Joseph T. Gasiecki III

Senior Product Designer at Topl
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • Chinese Elementary proficiency
  • English Native or bilingual proficiency

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Bio

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Credentials

  • UX Design: 3 Creating Personas
    LinkedIn
    Feb, 2021
    - Nov, 2024
  • Google UX Design Professional Certificate
    Google
    Jul, 2020
    - Nov, 2024

Experience

    • United States
    • Blockchain Services
    • 1 - 100 Employee
    • Senior Product Designer
      • Aug 2022 - Present

      Design full experiences for a Web3 SaaS product, ToplTrax. Enabling businesses to transparently trace the impact of their product’s components, at every stage of their journey. Advocate for strong user-centric features and promote user research methodologies for data-based design, aiding in setting high standards for a new and rapidly growing industry Responsible for collaborating with all product team members as the UX lead on specific features, working on the entire design process from concept, brainstorming, design, development, QA and sales.

    • United States
    • Software Development
    • Digital Content Creator
      • Feb 2021 - Present

      Volunteer position helping promote the organizations services. Designing content for their website, social media, marketing materials, and other platforms. Volunteer position helping promote the organizations services. Designing content for their website, social media, marketing materials, and other platforms.

    • United States
    • Advertising Services
    • Visual Designer
      • Oct 2018 - Present

      Assist clients in achieving unique brand identity. Includes logo creation, website design, and marketing collateral to strengthen and launch a diverse range of businesses. Spearheaded art direction, a website redesign, and advertising efforts for Coinvention an annual blockchain conference, generating 30% increase in ticket sales and 45% increase in sponsor endowments. Designed UI/UX for startup tech company Backyard Crypto, working with their development team to resolve UX issues and improve mobile optimization, implementing strict style standards.

    • United States
    • Banking
    • 700 & Above Employee
    • UX Designer III
      • Feb 2022 - Aug 2022

      Worked on the main mobile banking app, iOS & Android for credit card services. Led the design for various features that optimized making payments and managing our user's credit card. Responsibilities included creating mockups & prototypes that adhered to strict accessibility guidelines. Worked on the main mobile banking app, iOS & Android for credit card services. Led the design for various features that optimized making payments and managing our user's credit card. Responsibilities included creating mockups & prototypes that adhered to strict accessibility guidelines.

    • United States
    • Software Development
    • 1 - 100 Employee
    • Senior UI/UX Designer
      • Jul 2021 - Feb 2022

      Establish and design the digital experience of SAAS products across multiple platforms. Develop scenarios, use cases, high-level features, and functional prototypes based on business requirements, customer and market research, customer feedback, and device metrics. Work with product managers, developers, and other stakeholders to ship user-centric products across multiple channels (Android/iOS, responsive web) that meet business needs. Establish and design the digital experience of SAAS products across multiple platforms. Develop scenarios, use cases, high-level features, and functional prototypes based on business requirements, customer and market research, customer feedback, and device metrics. Work with product managers, developers, and other stakeholders to ship user-centric products across multiple channels (Android/iOS, responsive web) that meet business needs.

    • United States
    • Technology, Information and Internet
    • 100 - 200 Employee
    • UI/UX Designer
      • Nov 2019 - Jul 2021

      I'm part of a design team that's focused on community centered experiences. The projects I work on include websites, mobile apps, and branding for three unique products. My primary focus is on visual design and user experience. I work tightly with product managers, analytics, and developers on every project. I'm part of a design team that's focused on community centered experiences. The projects I work on include websites, mobile apps, and branding for three unique products. My primary focus is on visual design and user experience. I work tightly with product managers, analytics, and developers on every project.

    • United States
    • Wholesale Building Materials
    • 1 - 100 Employee
    • Graphic Designer & Product Consultant
      • Dec 2016 - May 2018

      Utilized MailChimp to produce email campaigns. Resulted in bolstering median open rate from 12% to 21% over a six-month period. Collaborated with internal development department to redesign company's website which included integrating a new data analysis system and wire-framing of interfaces. Created a quality assurance/quality control system for documenting prototypes and product defects. This improved the time line for solving manufacturing issues and new product launch. Utilized MailChimp to produce email campaigns. Resulted in bolstering median open rate from 12% to 21% over a six-month period. Collaborated with internal development department to redesign company's website which included integrating a new data analysis system and wire-framing of interfaces. Created a quality assurance/quality control system for documenting prototypes and product defects. This improved the time line for solving manufacturing issues and new product launch.

    • Graphic Designer
      • Aug 2015 - Dec 2016

      Social media management and content creation. Allowed to experiment with on-trend graphics that significantly increased followers on social platforms.Opportunity to research and implement SEO content that was woven into overhaul of the company’s website.Assisted in photographing entire library of 2,000 products to meet hard deadlines for new websites launch.

    • Marketing Intern
      • Jul 2014 - Aug 2015

      Worked closely with the marketing team to help design print and digital assets.Researched industry trends to help curate an identity for the brand’s refresh.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Art Department Intern
      • May 2014 - Aug 2014

      Supported the Senior Art Director meet client’s deadlines with production design of advertising materials. Prepared pre-press materials ensuring colors and print artwork were flawless for final print production. Supported the Senior Art Director meet client’s deadlines with production design of advertising materials. Prepared pre-press materials ensuring colors and print artwork were flawless for final print production.

    • Design Intern
      • Jan 2014 - Apr 2014

      Cultivated on brand web-banners and social media graphics for agencies clients. Cultivated on brand web-banners and social media graphics for agencies clients.

Education

  • Daemen College
    Bachelor of Fine Arts (B.F.A.), Graphic Design
    2011 - 2015
  • Daemen College
    Bachelor of Fine Arts (B.F.A.), Graphic Design
    2011 - 2015

Community

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