Experience

Dealer OMG

• United States
• Advertising Services
• 1 - 100 Employee

• Performance Manager

  • Oct 2020 - Present



Sewell Automotive Companies

• United States
• Retail Motor Vehicles
• 700 & Above Employee

• Product Specialist

  • Dec 2016 - Present

  Dallas, Texas Area - Create training materials and host product training for Service and Sales department associates on a weekly basis - Demonstrate vehicle features to customers upon delivery - Provide technology and troubleshooting knowledge to guests arriving at the dealership, over the phone, and via e-mail - Host twice monthly technology classes for new and returning owners to introduce them to new vehicle technology



Local Search Group

• United States
• Advertising Services
• 1 - 100 Employee

• Director of Marketing and Sales Support

  • Aug 2016 - Dec 2016

  Houston, Texas Area - Worked with executive management and the sales management team to develop marketing strategies and sales plans for all Local Search Group's lines of business, including digital, traditional, social and all mediums that connect consumers to our clients. - Led the marketing team with oversight and direct participation in three primary areas of responsibility: a) marketing and communications; b) sales strategy support and execution; and c) sales content and reporting management. - Devised… Show more - Worked with executive management and the sales management team to develop marketing strategies and sales plans for all Local Search Group's lines of business, including digital, traditional, social and all mediums that connect consumers to our clients. - Led the marketing team with oversight and direct participation in three primary areas of responsibility: a) marketing and communications; b) sales strategy support and execution; and c) sales content and reporting management. - Devised specific lead generation, segmentation and channel management strategies to increase sales production in four primary distribution channels for Local Search Group and True Blue Media services: (1) traditional media (2) digital media, (3) social media and (4) SEO/PR. Year over Year Results - Generated 58% of 2015-2016 sales leads through marketing efforts - Increased monthly website visitors in 2015-2016 by 146% compared to 2014-2015

• Marketing Manager

  • Jun 2015 - Aug 2016

  Houston, Texas Area - Interacted with clients or prospective clients in order to gather marketing intelligence and test marketing strategies, as well as new products and services. - Frequently interacted with external vendors on matters pertaining to development of marketing materials and special projects. - Planned, created, and executed content marketing inclusive of: e-mail blasts, blog posts, press releases, and YouTube videos - Maintained and updated company website built on WordPress platform -… Show more - Interacted with clients or prospective clients in order to gather marketing intelligence and test marketing strategies, as well as new products and services. - Frequently interacted with external vendors on matters pertaining to development of marketing materials and special projects. - Planned, created, and executed content marketing inclusive of: e-mail blasts, blog posts, press releases, and YouTube videos - Maintained and updated company website built on WordPress platform - Organized company sponsorship events by planning activities, ordering materials, creating an agenda, and running operations at the time of event - Planned and maintained monthly marketing budget of $10,000 - $12,000/month - Managed summer marketing intern



Sewell Automotive Companies

• United States
• Retail Motor Vehicles
• 700 & Above Employee

• Sales Associate

  • Jun 2014 - Jun 2015

  Dallas/Fort Worth Area - Established relationships with new customers through prospecting and cold calling - Developed strong understanding of automotive financing and leasing options in order to recommend the best option for the customer - Negotiated price variations with customers and sales managers to better close sales - Demonstrated vehicle features to customers upon delivery - Maintained contact with customers through phone calls, e-mails, and meetings



Branding Iron Management

• Account Executive Intern

  • May 2013 - May 2014

  Bryan/College Station, Texas Area - Managed six clients’ advertising budgets and allocated money effectively - Constructed IMC plans and evaluated advertising mediums for efficiency - Negotiated media buys for clients with multiple account executives and sales representatives - Approved creative submissions for clients from outside designers - Created scripts for television and radio ads, designed and managed client websites, and designed graphics for newspaper and billboard ads



Luigi's Patio Ristorante

• Food Server

  • Jun 2012 - May 2014

  Bryan/College Station, Texas Area - Took orders, served meals, set and cleared tables and handled different forms of payment at a fine dining establishment focused on sales rather than turnover - Carried out customer orders at all times to guarantee total customer satisfaction



Commerce National Bank

• Teller

  • 2012 - 2012

  Bryan/College Station, Texas Area - Responsible for strictly adhering to company procedures while completing a wide variety of transactions for customers - Required strong attention to detail when counting money and conducting specific transactions



Nix, Hoover and Kreck, LLC

• Intern

  • 2011 - 2011

  Sherman/Denison, Texas Area - Prepared QuickBooks files for 2010 and 2011 of four companies for C.P.A. review - Devised a chart comparing the income and expenses from 2010 of a partner in the firm - Updated the firm’s website and Facebook fan page