Jorge Porras
Business Management Consultant at Genval SAS- Claim this Profile
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Inglés Professional working proficiency
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Español Native or bilingual proficiency
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Bio
Credentials
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Fundamentos de la gestión de proyectos: Presupuestos
LinkedInFeb, 2021- Sep, 2024
Experience
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Genval SAS
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Colombia
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Business Consulting and Services
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1 - 100 Employee
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Business Management Consultant
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Aug 2019 - Present
Business consultant for administration, digital transformation, marketing, advertising and sales in national projects in the public and private sectors. Business consultant for administration, digital transformation, marketing, advertising and sales in national projects in the public and private sectors.
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Director of Marketing and Advertising
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Mar 2021 - Sep 2022
Design and execution of the marketing, communication and advertising plan of the brand at a national level. Design and execution of the marketing, communication and advertising plan of the brand at a national level.
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SENA
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United States
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Media Production
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1 - 100 Employee
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On-site and Virtual Market Management Instructor
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Apr 2016 - Dec 2021
Leader of the face-to-face and virtual Market Management program of the CMTC-SENA, supporting the coordination of the processes of pedagogical planning, self-assessment and qualified registration. On-site and virtual training on administrative issues and marketing at the Textile and Leather Manufacturing Center. Leader of the face-to-face and virtual Market Management program of the CMTC-SENA, supporting the coordination of the processes of pedagogical planning, self-assessment and qualified registration. On-site and virtual training on administrative issues and marketing at the Textile and Leather Manufacturing Center.
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Marketing and Administration Professor
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Oct 2019 - Apr 2021
Postgraduate Professor, Specialization in Fashion Industry Management: content development and training in the areas of marketing and administration. Postgraduate Professor, Specialization in Fashion Industry Management: content development and training in the areas of marketing and administration.
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Managing Director
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Apr 2008 - Sep 2019
Creation and consolidation of the family entrepreneurship project VANITY COLORS®, dedicated to the design, manufacture and sale of women's underwear and swimwear in the national market with functional designs and high-tech textiles. Planning, direction and execution of administrative and marketing strategies. Creation and consolidation of the family entrepreneurship project VANITY COLORS®, dedicated to the design, manufacture and sale of women's underwear and swimwear in the national market with functional designs and high-tech textiles. Planning, direction and execution of administrative and marketing strategies.
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Nefertiti Paris
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Indonesia
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Personal Care Product Manufacturing
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Asia Business Cooperation 2017
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Jul 2017 - Oct 2017
Asia Business Cooperation 2017 | PT YABETA Jakarta, Indonesia-NEFERTITI PARIS, APC Colombia, Chamber of Commerce of Bogotá. Intelligence and market research of the cosmetics and fashion sector, and of the e-commerce channels in Asia. Participation in a business exchange program between Colombian companies and companies in Asian countries, in order to improve competitiveness and international relations. Asia Business Cooperation 2017 | PT YABETA Jakarta, Indonesia-NEFERTITI PARIS, APC Colombia, Chamber of Commerce of Bogotá. Intelligence and market research of the cosmetics and fashion sector, and of the e-commerce channels in Asia. Participation in a business exchange program between Colombian companies and companies in Asian countries, in order to improve competitiveness and international relations.
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Member Service Coordinator
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Oct 2004 - Aug 2007
Responsible for the administration, training and training of customer service personnel (Call Center and Affiliate Service Center), sales and marketing. Planning, execution and monitoring of the objectives of the strategic plan and budget of the service area, design of special Marketing programs and development of new strategies, to improve the Services and Benefits, provided by the Association to nearly 7,500 affiliates and 13,800 clients. Responsible for the administration, training and training of customer service personnel (Call Center and Affiliate Service Center), sales and marketing. Planning, execution and monitoring of the objectives of the strategic plan and budget of the service area, design of special Marketing programs and development of new strategies, to improve the Services and Benefits, provided by the Association to nearly 7,500 affiliates and 13,800 clients.
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Subdirector
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Jun 1995 - Mar 2003
ARCOS DORADOS COLOMBIA SAS | Planning, management and control of the administrative, financial and marketing area; creation, implementation and monitoring of Administrative and Local Marketing (LSM) strategies, in order to achieve compliance with the goals and objectives of the organization in the designated restaurants. ARCOS DORADOS COLOMBIA SAS | Planning, management and control of the administrative, financial and marketing area; creation, implementation and monitoring of Administrative and Local Marketing (LSM) strategies, in order to achieve compliance with the goals and objectives of the organization in the designated restaurants.
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Education
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2019 - 2022
Grancolombiano Polytechnic University
Marketing Management Specialist, Marketing/Marketing Management, General -
2009 - 2016
Grancolombiano Polytechnic University
Professional Business Administration, Business Administration and Management, General -
2009 - 2013
Grancolombiano Polytechnic University
Marketing Management Technologist, General Sales, Merchandising and Related Marketing Operations -
2010 - 2011
Arturo Tejada Cano School
Technician in Design Management and Product Development in Clothing, Fashion Merchandising
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