Experience

Costa Rica CRM

• Costa Rica
• Software Development
• 1 - 100 Employee

• Gerente comercial

  • Mar 2022 - Present

  Desarrollo de estrategias comerciales y lanzamiento de la herramienta en el mercado Costarricense. Entrenamiento de los equipos de nuestros clientes para maximizar el uso del CRM. Analisis de mercados. Manejo de las campañas publicitarias. Desarrollo de estrategias comerciales y lanzamiento de la herramienta en el mercado Costarricense. Entrenamiento de los equipos de nuestros clientes para maximizar el uso del CRM. Analisis de mercados. Manejo de las campañas publicitarias.



Facturero

• Costa Rica
• Software Development

• Gerente Comercial

  • Mar 2022 - May 2022

  Desarrollo de estrategias para alcanzar los objetivos de la corporación. Llevar a la empresa al siguiente nivel de ventas y ser conocida en el mercado Costarricense. Empresa especialista en facturacion electronica. Desarrollo de estrategias para alcanzar los objetivos de la corporación. Llevar a la empresa al siguiente nivel de ventas y ser conocida en el mercado Costarricense. Empresa especialista en facturacion electronica.



Impacto Visual

• Costa Rica, Pavas

• Commercial and Projects

  • Nov 2018 - Mar 2022

  Impresión en pequeño y gran formato. Desarrollo de Stands, exhibidores, rotulación y promocionales. Desarrollo de nuevas unidades de negocio para el mercado de BTL, ATL y mercadeo. Impresión en pequeño y gran formato. Desarrollo de Stands, exhibidores, rotulación y promocionales. Desarrollo de nuevas unidades de negocio para el mercado de BTL, ATL y mercadeo.



EM PRINT SOLUTIONS CR

• Founder and General Manager

  • Nov 2015 - Nov 2018

  Impresion Digital en gran formato. Impresion de vallas publicitarias, banners, buses, rotulacion paredes, rotulos de locales y mas Impresion Digital en gran formato. Impresion de vallas publicitarias, banners, buses, rotulacion paredes, rotulos de locales y mas



Publicidad Total

• Founder & General Manager

  • Jan 2014 - Apr 2016

  Especialidad en Publicidad Exterior. Se desarrollan proyectos segun las necesidades de cada cliente. Tambien contruimos vallas publicitarias y rotulos de indenrificacion de establecimientos Contamos con nuestros propios medios exteriores como VALLAS PUBLICITARIAS en el GAM y RURAL de Costa RIca, tambien tenemos en HONDURAS, GUATEMALA y el resto de Centroamerica. Especialidad en Publicidad Exterior. Se desarrollan proyectos segun las necesidades de cada cliente. Tambien contruimos vallas publicitarias y rotulos de indenrificacion de establecimientos Contamos con nuestros propios medios exteriores como VALLAS PUBLICITARIAS en el GAM y RURAL de Costa RIca, tambien tenemos en HONDURAS, GUATEMALA y el resto de Centroamerica.



Publigrafik Group Inc

• San Jose, Costa Rica

• Project Manager

  • Aug 2012 - Jan 2014

  Responsible of company growth in CR market. Development and leadership of the Operations Department.. Development and execution of growth strategies of the company in Costa Rica with an annual budget of $2MM. Development of policies and strategies for the Commercial/Sales Department. Development of new business units and potential growth markets. Responsible of company growth in CR market. Development and leadership of the Operations Department.. Development and execution of growth strategies of the company in Costa Rica with an annual budget of $2MM. Development of policies and strategies for the Commercial/Sales Department. Development of new business units and potential growth markets.



Publi Movil

• Commercial Manager for Costa Rica & Regional Accounts

  • Dec 2010 - Jul 2012

  Responsible of commercial department, creating sales objectives and budgets. Increase sales and occupation 150% making the company cost-effective. Create new exterior media markets and business. Managed key accounts in the region. Coordinate the traffic media department. Develop innovative campaigns for customers in exterior media branching new ideas for different segments of products. Responsible of commercial department, creating sales objectives and budgets. Increase sales and occupation 150% making the company cost-effective. Create new exterior media markets and business. Managed key accounts in the region. Coordinate the traffic media department. Develop innovative campaigns for customers in exterior media branching new ideas for different segments of products.



Repuestos Virtuales Centroamericanos

• General Manager / Founder

  • Jul 1999 - Sep 2010

  Successful business start-up, managed inventories totaling $500.000 in spare parts with annual revenues of up to $1.000.000. Total headcount managed was between 10-15 people. The first company in provides spare parts to INS (IRV System). Largest company in the CAM providing special orders in 24 hours to customers. Successful business start-up, managed inventories totaling $500.000 in spare parts with annual revenues of up to $1.000.000. Total headcount managed was between 10-15 people. The first company in provides spare parts to INS (IRV System). Largest company in the CAM providing special orders in 24 hours to customers.



Distribuidora Pedro Oller - DIPO

• Account Manager

  • 1998 - 1999

  Managed slow-sales inventories, promotion budgets and new lines of business for the company. Worked directly with Sales Managers, Import and Export Manager and the Finance Manager. Provide and lunch new products for supermarkets. Increase market share in distribution channels. Managed products pricing and rotation with the manufacture companies. Managed slow-sales inventories, promotion budgets and new lines of business for the company. Worked directly with Sales Managers, Import and Export Manager and the Finance Manager. Provide and lunch new products for supermarkets. Increase market share in distribution channels. Managed products pricing and rotation with the manufacture companies.



APCU Publicidad / JW Thompson ( Advertising Agency)

• Account Executive

  • 1997 - 1998

  Managed promotion budgets and campaigns for several companies, specifically Shell and Bridgestone-Firestone. Create innovation campaigns base on marketing strategy. Launch new products for regional markets of tires. Launch in Costa Rica all the Shell Campaigns in the Gas Stations. Managed promotion budgets and campaigns for several companies, specifically Shell and Bridgestone-Firestone. Create innovation campaigns base on marketing strategy. Launch new products for regional markets of tires. Launch in Costa Rica all the Shell Campaigns in the Gas Stations.



Modernoble Publicidad / Ogilvy & Mather ( Advertising Agency)

• Account Executive

  • 1996 - 1997

  Managed promotion campaign for all Central America’s launch of American Express credit card business, as well as account management for Seagrams. Change the use of painting billboards to digital images. Increase marketing budget for Seagrams in $1MM. Look for innovative offers to increase market share and gain customers. Managed promotion campaign for all Central America’s launch of American Express credit card business, as well as account management for Seagrams. Change the use of painting billboards to digital images. Increase marketing budget for Seagrams in $1MM. Look for innovative offers to increase market share and gain customers.



Total Color

• Sales Manager

  • Jan 1993 - Nov 1996

  Start-up management of the first digital printing company in the country. Developed sales and marketing strategies. Create customers database. Hire all the employees of sales and printing area. Managed printing department. Responsible for integration, management of projects and the introduction of new technologies & products to high volume manufacturing. Start-up management of the first digital printing company in the country. Developed sales and marketing strategies. Create customers database. Hire all the employees of sales and printing area. Managed printing department. Responsible for integration, management of projects and the introduction of new technologies & products to high volume manufacturing.