Experience

Kaye Communications, Inc.

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Chief Operating Officer/Chief Marketing Strategist

  • Oct 1996 - Present

  Kaye Communications, Inc. is an Award Winning “Seriously Strategic!℠” integrated marketing and public relations firm that empowers companies of all sizes to grow and dominate their marketplace. Firm develops distinguishing and “game changing” brand strategies, multi-channel communications programs, market-relevant messaging and original content, and alliance building and community engagement initiatives for local, regional and national clients. Practice areas include consumer, business-to-business, and destination/lifestyle marketing; media relations; online and social media campaigns, and corporate and crisis communications supported by strategic copy writing and full-service graphic design. Client concentrations include healthcare; law; hotels/resorts/private clubs and restaurants; real estate; retail; professional sports; cultural events/festivals, nonprofits and government agencies. Management and creative teams reflect a broad professional history demonstrating first-hand understanding of both in-house corporate communications and public relations/marketing agency counsel.



Radisson

• Belgium
• Hospitality
• 700 & Above Employee

• Director of Sales & Marketing

  • Dec 1999 - Feb 2001

  Transformation Director of Sales & Marketing for the Radisson Aruba Caribbean Resort to the Radisson Aruba Resort & Casino, Palm Beach, Aruba based in Fort Lauderdale. Responsible for relocating sales office in Fort Lauderdale. Developed repositioning plan. Created tagline campaign for Florida promotions, "The Other Palm Beach With South Beach Chic". Supervised sales, marketing and public relations for 4 Diamond Award winning resort in Palm Beach, Aruba. KcomPR firm retained post tenure.2001 for 18 Months and again in 2012 for 12-Months.



The Boca Raton

• Hospitality
• 500 - 600 Employee

• Director of Club Marketing, National Sales Manager

  • Jun 1994 - Oct 1996

  Director of Club Marketing for the Premier Club, Group Sales For Mid-Atlantic Region and Northeast and Director of Club Marketing- Kaye Communications Public Relations Firm retained post tenure 1996- 2010. Retained for Premier Club project in 2014. Developed transient corporate rate program in 1996 for Boca Resort- "Boca For Business" Director of Club Marketing for the Premier Club, Group Sales For Mid-Atlantic Region and Northeast and Director of Club Marketing- Kaye Communications Public Relations Firm retained post tenure 1996- 2010. Retained for Premier Club project in 2014. Developed transient corporate rate program in 1996 for Boca Resort- "Boca For Business"



Stouffer Renaissance/Renaissance Hotels International "RHI"

• Director of Corporate Sales

  • Jan 1993 - Jun 1994

  Responsible for National Corporate Sales including National Rate program for North American Companies at Stouffer Renaissance Hotel properties and Renaissance Hotel properties worldwide. Responsible for National Corporate Sales including National Rate program for North American Companies at Stouffer Renaissance Hotel properties and Renaissance Hotel properties worldwide.



Rockresorts

• Executive Director of Sales

  • Jan 1991 - Jan 1993

  Responsible for sales development for resorts in Hawaii (The Lodge of Koele and Manele Bay), Hanbury Manor (Hertfordshire England) and Little Dix and Caneel Bay (Caribbean). Responsibilities included supervision of Regional Sales Offices in New York, Los Angeles and Honolulu as well as sales offices on properties in Hawaii and England. Developed successful V.I.T.A. Travel Agent loyalty program as well as group sales incentive program. Based in corporate office in Boca Raton, FL Responsible for sales development for resorts in Hawaii (The Lodge of Koele and Manele Bay), Hanbury Manor (Hertfordshire England) and Little Dix and Caneel Bay (Caribbean). Responsibilities included supervision of Regional Sales Offices in New York, Los Angeles and Honolulu as well as sales offices on properties in Hawaii and England. Developed successful V.I.T.A. Travel Agent loyalty program as well as group sales incentive program. Based in corporate office in Boca Raton, FL



Ramada Worldwide Sales and Renaissance

• Regional Director of Sales

  • Jun 1989 - Jan 1991

  Responsible for business development for Ramada branded Hotels and Resorts Worldwide including the Ramada Renaissance brand. Sales Management of 5 person sales team in Paramus, New Jersey Regional Sales Office including all Corporate "R.F.P." request for proposals for National companies interested in chainwide corporate rate program. Worked closely with owners, General Managers and sales managers of franchised properties in Canada and the Northeast region in developing marketing plans and corporate rate programs.



L' Hotel Maxim's de Paris, New York

• Director of Marketing & Sales

  • Feb 1987 - Nov 1988

  Opening Director of Marketing & Sales for Le Grande Hotel, Maxim's de Paris formerly The Gotham located at 5th and 55th that became the Peninsula. Responsible for all branding of Maxim's including food and beverage facilities; Adrienne, Bistro d' Adrienne and The Gotham Lounge. Developed concept for Phantom of the Opera New Years Weekend for January 1989 and marketed the event with Neiman Marcus "In-Circle" club in Dallas. Weekend Event was sold out after one mailing. Secured the Press Junket for the film "Roger Rabbit". Major markets included 4-block radius of hotel and Film and Entertainment Industry. The Hotel was sold to the Peninsula Group in 1988.



Wyndham Hotels & Resorts

• Executive Director of Sales - Resorts

  • Jun 1985 - Feb 1987

  Based in Miami Office responsible for Group Sales (team of 14) for off-shore resorts in Bahamas, St. Thomas and Jamaica as well as sales and promotions for Wyndham at Seaworld and The Reach in Key West. Relocated to New York Regional Office during reorganization as Regional Director of Sales based in Manhattan office. Responsible for Corporate Group business development from Northeast to Wyndham Hotels located in US and Caribbean. While there responsible for locating and relocation National Sales office from Times Square to One Penn Plaza.



Regent International

• Hospitality
• 1 - 100 Employee

• Director of Sales, North America

  • Jan 1982 - Jun 1985

  Responsible for outgoing business from North America to hotels and resorts located in the mainland US, Caribbean, Hawaii, Asia and South Pacific based in Manhattan. Director of Sales & Marketing on assignment for pre-opening of The Regent Williams Island, Aventura. Responsible for outgoing business from North America to hotels and resorts located in the mainland US, Caribbean, Hawaii, Asia and South Pacific based in Manhattan. Director of Sales & Marketing on assignment for pre-opening of The Regent Williams Island, Aventura.



Loew's Hotels/Swissotel

• Front Office Manager- Loews Summit

  • Aug 1976 - Jan 1982

  Director of Sales -Loews Drake Hotel and Director of Sales & Marketing Loews Drake, A Swissotel. Liason with Loew's and Swissotel management transition period during re branding from Loew's Drake to Drake Swissotel, Corporate Sales Manager for Loews Summit Hotel, Front Officer Manager, Assistant Front Office Manager, and started at Front Desk as Hospitality Manager. Director of Sales -Loews Drake Hotel and Director of Sales & Marketing Loews Drake, A Swissotel. Liason with Loew's and Swissotel management transition period during re branding from Loew's Drake to Drake Swissotel, Corporate Sales Manager for Loews Summit Hotel, Front Officer Manager, Assistant Front Office Manager, and started at Front Desk as Hospitality Manager.



Lester Kaye VW Porsche Audi

• Sales Associate

  • Jun 1972 - Aug 1976

  Worked four Summers in Make-ready, parts, service and sales Worked four Summers in Make-ready, parts, service and sales