Experience

FanFinders

• United Kingdom
• Marketing Services
• 1 - 100 Employee

• SEO Lead

  • Mar 2021 - Present

  I help the business grow through organic search by implementing strategies that attracts qualified traffic to our range of websites. This in turn helps develop more leads, sign ups and sales.---FanFinders is a performance marketing and consumer insight company that connects brands with parents who want what they have to offer - we're the number one supplier of 1st party opt-in data in the UK baby market.We operate the Your Baby Club platform in the UK and US, which puts fantastic promotional offers and content from leading brands in front of millions of members.Led by the value exchange between brand and consumer, we create quality connections for our partners in the pregnancy/baby sectors and beyond, whilst remaining compliant with the world's strictest data privacy laws like GDPR in the EU and CCPA in the US



myhotelbreak.com

• United Kingdom
• Leisure, Travel & Tourism
• 1 - 100 Employee

• SEO Specialist

  • Feb 2018 - Mar 2021

  I was the lead SEO Specialist running the organic search channel at myhotelbreak.com. Tasks included creating and implementing strategies that will increase visibility and conversions via Google search. Other tasks included site audits, local SEO, Digital PR & outreach, technical SEO including log file analysis & 301 redirect strategies, content creation, offsite link building (digital PR), managing the rest of the SEO team, liaising with external agencies and monthly reporting on campaigns. I was the lead SEO Specialist running the organic search channel at myhotelbreak.com. Tasks included creating and implementing strategies that will increase visibility and conversions via Google search. Other tasks included site audits, local SEO, Digital PR & outreach, technical SEO including log file analysis & 301 redirect strategies, content creation, offsite link building (digital PR), managing the rest of the SEO team, liaising with external agencies and monthly reporting on campaigns.



AIMS Media

• SEO Specialist

  • Feb 2017 - Feb 2018

  Working from the head office in Glasgow I would create and implement the SEO strategies and campaigns for a number of clients, across various industries. This would also involves site wide audits, onsite SEO, offsite SEO, technical SEO, local SEO, monthly reports and updates to the company director.My role as the head of organic search at AIMS Media expanded over time and I continually looked to improve my knowledge and skillset in the ever changing environment that is digital marketing.



Boyd Digital

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• SEO Executive

  • Feb 2016 - Feb 2017

  Working in the head office I would create, implement and manage the SEO strategy for one of the biggest clients. This includes content creation, onsite SEO, offsite SEO, monthly reports across all websites/channels and daily updates to the SEO manager and project manager on deadlines. Working in the head office I would create, implement and manage the SEO strategy for one of the biggest clients. This includes content creation, onsite SEO, offsite SEO, monthly reports across all websites/channels and daily updates to the SEO manager and project manager on deadlines.



BATHS ON TAP LTD.

• United Kingdom
• Graphic Design
• 1 - 100 Employee

• Digital Content Executive

  • Aug 2015 - Feb 2016

  I ran the digital marketing operations of Baths on Tap. This included social media planning and implementation, creation of all content on the website as well as optimising landing pages for Google. I ran the digital marketing operations of Baths on Tap. This included social media planning and implementation, creation of all content on the website as well as optimising landing pages for Google.



Playbuzz

• United States
• Advertising Services
• 1 - 100 Employee

• Digital Content Executive

  • Feb 2015 - Jan 2016

  While working in the head office I would be responsible for creating fun and engaging content for our audience while also assisting with content moderation of the website and social media planning/scheduling. I returned to the UK in July 2015 to work in a freelance capacity. While working in the head office I would be responsible for creating fun and engaging content for our audience while also assisting with content moderation of the website and social media planning/scheduling. I returned to the UK in July 2015 to work in a freelance capacity.



Strive Digital

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Digital Content Executive

  • Sep 2013 - Mar 2014

  I would create engaging content for various clients across several industries. The role also involved reporting and client meetings. I would create engaging content for various clients across several industries. The role also involved reporting and client meetings.