Jose Bastos

Chief Marketing Officer at Oriz Partners
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Contact Information
us****@****om
(386) 825-5501
Location
São Paulo, Brazil, BR
Languages
  • Inglês Full professional proficiency
  • Portuguese Native or bilingual proficiency

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Pedro Franklin de Araujo

Zé is one of those rare people who have the power to use humor to keep a light mood in the room at all times, regardless of how challenging or stressful the task at hand might be (which is something I've come to appreciate more and more over the years). He's also extremely well-connected and a true expert in event planning/management.

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Experience

    • Brazil
    • Financial Services
    • 1 - 100 Employee
    • Chief Marketing Officer
      • Aug 2022 - Present

      Responsável pelo Marketing e Comunicação da ORIZ que chega ao mercado financeiro com o diferencial de ser um hub de negócios com formato inovador, que reúne a exclusividade e a transparência do Family Office com a variedade de serviços do Private Banking e Investment Banking. Responsável pelo Marketing e Comunicação da ORIZ que chega ao mercado financeiro com o diferencial de ser um hub de negócios com formato inovador, que reúne a exclusividade e a transparência do Family Office com a variedade de serviços do Private Banking e Investment Banking.

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Director
      • Apr 2016 - Jul 2022

      Responsible for Octagon Brazil Operations Department, brand experience, new techs, live activations and hub social. Including projects for World Football Summit by R9, Rock in Rio 2017 and 2019 - Gol/Delta/KLM Air France, Estacio and NBA Fan Zone, NBA The Finals SP 2017, 2018 and 2019, Rio 2016 Olympic Games Sponsors, NBA House, Skol Arena, Boulevard Skol, BMW Hospitality, Cartan’s House and Estacio Hospitality. Position also includes special projects planning and producing – e.g. RedBull Neymar Jr'5, Manchester United, Brahma - MFM, UFC Budweiser, MasterCard and others.

    • Events Manager
      • Jan 2013 - Mar 2016

      Responsible for planning and producing international events related to sports, entertainment and cultural marketing. Planned marketing activations for multinational companies. Responsible for sponsors projects of 2014 FIFA World Cup and FIFA Confederations Cup 2013 for J&J, Ambev, Oi and Wise Up. In addition, covered events for Samsung, Mastercard and others.

    • Events Manager
      • Jan 2011 - Mar 2012

      Responsible for the Production, Events and Logistics Department of Grupo Doca. Conducting events, marketing actions and development of promotional campaigns for VW, Audi, Samsung, Ambev, Nestle, among other customers. Coordination and implementation of events and campaigns, such as: Nestle Summer Action 2012, Rock in Rio 2011 (VW) , Samsung Route, Audi DTCC, Audi A1 Launch, Blackberry Winter Action, among others. Responsible for the Production, Events and Logistics Department of Grupo Doca. Conducting events, marketing actions and development of promotional campaigns for VW, Audi, Samsung, Ambev, Nestle, among other customers. Coordination and implementation of events and campaigns, such as: Nestle Summer Action 2012, Rock in Rio 2011 (VW) , Samsung Route, Audi DTCC, Audi A1 Launch, Blackberry Winter Action, among others.

    • Events Services
    • 1 - 100 Employee
    • Executive Producer / Marketing Planner
      • Jun 2005 - Dec 2010

      Executive Producer role during 6 editions of the Sertões International Rally (member of FIM and FIA World Rally Championship). Other productions included corporate events for companies such as Globo, Votorantim, DuPont, Tetra Pak and others. Responsibilities included planning for the sales department, relationship with suppliers, team coordination, logistics and events production. Executive Producer role during 6 editions of the Sertões International Rally (member of FIM and FIA World Rally Championship). Other productions included corporate events for companies such as Globo, Votorantim, DuPont, Tetra Pak and others. Responsibilities included planning for the sales department, relationship with suppliers, team coordination, logistics and events production.

    • Estagiário de Marketing e Eventos
      • Jun 2004 - Dec 2004

      Planning, conducting and analyzing profile and market research at major events in the City of São Paulo. Such as GP Brasil de Formula 1, Salão do Automóvel, Bienal, among others. From the data collected, present solutions for the entire Hotel Trade. Such as São Paulo Convention & Bureau, FIPE, Accor Group, Meliá, Rede Transamérica, as well as all class entities. Planning, conducting and analyzing profile and market research at major events in the City of São Paulo. Such as GP Brasil de Formula 1, Salão do Automóvel, Bienal, among others. From the data collected, present solutions for the entire Hotel Trade. Such as São Paulo Convention & Bureau, FIPE, Accor Group, Meliá, Rede Transamérica, as well as all class entities.

Education

  • Escola Superior de Propaganda e Marketing
    Master of Business Administration (M.B.A.), Business Administration and Sports Marketing
    2011 - 2012
  • Fundação Armando Alvares Penteado
    Bachelor degree in Social Communication
    2001 - 2004

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