Joe Potischman
Marketing Specialist at Linea Solutions, Inc.- Claim this Profile
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Bio
Credentials
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Certificate of Achievement in Public Plan Policy
International Foundation of Employee Benefit Plans (IFEBP)Jun, 2022- Oct, 2024 -
Social Media Marketing with Facebook and Twitter
Lynda.comOct, 2018- Oct, 2024 -
Wordpress Essential Training
Lynda.comJun, 2018- Oct, 2024 -
HTML Essential Training
Lynda.comOct, 2016- Oct, 2024 -
Photoshop CC 2015 One-on-One: Fundamentals
Lynda.comJul, 2016- Oct, 2024 -
iMovie Essential Training
Lynda.comJun, 2016- Oct, 2024
Experience
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Linea Solutions, Inc.
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Marketing Specialist
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Jul 2021 - Present
- Curate and update the company website - Promote Linea’s message through webinars, podcasts, and in-person speaking events with partner organizations - Interview subject matter experts, edit, and write Insight articles - Collaborate with design consultants on a wide range of internal and external branding - Track upcoming conferences, respond to calls for speakers, and create promotional material - Grow Linea’s profile utilizing social media platforms and inbound marketing tools - Curate and update the company website - Promote Linea’s message through webinars, podcasts, and in-person speaking events with partner organizations - Interview subject matter experts, edit, and write Insight articles - Collaborate with design consultants on a wide range of internal and external branding - Track upcoming conferences, respond to calls for speakers, and create promotional material - Grow Linea’s profile utilizing social media platforms and inbound marketing tools
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Fletcher, Heald & Hildreth, PLC
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United States
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Law Practice
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1 - 100 Employee
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Legal Communications & Marketing Specialist
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Jan 2019 - Jun 2021
- Edit and publish CommLawBlog, the firm’s resource for clients and monitor its performance - Create and distribute monthly Memorandum to Clients, targeted to key stakeholders in the media and telecommunications industries and over 20 state broadcast associations - Track yearly conferences for business development opportunities, evaluate conference sponsorships, and negotiate costs with vendors - Design and write copy for advertisements publicizing firm-sponsored events and for iterating website - Promote, set up, and film webinars and prepare continuing legal education (CLE) presentations - Boosted the firm’s presence with multiple campaigns for highly-trusted institutions, including US News & World Report and Chambers & Partners - Successfully migrated the firm’s email list to a CRM in compliance with data privacy regulations Show less
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Georgetown University
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United States
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Higher Education
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700 & Above Employee
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Assistant to the Director of Residential Ministry
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Jul 2017 - Jul 2018
- Reviewing and organizing all communication between Chaplains and the Georgetown community - Handling of confidential and sensitive communications - Logistical coordination with Residential Services to ensure Chaplain satisfaction - Reviewing and organizing all communication between Chaplains and the Georgetown community - Handling of confidential and sensitive communications - Logistical coordination with Residential Services to ensure Chaplain satisfaction
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Founder
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Jan 2016 - Jan 2018
- Developed a start-up for a waste upcycler through SUNY Geneseo’s entrepreneurial incubator - Won 2nd Place in the New York State Business Plan Competition’s Energy and Sustainability track - Coordinated with lawyers to submit designs for provisional patent in January 2017 - Developed a start-up for a waste upcycler through SUNY Geneseo’s entrepreneurial incubator - Won 2nd Place in the New York State Business Plan Competition’s Energy and Sustainability track - Coordinated with lawyers to submit designs for provisional patent in January 2017
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Religious Action Center of Reform Judaism
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United States
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Political Organizations
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1 - 100 Employee
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Digital Communications Intern
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Sep 2017 - Dec 2017
- Created and edited blog posts and paid advertisements with the use of internal messaging to mobilize stakeholders - Partnered with a public relations firm to improve circulation of press briefings with contacts in media - Utilized Google Analytics to better mobilize new members through targeted media messages based on statistics from our social media channels - Created and edited blog posts and paid advertisements with the use of internal messaging to mobilize stakeholders - Partnered with a public relations firm to improve circulation of press briefings with contacts in media - Utilized Google Analytics to better mobilize new members through targeted media messages based on statistics from our social media channels
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Field Volunteer
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Jun 2017 - Aug 2017
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Dreame
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Netherlands
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Wellness and Fitness Services
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Marketing Intern
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Jun 2015 - Aug 2015
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SUNY Geneseo
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United States
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Higher Education
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700 & Above Employee
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Teaching Assistant
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Jan 2015 - May 2015
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Town of Greenburgh, NY
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Government Administration
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100 - 200 Employee
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Intern for the Town Supervisor
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May 2012 - Jun 2012
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Education
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Georgetown University
Master of Arts - MA, Communication, Culture & Technology -
SUNY Geneseo
Bachelor of Arts - BA, Communications Major, Anthropology Minor