Experience

RELLO

• United States
• Advertising Services
• 1 - 100 Employee

• Director of Client Services

  • Feb 2022 - Present

  Salt Lake City Metropolitan Area



Epic Marketing

• United States
• Advertising Services
• 1 - 100 Employee

• Digital Marketing Manager

  • Mar 2021 - Feb 2022

  Draper, Utah, United States • Coordinates marketing deliverables and long-term strategy of our search engine optimization, link building, copywriting, and email automation client offerings—responsible for more than $430K in annual retainer spend. • Manages and oversees one copywriter, one digital marketing specialist, and freelancers while also coordinating design work and deliverables with our in-house creative team.

• Digital Marketing Specialist

  • Oct 2019 - Mar 2021

  Draper, Utah, United States Created and executed SEO marketing campaigns for a variety of clients with over a cumulative 250K in annual retainer spend. Implemented organic strategies utilizing keyword research, copywriting, technical SEO, and product marketing, alongside in-depth digital reporting.



97th Floor

• United States
• Marketing Services
• 100 - 200 Employee

• SEO Marketing

  • Aug 2019 - Oct 2019

  Lehi, Utah, United States • Responsible for delivering site auditing, keyword research, content optimization, TF-IDF research, content briefing, technical optimization, and SERP competitive analysis to campaign managers. All initiatives completed using data-driven strategies with the goal of driving high value to the client. • Completed 97ths Floor's comprehensive SEO & PPC training course.



Blue Raven Solar

• United States
• Renewable Energy Semiconductor Manufacturing
• 700 & Above Employee

• Online Reputation Specialist

  • Aug 2018 - May 2019

  Provo, Utah Area • Directed the online reputation management for Blue Raven Solar across 11 states and 7 online platforms (Google, Yelp, BBB, etc.) Responsible for the optimization of the customer review process including review solicitation, click-through rate, review trends, low review resolution, and reputation strategy. • Assisted in the development of the marketing automation campaigns using the HubSpot marketing suite. Efforts include the planning, creation, and implementation of email workflows… Show more • Directed the online reputation management for Blue Raven Solar across 11 states and 7 online platforms (Google, Yelp, BBB, etc.) Responsible for the optimization of the customer review process including review solicitation, click-through rate, review trends, low review resolution, and reputation strategy. • Assisted in the development of the marketing automation campaigns using the HubSpot marketing suite. Efforts include the planning, creation, and implementation of email workflows for lead development and nurturing. Assists Senior Marketing Manager with automation strategy. Provides key insights from Blue Raven’s operational process to create an effective marketing automation plan.

• Logistics Team Lead

  • Mar 2018 - Aug 2018

  Provo, Utah Area • Supervised a team of 12 logistics and support coordinators. Daily responsibilities included reviewing performance, CRM auditing, workflow management and process problem-solving. Responsible team training and workflow management while supervising high accuracy work in a fast-paced work environment. • Awarded the Blue Raven, “White Glove Award” for the continued excellence of account management, customer service, and problem-solving.

• Project Coordinator

  • Apr 2017 - Mar 2018

  Provo, Utah Area Thrived in a fast-paced dynamic workflow coordinating customer contracts, solar milestones, and appointments while maintaining high quality, accurate work under stress and time constraints. Responsible for repeatedly assessing where an account stands and moving it forward while communicating with customers, and company departments.

• Sales Associate

  • Mar 2016 - Apr 2017

  Provo, Utah Area Built lead pipeline via door to door sales practices and techniques. Succeeded in working and communicating with customers from a wide variety of backgrounds and cultures while closing solar sales.



Searching Solar

• United States

• Co-Founder / Marketer

  • Jun 2016 - Sep 2016

  Salt Lake City Metropolitan Area • Co-Founded the online lead generation service “Searching Solar” for the Salt Lake valley market. • Developed paid social and website content. Managed the conversion rate optimization from social impressions to converted leads.