Joseph O'Brian (MBA)
Director of Marketing and Communications at Skilled Education- Claim this Profile
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English Native or bilingual proficiency
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French Professional working proficiency
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German Limited working proficiency
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Dutch Limited working proficiency
Topline Score
Bio
Adrian Gordan
Joe is a fantastic listener and brings wonderfully his vision on every project we've been working together. He's elaborate in his research, challenges you a lot by getting you out of your comfort zone and delivers outstanding work. Great energy and business ethics.
Emma Balogh
Joe is an outstanding business partner who never fails to deliver above and beyond the scope of work. Joe is communicable, actionable, and forward thinking while challenging others to consistently think outside of the box in today’s ever changing competitive climate. He has high standards for quality assurance and is able to engage a live audience from start to finish with energy and passion that is unparalleled to most other business professionals. I look to forward to continuing to work with Joe and can only strongly recommend him to others.
Paul Smith
I worked with Joe at Laureate for about 4 years and in the last 18 months in my role as Enrolment Director I worked very closely with Joe. To say he is a tower of strength is an understatement. As not only does he drive projects forward in a very efficient and forward thinking way he is incredibly smart. Joe has the best ideas and is not afraid to share them and build energy around them. We launched many new initiatives together and what I enjoyed most about working with Joe is his sense of fun and adventure. Nothing is out of bounds and the final result is always up to a very high standard. I very much enjoyed working and learning from Joe, my social media, presentation and storytelling skills made a marked improvement in his company.
Adrian Gordan
Joe is a fantastic listener and brings wonderfully his vision on every project we've been working together. He's elaborate in his research, challenges you a lot by getting you out of your comfort zone and delivers outstanding work. Great energy and business ethics.
Emma Balogh
Joe is an outstanding business partner who never fails to deliver above and beyond the scope of work. Joe is communicable, actionable, and forward thinking while challenging others to consistently think outside of the box in today’s ever changing competitive climate. He has high standards for quality assurance and is able to engage a live audience from start to finish with energy and passion that is unparalleled to most other business professionals. I look to forward to continuing to work with Joe and can only strongly recommend him to others.
Paul Smith
I worked with Joe at Laureate for about 4 years and in the last 18 months in my role as Enrolment Director I worked very closely with Joe. To say he is a tower of strength is an understatement. As not only does he drive projects forward in a very efficient and forward thinking way he is incredibly smart. Joe has the best ideas and is not afraid to share them and build energy around them. We launched many new initiatives together and what I enjoyed most about working with Joe is his sense of fun and adventure. Nothing is out of bounds and the final result is always up to a very high standard. I very much enjoyed working and learning from Joe, my social media, presentation and storytelling skills made a marked improvement in his company.
Adrian Gordan
Joe is a fantastic listener and brings wonderfully his vision on every project we've been working together. He's elaborate in his research, challenges you a lot by getting you out of your comfort zone and delivers outstanding work. Great energy and business ethics.
Emma Balogh
Joe is an outstanding business partner who never fails to deliver above and beyond the scope of work. Joe is communicable, actionable, and forward thinking while challenging others to consistently think outside of the box in today’s ever changing competitive climate. He has high standards for quality assurance and is able to engage a live audience from start to finish with energy and passion that is unparalleled to most other business professionals. I look to forward to continuing to work with Joe and can only strongly recommend him to others.
Paul Smith
I worked with Joe at Laureate for about 4 years and in the last 18 months in my role as Enrolment Director I worked very closely with Joe. To say he is a tower of strength is an understatement. As not only does he drive projects forward in a very efficient and forward thinking way he is incredibly smart. Joe has the best ideas and is not afraid to share them and build energy around them. We launched many new initiatives together and what I enjoyed most about working with Joe is his sense of fun and adventure. Nothing is out of bounds and the final result is always up to a very high standard. I very much enjoyed working and learning from Joe, my social media, presentation and storytelling skills made a marked improvement in his company.
Adrian Gordan
Joe is a fantastic listener and brings wonderfully his vision on every project we've been working together. He's elaborate in his research, challenges you a lot by getting you out of your comfort zone and delivers outstanding work. Great energy and business ethics.
Emma Balogh
Joe is an outstanding business partner who never fails to deliver above and beyond the scope of work. Joe is communicable, actionable, and forward thinking while challenging others to consistently think outside of the box in today’s ever changing competitive climate. He has high standards for quality assurance and is able to engage a live audience from start to finish with energy and passion that is unparalleled to most other business professionals. I look to forward to continuing to work with Joe and can only strongly recommend him to others.
