aug 2022 - Present


Ascent Protein

• United States
• Wellness and Fitness Services
• 1 - 100 Employee

• Head of Sales

  • Aug 2017 - Aug 2022

  - Developed and launched commercial strategy for Ascent Protein, Leprino Food’s direct to consumer subsidiary, across ecommerce, retail, and wholesale channels. - Created and launched Ascent brand on Amazon, delivering CAGR of 56%- Established retail (Natural, Conventional, Specialty, Club) landscape with +45K total distribution points across all channels- Managed Ascent's wholesale model (gyms) securing +2,000 independent high velocity doors- Key stakeholder in strategic planning and budget process, secured plan alignment with the Ascent Board of Directors

• Associate Director

  • Jul 2016 - Jul 2017



Kill Cliff Inc.

• Key Account Manager

  • Jun 2011 - Jun 2016

  - Instrumental in building D2C wholesale revenue as one of Kill Cliff’s first sales team members. - Secured distribution in brand’s first natural retailer, Whole Foods - Worked directly with marketing/sampling team to create launch plan for retailer activation - Secured national partnership with Lifetime Fitness - Instrumental in building D2C wholesale revenue as one of Kill Cliff’s first sales team members. - Secured distribution in brand’s first natural retailer, Whole Foods - Worked directly with marketing/sampling team to create launch plan for retailer activation - Secured national partnership with Lifetime Fitness