Experience

Climbing Business Journal

• United States
• Newspaper Publishing
• 1 - 100 Employee

• Advertising Manager

  • Jan 2015 - Present

  Managing advertising strategy and sales of the Climbing Business Journal’s digital multimedia platform. Coordinating with CBJ partners for website adverts, branded content, performance and accounting. Publishing and editing website stories and web pages inside content management system WordPress. Promoted from freelance contributor to head of online advertising within first year with the company. Contributed an economic interpretation to coverage of the indoor climbing industry in North America. Sustained solutions for full-time plus part-time work completed across multiple geographies and time zones.



systemd

• France
• Business Consulting and Services
• 1 - 100 Employee

• International Communications Officer

  • Mar 2016 - Apr 2019

  Managed IFSC communication while operating from marketing agency Systemd in Montmélian, France. Guided the communication strategy of an International Federation, in collaboration with IFSC leadership. Championed a core narrative for the IFSC, centering on the Olympic journey of a young, urban, vertical sport. Coordinated with the Executive Board, National Federations and international partners to meet objectives. Traveled in Europe, North and South America to fulfill communication missions at IFSC and Olympic events. Led IFSC communication surrounding the Youth Olympic Games in Buenos Aires with Olympic affiliates. Cultivated relationships with international and local media and set media standards surrounding IFSC events. Developed IFSC communication channels, including press releases, newsletters, website and social media. Published, edited and organized website content inside intricate content management system Joomla. Produced copy and concepts for digital campaigns involving designers, photographers and videographers. Edited IFSC footage for diffusion on social media networks and distribution to international stakeholders. Captured core values – such as sport for all, peace and sport and gender equality – in promotional activities. Analyzed key metrics when evaluating IFSC communication campaigns and proposing new initiatives. Expanded awareness of cultural differences and communication barriers across countries and continents. Translated communication materials from French to English for additional professional projects of Systemd.



YMCA of Greater Seattle

• United States
• Non-profit Organizations
• 700 & Above Employee

• Education Specialist

  • Oct 2015 - May 2016

  Instructed in alternative, extracurricular education classrooms of at-risk teens in the Greater Seattle area. Crafted lessons which applied strengths-based and relational approaches to engaging multicultural students. Assisted in the organization of diverse community events crossing socioeconomic lines of difference. Instructed in alternative, extracurricular education classrooms of at-risk teens in the Greater Seattle area. Crafted lessons which applied strengths-based and relational approaches to engaging multicultural students. Assisted in the organization of diverse community events crossing socioeconomic lines of difference.



DPM Climbing Magazine

• Remote

• Digital/Print Journalist

  • Aug 2014 - Feb 2016

  Supplied consistent coverage of international sport climbing events for DPM’s digital, multimedia platform. Provided creative submissions for quarterly print editions, distributed throughout the USA climbing industry. Generated a mutually-beneficial business plan for increasing company profits with limited resources. Supplied consistent coverage of international sport climbing events for DPM’s digital, multimedia platform. Provided creative submissions for quarterly print editions, distributed throughout the USA climbing industry. Generated a mutually-beneficial business plan for increasing company profits with limited resources.



Edu Staff

• Ottawa County, MI

• Substitute Teacher

  • Jan 2015 - Jun 2015

  Instructed in K-12 standard, special needs and alternative education classrooms throughout West Michigan. Daily adapted to a wide variety of education systems and cultures in closing the scholastic achievement gap. Built rapport with administrators and educators by applying strengths-based approaches to learning. Instructed in K-12 standard, special needs and alternative education classrooms throughout West Michigan. Daily adapted to a wide variety of education systems and cultures in closing the scholastic achievement gap. Built rapport with administrators and educators by applying strengths-based approaches to learning.



Height of Land Publications (Alpinist, Backcountry, Climberism)

• Jeffersonville, VT

• Editorial/Photo Intern

  • Sep 2014 - Nov 2014

  Produced articles for digital newswire and edited print editions of Alpinist Magazine in Jeffersonville, VT. Coordinated correspondence with international outdoor professionals for digital and print publications. Supported communication strategy and supplemented branded content of sub-publication Climberism. Produced articles for digital newswire and edited print editions of Alpinist Magazine in Jeffersonville, VT. Coordinated correspondence with international outdoor professionals for digital and print publications. Supported communication strategy and supplemented branded content of sub-publication Climberism.



AmeriCorps

• Government Administration
• 700 & Above Employee

• Suspension Education Lead

  • Sep 2013 - Aug 2014

  Managed suspension alternative education program and volunteer team of Escape Ministries in Holland, MI. Fulfilled wide-range of responsibilities from building program structure to giving leadership presentations. Liaised with school administration, case managers, parole officers and counselors in serving at-risk teens. Managed suspension alternative education program and volunteer team of Escape Ministries in Holland, MI. Fulfilled wide-range of responsibilities from building program structure to giving leadership presentations. Liaised with school administration, case managers, parole officers and counselors in serving at-risk teens.