Paul Smith
I worked with Joe at Laureate for about 4 years and in the last 18 months in my role as Enrolment Director I worked very closely with Joe. To say he is a tower of strength is an understatement. As not only does he drive projects forward in a very efficient and forward thinking way he is incredibly smart. Joe has the best ideas and is not afraid to share them and build energy around them. We launched many new initiatives together and what I enjoyed most about working with Joe is his sense of fun and adventure. Nothing is out of bounds and the final result is always up to a very high standard. I very much enjoyed working and learning from Joe, my social media, presentation and storytelling skills made a marked improvement in his company.
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Credentials
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Nt2 - B1 StaatsExamen - Dutch Languuage
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Experience
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Skilled Education
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United Kingdom
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Higher Education
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1 - 100 Employee
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Director of Marketing and Communications
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Feb 2023 - Present
Responsible for GTM Strategy - University Partnerships - Creative Direction - Event Direction and Production - In-Bound Marketing - Budget Control Responsible for GTM Strategy - University Partnerships - Creative Direction - Event Direction and Production - In-Bound Marketing - Budget Control
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Healine Ibiza
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Spain
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Individual and Family Services
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Co- Founder
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Jan 2021 - Present
Co - Founder of Healine Ibiza. Responsible for concept creation and design - go-to-market strategy Co - Founder of Healine Ibiza. Responsible for concept creation and design - go-to-market strategy
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Knowledge Schools Trust
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Education Management
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1 - 100 Employee
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Brand Marketing Consultant
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Dec 2020 - Dec 2022
Creation of new Brand Guidelines and Tone of Voice for PKC (Primary Knowledge Curriculum) the Trust's curriculum-based offering that is taught in Trust and Partner schools across the U.K Lead Brand Marketing Consultant for PKC Website Creative Direction in-class Knowledge Organiser materials for primary school and early years in partnership with co-founder of Acatechnic - Art Director - Adrian Gordon Creation of new Brand Guidelines and Tone of Voice for PKC (Primary Knowledge Curriculum) the Trust's curriculum-based offering that is taught in Trust and Partner schools across the U.K Lead Brand Marketing Consultant for PKC Website Creative Direction in-class Knowledge Organiser materials for primary school and early years in partnership with co-founder of Acatechnic - Art Director - Adrian Gordon
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Solarey Energia
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Brazil
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Solar Electric Power Generation
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Interim Marketing Director
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May 2021 - Oct 2022
Working Alongside business owners Matt Guise and Chris Davis to rebrand Solarey Energia and develop their go-to market strategy for their Solar Panel installation business. Design and creation of brand guidelines, marketing content including videos, social media adverts, SM and EMDB Campaigns and Microsite. Working Alongside business owners Matt Guise and Chris Davis to rebrand Solarey Energia and develop their go-to market strategy for their Solar Panel installation business. Design and creation of brand guidelines, marketing content including videos, social media adverts, SM and EMDB Campaigns and Microsite.
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MediaBrains
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Netherlands
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Advertising Services
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Brand Marketing Consultant/ Webinar Presenter
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Sep 2021 - Sep 2022
Working Alongside US-based directory listings and marketing solutions company - MediaBrains. Presenting a series of webinars that cover all aspects of demand generation marketing. Designing downloadable b2b content and presentations alongside video adverts. Working Alongside US-based directory listings and marketing solutions company - MediaBrains. Presenting a series of webinars that cover all aspects of demand generation marketing. Designing downloadable b2b content and presentations alongside video adverts.
