Jordan Sheldrick
Director of Demand Generation at Ready Set- Claim this Profile
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Topline Score
Bio
Patrick Edmonds
Jordan is the type of marketer that wants to make a real impact, not just move a vanity metric. Jordan is growth-focused, and experimental, allowing him to solve tough demand generation, or growth business challenges by testing, learning, and moving forward. I look forward to watching where Jordan goes throughout his career.
Pelin Denecli
Jordan is very talented in many aspects of marketing, and very easy to work with. He is not only always on-time with his tasks, but also puts in the extra effort to learn about what others do. His knowledge on other departments/tools/functions makes it easier to communicate work related ideas/problems with him. Hence, he acts as a knowledgable liaison between Sales and Marketing departments. He is your go-to for brainstorming solutions to difficult challenges and coming up with creative ideas.
Patrick Edmonds
Jordan is the type of marketer that wants to make a real impact, not just move a vanity metric. Jordan is growth-focused, and experimental, allowing him to solve tough demand generation, or growth business challenges by testing, learning, and moving forward. I look forward to watching where Jordan goes throughout his career.
Pelin Denecli
Jordan is very talented in many aspects of marketing, and very easy to work with. He is not only always on-time with his tasks, but also puts in the extra effort to learn about what others do. His knowledge on other departments/tools/functions makes it easier to communicate work related ideas/problems with him. Hence, he acts as a knowledgable liaison between Sales and Marketing departments. He is your go-to for brainstorming solutions to difficult challenges and coming up with creative ideas.
Patrick Edmonds
Jordan is the type of marketer that wants to make a real impact, not just move a vanity metric. Jordan is growth-focused, and experimental, allowing him to solve tough demand generation, or growth business challenges by testing, learning, and moving forward. I look forward to watching where Jordan goes throughout his career.
Pelin Denecli
Jordan is very talented in many aspects of marketing, and very easy to work with. He is not only always on-time with his tasks, but also puts in the extra effort to learn about what others do. His knowledge on other departments/tools/functions makes it easier to communicate work related ideas/problems with him. Hence, he acts as a knowledgable liaison between Sales and Marketing departments. He is your go-to for brainstorming solutions to difficult challenges and coming up with creative ideas.
Patrick Edmonds
Jordan is the type of marketer that wants to make a real impact, not just move a vanity metric. Jordan is growth-focused, and experimental, allowing him to solve tough demand generation, or growth business challenges by testing, learning, and moving forward. I look forward to watching where Jordan goes throughout his career.
Pelin Denecli
Jordan is very talented in many aspects of marketing, and very easy to work with. He is not only always on-time with his tasks, but also puts in the extra effort to learn about what others do. His knowledge on other departments/tools/functions makes it easier to communicate work related ideas/problems with him. Hence, he acts as a knowledgable liaison between Sales and Marketing departments. He is your go-to for brainstorming solutions to difficult challenges and coming up with creative ideas.
Credentials
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ABM Certification: Foundations
DemandbaseNov, 2020- Sep, 2024 -
SEMrush Certification for SEOs
SEMrushFeb, 2018- Sep, 2024
Experience
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Ready Set
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United States
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Advertising Services
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100 - 200 Employee
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Director of Demand Generation
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Sep 2023 - Present
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Proposify
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Canada
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Technology, Information and Internet
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1 - 100 Employee
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Senior Manager, Demand Generation
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Jan 2023 - Sep 2023
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Manager, Demand Generation
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Aug 2020 - Jan 2023
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Peak Community
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United States
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Advertising Services
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1 - 100 Employee
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Member
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May 2022 - Nov 2022
Peak Community is an invite-only private community of the best marketers and marketing leaders to connect learn and get 1% better each week. Peak Community is an invite-only private community of the best marketers and marketing leaders to connect learn and get 1% better each week.
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Epiphan Video
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Canada
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Computer Hardware Manufacturing
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1 - 100 Employee
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Director of Demand Generation
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Mar 2018 - Mar 2020
- Responsible for growing digital brand awareness, web traffic, and conversions - Defined and managed digital marketing strategy, tools, workflow, budget, and campaigns - Developed a CRM-based tool to measure ROI influence of digital marketing campaigns - Wrote landing page copy, digital ad copy, and contributed to additional writing projects as needed
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Digital Marketing Manager
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Feb 2015 - Mar 2018
- Wrote high-quality technical marketing content, including landing pages, product pages, digital ad copy, newsletters, use cases, success stories, press releases, and instructional product documentation - Managed campaign execution and optimization across all digital marketing channels (SEM, SEO, inbound, outbound, and social media ads)
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Fortinet
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IT Services and IT Consulting
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Technical Writer II
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Mar 2014 - Feb 2015
- Developed written and visual technical content (instructional video scripts, blog content, and user-focused technical documentation) - Developed written and visual technical content (instructional video scripts, blog content, and user-focused technical documentation)
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TechInsights
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Canada
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Semiconductor Manufacturing
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200 - 300 Employee
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Technical Writer
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Mar 2013 - Mar 2014
- Assisted in the development of technical documentation in a writing/editing/publishing support role - Assisted in the development of technical documentation in a writing/editing/publishing support role
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Department of National Defence
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Canada
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Armed Forces
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700 & Above Employee
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Research Assistant
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Oct 2012 - Mar 2013
- Edited academic publications and research documentation - Assisted in the writing, organization, and design of survey material (both web and print) - Edited academic publications and research documentation - Assisted in the writing, organization, and design of survey material (both web and print)
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Education
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2006 - 2011
Telfer School of Management at the University of Ottawa
Bachelor's Degree, Business/Commerce, Marketing -
2011 - 2012
Algonquin College of Applied Arts and Technology
Graduate Certificate, Technical Writing -
2017 - 2017
Udacity
Digital Marketing Nanodegree, Digital Marketing
Community
