Experience

Natural Immunogenics Corp.

• United States
• Alternative Medicine
• 1 - 100 Employee

• Director - National Sales

  • Aug 2021 - Present



PAWS & PALS / DAY TO DAY IMPORTS INC

• Gardena, CA

• Vice President

  • Jan 2020 - Aug 2021

  In this role, I established formal corporate structure, defining standard operating procedures, sales processes, forecasts, budgets, and brand positioning. My work involves the leadership of international sourcing initiatives to identify and procure innovative products that set the company apart from its competitors. I have grown the business with penetration into Club, Pet Specialty, e-Commerce, Housewares, and Discount Retailer accounts. In this role, I established formal corporate structure, defining standard operating procedures, sales processes, forecasts, budgets, and brand positioning. My work involves the leadership of international sourcing initiatives to identify and procure innovative products that set the company apart from its competitors. I have grown the business with penetration into Club, Pet Specialty, e-Commerce, Housewares, and Discount Retailer accounts.



Nutramax Laboratories

• United States
• Manufacturing
• 300 - 400 Employee

• National Retail Sales Manager

  • Jan 2015 - Jan 2020

  I built a top sales organization from the ground up for this company that develops products that improve the quality of life for people and their pets. I formed and led a team of five national account managers and 25 broker representatives driving $70M in annual revenue. I also energized a dealer distribution network to increase penetration into US retail markets for consumer and pet Over the Counter products. My scope of responsibility included P&L, budgeting, sales planning and forecasting, compensation frameworks, channel strategies, brand positioning, and marketing. I also established AC Nielsen AOD, empowering access to a database of information for all US retailers. Show less



Nakoma Products

• United States
• Manufacturing
• 1 - 100 Employee

• Director of Sales

  • Jun 2014 - Jan 2015

  Nakoma acquired the Endust and Behold brands from Sara Lee. In this role I maintained accountability for P&L, budgeting, sales planning and forecasting, compensation frameworks, channel strategies, brand positioning, and marketing. I Managed and set parameters for all US retailers and distributors for Acosta brokered and direct accounts. Nakoma acquired the Endust and Behold brands from Sara Lee. In this role I maintained accountability for P&L, budgeting, sales planning and forecasting, compensation frameworks, channel strategies, brand positioning, and marketing. I Managed and set parameters for all US retailers and distributors for Acosta brokered and direct accounts.



Nutramax Laboratories

• United States
• Manufacturing
• 300 - 400 Employee

• Regional Sales Manager, Consumer Product and Retail Pet Divisions

  • Sep 2003 - Jun 2014

  I expanded revenue by negotiating and closing agreements for consumer and veterinary OTC products with accounts across 26 states. I also managed broker relationships that included four agencies and 12 representatives. I was responsible for a territory of Fortune 500 clients representing $17M in annual revenue, including Costco, Walmart, Sam's Club, BJ's, CVS, Rite Aid, all food and drug chains, regional accounts, and food and drug wholesalers. My accomplishments included achieving placement of four premium canine products into Walmart generating $8M in incremental revenue. I partnered with the Walmart buying team and vice president to build a shopping destination within the store. I developed and fostered strong relationships with category managers and buyers within all key accounts in the United States, including NACDS, ECRM, Global Pet, and Super Zoo. Show less



Labor Ready

• United States
• Staffing and Recruiting
• 700 & Above Employee

• District Manager

  • Jul 1999 - Oct 2002

  Directed 8 - 15 temporary offices in 3 states. repsonsible for 36 direct reports and up to 500 temp workers per day in Eastern PA and Southern NJ for top line sales numbers, new accounts, collections, worker's comp adherence, and P&L responsibilities. Directed 8 - 15 temporary offices in 3 states. repsonsible for 36 direct reports and up to 500 temp workers per day in Eastern PA and Southern NJ for top line sales numbers, new accounts, collections, worker's comp adherence, and P&L responsibilities.



PepsiCo

• United States
• Food and Beverage Services
• 700 & Above Employee

• District Sales Manager

  • Sep 1991 - Jul 1999

  Responsible for 13-45 Route Sales Associates in Eastern PA and Southern NJ for sales and retail display execution (DSD). Regional account calls for small format C-stores and Supermarket. Developed inner city and suburb marketplaces. Responsible for 13-45 Route Sales Associates in Eastern PA and Southern NJ for sales and retail display execution (DSD). Regional account calls for small format C-stores and Supermarket. Developed inner city and suburb marketplaces.