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Edology
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E-learning
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Creative Content Development Manager
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Jul 2018 - Jun 2020
I managed a stand-alone business Unit responsible for the creation of original lead generating and nurturing content for Edology.com and all university affiliate partners under the Interactive brand. Responsibilities include • Driving Lead Acquisition through Integrated Marketing Campaigns • Content campaign budget and spend strategy. • Webinar Strategy, Moderation, Design and Delivery. • Creating Brand Awareness and Top of Mind engagement for all partners through website, social and webinar content • Consultation across the Global University Systems Network with marketing partners and academics. • Social Media video and live content campaign management • Creation of success benchmarks and scalability provisions. Show less
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Laureate Online Education
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Netherlands
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Higher Education
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100 - 200 Employee
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Online Events Marketing Speciaist
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Oct 2015 - Feb 2018
Presenter and Creative Director of Offline and Online Events for prospective and existing Students. Creating value for our customers through a Service Dominant Logic approach. Trainer in Growth Hacking, Open Innovation Strategy, Lean Start Up Culture and Intrapreneurship Tasks Include: Webinar Moderation and PresentingStakeholder Relationship ManagementLive Broadcast co-ordinationStrategic Planning Presentation Design Internal Marketing CampaignsBusiness Analytics.Research Show less
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Project Coordinator
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Apr 2014 - Oct 2015
- Taking ownership of numerous Business Retention initiatives - Coordinating student outreach campaigns- Presenting and compiling the quarterly performance deck for Dir. Business Retention- Ad-hoc coaching.- Collaboration with Business Intelligence Department to produce live reports for Business Retention- Collaboration with Student finance and collections regarding project budget approvals - Re-Integrating pilots and initiatives into the Student Support department- Re-drafting existing S.O.P's for Student Support and Operations-Creating and maintaining the Project Managers Knowledge Platform. Show less
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Merck Millipore
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Alternative Dispute Resolution
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1 - 100 Employee
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Customer Service Supervisor Northern Europe
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Apr 2012 - Mar 2013
Manage a Team of 9 multilingual FTE covering the Nordics, Germany the U.K and Ireland who facilitate the delivery of Chemicals throughout NEMEA . Overseeing that deliveries are safeguarded and daily Metrics and Service Level Agreements are maintained. · Escalation point for Customer Complaints · Coordinating and Performing Training · Integrating a new ERP system following Centralisation of Customer Service · Work Force Planning – Headcount and language coverage · Process improvement, S.O.P creating · Budget – Travel and expense budget management · Staff Evaluations, Appraisals and interviews. · Establishing new and clarifying existing processes using lean methodology · Negotiating with our external business partners and building a strong relationship with internal Sales and Finance Departments. · Performing Ad-Hoc Reporting duties, maintaining existing reports. · Presenting Customer Service tools and services to customers and Sales teams. · Coaching and developing staff whilst maintaining high moral. Show less
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Booking.com
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Netherlands
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Software Development
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700 & Above Employee
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Team Leader Credit Control/Sales
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Nov 2010 - Apr 2012
Ran an ambitious Credit Control and Sales team of 7 fte including reports overseas to strict deadlines and targets. · Maintaining and driving Direct Debit as a payment method for our Business partners in North Emea. · Process improvement – Drafting and creating more effective and lean processes and S.O.P's · Using Inside Sales Techniques, ensuring new Direct Debit Contracts and Renewals. · Interviewing and hiring sales driven Direct Debit specialists, 7 members of staff 4 locally and 3 in regional offices across Europe. · Coaching and maintaining high performance levels for all staff, with regular meetings and action plans. · Visiting internal business partners and Hotels across Northern and Eastern Europe looking after high value accounts. · Delivering presentations and sales workshops/training as well as pitching directly to individual Hotels. · Budget Management · Staff appraisals Show less
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Operations Manager
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Dec 2007 - Sep 2009
Ran the daily Operations and 17fte including Warehouse/Accounting/Administrative and Marketing staff. This position included content writing and copy editing PR and Event Organising and Trade Shows. . Customer Service - escalation point for Key Accounts - Crocs, Havaiainas, Vans and Converse . Creating new S.O.P's and processes – integrating a new ERP System, · Running the finance team (3 people) and collection strategy for wholesalers and businesses · Overseeing the Warehouse/administrative staff (5-10 people depending on season), overseeing orders stock take and Customer Service Team. · Overseeing the Sales Team – Setting Targets for leads – reporting to CFO · Developing Sales Training material and strategy. · Working closely with the Marketing Team and Director organising and exhibiting at Trade shows; negotiating contracts with named brand suppliers within the consumer lifestyle industry and organising ad space and press releases. · key contact for suppliers to negotiate new contracts and seek new business. · Conducting Interviews and appraisals. · Event Management – Organising Trade shows Show less
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Education
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University of Liverpool
Master of Business Administration (MBA), Business, Management, Marketing, and Related Support Services -
Brunel University
Bachelor of Arts (BA), Drama and Film -
Leighton Park School - Reading
A-Levels/ GCSE'S