Experience

P4 Sports Agency

• Canada
• Advertising Services
• 1 - 100 Employee

• Owner/CEO

  • Jan 2013 - Present

  I am the founder and CEO of P4 Sports Agency. A leader in sports marketing and representation. P4 Sports Agency is a fully integrated sports marketing and talent representation company.Today’s brands and athletes realize that there is a level of connectivity that is needed amongst their target markets that is ever so prevalent. P4 Sports Agency connects brands and athletes to their audiences. Our targeted strategies not only allow for our clients to increase their audience, but reach new ones as well.Built for the modern Brand. Built for the modern Athlete. www.p4sportsagency.com



New Wave

• Canada
• Advertising Services
• 1 - 100 Employee

• Owner/Founding Partner

  • Feb 2008 - Present

  Founding Partner at New Wave Media, headquartered in Calgary, AB and servicing local, regional, national and international clients.I am responsible for leading the strategic growth of the agency, developing/maintaining client-agency relationships, and empowering our agency staff to accomplish more than they thought was possible from themselves for our roster of clients.New Wave Media is a fully integrated marketing agency dedicated to unleashing the possibilities of what powerful strategic marketing can do for our clients. Our passionate approach to your marketing needs will ensure that you generate consistent and effective awareness that drives use of your services among target audiences. Our philosophy is to use our industry expertise, experience, unique skills, objectivity and our belief in a partnership with our clients, to produce results strategies that will persuade your customers to stand up, take notice and, most importantly, act.Contact me anytime (403) 466.8869



Scorched Ice

• Sporting Goods Manufacturing
• 1 - 100 Employee

• Marketing Advisor

  • Aug 2020 - Present



Opulence Magazine

• Book and Periodical Publishing

• Owner/Publisher

  • Sep 2003 - Jan 2008

  Coordinated publication efforts through the editing, writing, indexing, and producing of Opulence magazine which included on-line materials.Duties:Supervised activities of staffMonitored and coordinated the photography, artwork, layout and preparation of the copy for publication.Reviewed copy submitted by authors, staff or faculty members.Ensured publication and production of a variety of materials including on-line publishingEdited material for accuracy, style and readability, recommending changes where necessary.Wrote articles and worked in conjunction with other writers, assigned stories, and prepared news and general feature articles for publication.Read, proofed and/or supervised the proofreading of materials.Maintained own budget and was accountable for expenditures.Solicited advertising bids and maintained working relationship with outside vendors.