Jorge B.

Senior Insights Analyst at Penta Group
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Contact Information
us****@****om
(386) 825-5501
Location
London, England, United Kingdom, UK
Languages
  • Spanish Native or bilingual proficiency
  • English Native or bilingual proficiency
  • French Limited working proficiency
  • Portuguese Elementary proficiency

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Credentials

  • Adult Mental Health First Aider 2 Day Course
    Mental Health First Aid England
    Jan, 2018
    - Nov, 2024

Experience

    • United States
    • Business Consulting and Services
    • 200 - 300 Employee
    • Senior Insights Analyst
      • Aug 2022 - Present

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Senior Insights Executive
      • Sep 2020 - Aug 2022

      - Social Media listening for a variety of clients.- Reporting on Social media coverage.

    • Social Media Data Analyst
      • Aug 2018 - Sep 2020

      - Social Media listening for a variety of clients.- Using media monitoring tools such as Brandwatch and Netbase.- Report design and production.- Training team members on how to use analysis tools.- Data analysis and database management.

    • United States
    • Advertising Services
    • 100 - 200 Employee
    • Consultant - Insights & Analytics
      • Jan 2018 - Aug 2018

      - Data analysis (online and social media). - Report design and production. - Using various social listening and media monitoring tools such as Brandwatch, Meltwater and Netbase. - Providing insights to help inform communications strategy decisions and supporting pitches. - Training other team members on how to use analysis tools. - Data analysis (online and social media). - Report design and production. - Using various social listening and media monitoring tools such as Brandwatch, Meltwater and Netbase. - Providing insights to help inform communications strategy decisions and supporting pitches. - Training other team members on how to use analysis tools.

  • Gorkana
    • London, United Kingdom
    • Research Analyst
      • Sep 2015 - Jan 2018

      - Data analysis and quality checks (mainstream and social) - Report design and production - Managing freelance analysts - Database maintenance - Day to day client requests and contact - Mentoring new starters - Data analysis and quality checks (mainstream and social) - Report design and production - Managing freelance analysts - Database maintenance - Day to day client requests and contact - Mentoring new starters

    • Research Analyst Intern
      • Jun 2015 - Sep 2015

      - Analysing media in Spanish - Data analysis and processing - Drafting client reports - Analysing media in Spanish - Data analysis and processing - Drafting client reports

    • United Kingdom
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Trainee Media Assistant
      • Mar 2015 - Apr 2015

      - Coverage searches for clients. - Collating coverage - Research - Media Relations - Updating databases - Drafting social media posts - Assisting with general admin. - Coverage searches for clients. - Collating coverage - Research - Media Relations - Updating databases - Drafting social media posts - Assisting with general admin.

    • United Kingdom
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Junior Account Executive
      • Nov 2014 - Mar 2015

      My resposibilities included: - Liaising with the team to work in different accounts and projects. - Media Relations. - Press Releases. - Compiling Media Lists. - General Admin. My resposibilities included: - Liaising with the team to work in different accounts and projects. - Media Relations. - Press Releases. - Compiling Media Lists. - General Admin.

    • Spain
    • Public Relations and Communications Services
    • 100 - 200 Employee
    • Intern
      • Sep 2014 - Nov 2014

      My resposibilities included: - Writing press releases - Copywritting - Writing Blog entries for clients - Building and updating media lists - Monitoring the media - Assisting in events for clients - General admin work My resposibilities included: - Writing press releases - Copywritting - Writing Blog entries for clients - Building and updating media lists - Monitoring the media - Assisting in events for clients - General admin work

    • United Kingdom
    • Education Administration Programs
    • 500 - 600 Employee
    • PR & Communications Assistant
      • Jan 2014 - Jun 2014

      Go Wales placement. Completed the Professional Development Award in Quality Work Experience alongside. My role consisted on: · Writing press releases. - Writing news stories for the website. - Checking the press for coverage. - Compiling press cuttings and organizing them to be saved into files. - Following up news leads, and interviewing sources for news stories. - Attending Coleg Gwent events in different campuses and assisting with taking pictures and reporting. - Calculating AVEs for media coverage. - Sitting in creative sessions and contributing with ideas Show less

    • United Kingdom
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Intern
      • Mar 2013 - May 2013

      - Creating press releases for different accounts. - Media relations: calling up journalists and sending them press releases. - General admin work. - Research. - Creating press releases for different accounts. - Media relations: calling up journalists and sending them press releases. - General admin work. - Research.

    • United Kingdom
    • Media Production
    • 1 - 100 Employee
    • Public Relations Intern
      • May 2012 - Jun 2012

      - Contacting different personalities to arrange interviews with them. - Assisting with the video shootings for their projects, including the Olympic Torch Relay at Victoria Park in Warrington in May 2012. - Contacting different personalities to arrange interviews with them. - Assisting with the video shootings for their projects, including the Olympic Torch Relay at Victoria Park in Warrington in May 2012.

    • United Kingdom
    • Environmental Services
    • 1 - 100 Employee
    • Public Relations Intern
      • Nov 2011 - Mar 2012

      - Creating content for the new Mersey Forest website, as well as for their Project Dirt Blog. - Writing press releases. - Media Relations: Calling up journalists and sending them press releases. - Updating The Mersey Forest’s media database. - Creating content for the new Mersey Forest website, as well as for their Project Dirt Blog. - Writing press releases. - Media Relations: Calling up journalists and sending them press releases. - Updating The Mersey Forest’s media database.

    • United States
    • Entertainment Providers
    • 700 & Above Employee
    • International College Program Intern
      • Jun 2011 - Sep 2011

      Working at The Grand Floridian Resort & Spa as a Dispatcher. My duties were: - Dealing with guests in different languages and welcoming them to the resort. - Taking care of requests and complaints, meeting the high standards of excellent communications expected by Disney. - Taking and processing work orders, and liaising with different departments to ensure they were dealt with fast and efficiently. Working at The Grand Floridian Resort & Spa as a Dispatcher. My duties were: - Dealing with guests in different languages and welcoming them to the resort. - Taking care of requests and complaints, meeting the high standards of excellent communications expected by Disney. - Taking and processing work orders, and liaising with different departments to ensure they were dealt with fast and efficiently.

Education

  • Cardiff University / Prifysgol Caerdydd
    MA International Public Relations & Global Communication Management, Pass
    2013 - 2014
  • University of Chester
    Public Relations with Events Management, 2:1
    2010 - 2013

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