Experience

Web 2.0 Ranker

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Search Engine Optimization Consultant

  • Feb 2020 - Present

  Key Responsibilities: 1. SEO Strategy Development: Crafting comprehensive SEO strategies aligned with business goals and industry best practices. Conducting thorough keyword research, competitor analysis, and audience segmentation to identify growth opportunities. 2. Content Strategy and Copywriting: Developing SEO-driven content strategies to attract and engage target audiences. Crafting compelling and optimized website copy, blog articles, and landing pages to improve search rankings and drive organic traffic. 3. SEO Analytics and Reporting: Utilizing industry-leading SEO tools to monitor website performance, track keyword rankings, analyze user behavior, and measure campaign success. Delivering comprehensive reports with actionable insights to drive continuous improvement. 4. Client Collaboration and Communication: Building strong relationships with clients, understanding their business objectives, and aligning SEO strategies accordingly. Providing regular updates, progress reports, and actionable recommendations to ensure transparency and achieve desired outcomes. 5. Stay Up-to-Date with SEO Trends: Continuously researching and staying abreast of industry trends, algorithm updates, and emerging SEO techniques. Implementing cutting-edge strategies to stay ahead in the ever-evolving digital landscape. Show less



Transsion

• China
• Telecommunications
• 700 & Above Employee

• Marketing Specialist

  • Oct 2019 - Jan 2020

  - Participated in product development of Transsion’s mobile tools. - 50+ Instagram posts posted on Transsion’s Instagram page. (Increased followers from 900 to over 1500+) - Participated in product development of Transsion’s mobile tools. - 50+ Instagram posts posted on Transsion’s Instagram page. (Increased followers from 900 to over 1500+)



Ghafla! Kenya

• Online Audio and Video Media
• 1 - 100 Employee

• Digital Content Creator & Lead Digital Marketer

  • Mar 2014 - Mar 2019

  - Created & directed unique video shows that propelled Ghafla Kenya’s YouTube audience from 2,000 subscribers to over 80,000 subscribers. - Leader of the online video team that got nominated for the best YouTube channel award at the 2015 OLX social media awards. - Monetization of Ghafla’s video content for revenue generation. - Edited and uploaded 50 short videos a week totalling to 200 short videos on Ghafla’s YouTube channel a month. - Conduct On-Camera Interviews with Kenyan Celebrities. - Social Events Photographer. - Member of the core winning team for Best Entertainment Blog (Ghafla.com) at BAKE (Bloggers Association of Kenya) Awards (2015 & 2016). - Increased site traffic and conversion KPI’s with targeted SEO strategies (writing music review articles) on Ghafla’s website. - Created marketing strategies to grow Ghafla Kenya's Instagram audience from 50,000 followers to over 100,000 followers with viral growth. https://www.instagram.com/ghaflakenya/ Show less



Kenya Broadcasting Corporation

• Media Production
• 300 - 400 Employee

• News/Sports Reporter

  • May 2013 - Sep 2013

  - Tracked, recorded and integrated statistics into all sports stories. - Generated coach and player profiles from post-game interviews. - Covered multiple sports and generated multiple stories daily on deadline. - Functioned on many social media platforms like Twitter, Facebook to increase awareness. - Utilized excellent communication skills and revolved local stories into feature stories, also delivered sportscasts in studio and/or in the field on daily basis with professionalism. - Provided compelling coverage of both anticipated and spontaneous sports news for TV. Show less