Experience

dentsu Aotearoa

• New Zealand
• Advertising Services
• 1 - 100 Employee

• Head of Programmatic

  • May 2021 - Present



Mi9 NZ

• New Zealand
• Advertising Services
• 1 - 100 Employee

• Programmatic Manager

  • Jan 2019 - May 2021



KPEX

• Auckland, New Zealand

• Performance Manager

  • Apr 2016 - Dec 2018

  Kiwi Premium Ad Exchange is a joint venture between the 4 big media publishers in New Zealand, Mediaworks, TVNZ, Fairfax and NZME. KPEX currently see's over 500kk ad impressions a month across Desktop, Mobile and Video. Focused entirely in the RTB space, I manage the tech and look to find new ways of generating more revenue for the shareholders. Kiwi Premium Ad Exchange is a joint venture between the 4 big media publishers in New Zealand, Mediaworks, TVNZ, Fairfax and NZME. KPEX currently see's over 500kk ad impressions a month across Desktop, Mobile and Video. Focused entirely in the RTB space, I manage the tech and look to find new ways of generating more revenue for the shareholders.



Trade Me

• New Zealand
• Technology, Information and Internet
• 500 - 600 Employee

• Programmatic/Optimisation Manager

  • Nov 2014 - Apr 2016

  - Working with SAS/AiMatch Ad Server to manage delivery of impressions across the Trade Me site. 900k visitors/day, 1.3 billion ad impressions/month. - Managing the implementation of Trade Me's SSP and working on bringing the product to the NZ and AU Market's. - Working with Account Managers to provide data driven RTB PMP deals to market. - Ad Tech support with various internal stakeholders. - Working with SAS/AiMatch Ad Server to manage delivery of impressions across the Trade Me site. 900k visitors/day, 1.3 billion ad impressions/month. - Managing the implementation of Trade Me's SSP and working on bringing the product to the NZ and AU Market's. - Working with Account Managers to provide data driven RTB PMP deals to market. - Ad Tech support with various internal stakeholders.



iProspect

• Advertising Services
• 700 & Above Employee

• Digital Advertising Operations Manager

  • Mar 2014 - Nov 2014

  - Working to unify the digital ad operations across the whole Aegis Media group in New Zealand. - In charge of all Digital Ad Operations for Carat, Vizeum, iProspect, Mitchell & Partners. - Training and Management of Ad Operartions Executives. - Working with Account Managers, Planner/Buyers, Publishers to ensure all Ad Operations run as planned. -Working with creative agencies to ensure creative is working to spec and troubleshoot broken creative in a timely manner. - Working to unify the digital ad operations across the whole Aegis Media group in New Zealand. - In charge of all Digital Ad Operations for Carat, Vizeum, iProspect, Mitchell & Partners. - Training and Management of Ad Operartions Executives. - Working with Account Managers, Planner/Buyers, Publishers to ensure all Ad Operations run as planned. -Working with creative agencies to ensure creative is working to spec and troubleshoot broken creative in a timely manner.



Catch!Media

• New Zealand
• Advertising Services
• 1 - 100 Employee

• Campaign Manager

  • Mar 2012 - Feb 2014

  - Managing all digital ad operations across Catch!Media. - Clients include ASB, University of Auckland, Pernod Ricard, Brandlines, Holden & 2Degrees. - Managing all 3PAS campaigns across Doubleclick, Mediamind, Facebook AdRoll and various other AdServers - QA and Trafficking creative to relevant publishers. - Reporting on insights and applying learning's to future campaigns. - Building UTM tags, conversion tags, tracking pixels and clicktrackers in various adservers. - Working with creative agencies to ensure digital creative is working properly and to publisher specifications. - Building and maintaining relationships with key digital publishers in New Zealand. Show less



Freelance

• Bahrain

• Audio Engineer

  • Mar 2011 - Oct 2011

  Clients include Seef Mall, and Bahrain International Circuit. Clients include Seef Mall, and Bahrain International Circuit.



Talking Pictures - Bahrain

• Audio Media Engineer

  • Sep 2010 - Mar 2011

  - Managing the audio needs for key clients represented by Ad agencies such ad FP7, JWT and Unisono. - Clients include Gulf Air, Zain Telecoms, Ithmaar Bank, Bahrain International Circut. - Maintaining and increasing market share is based on; building and maintaining existing relationships, providing personalized and client customized services, collaborating with customers to overcome obstacles to achieve the best possible end product. - Managing the audio needs for key clients represented by Ad agencies such ad FP7, JWT and Unisono. - Clients include Gulf Air, Zain Telecoms, Ithmaar Bank, Bahrain International Circut. - Maintaining and increasing market share is based on; building and maintaining existing relationships, providing personalized and client customized services, collaborating with customers to overcome obstacles to achieve the best possible end product.



Blue Jam Media

• Nottingham, United Kingdom

• Account Executive

  • Jul 2008 - Sep 2010

  - Assisting managing ‘Key’ accounts for a digital media development company. - Developing and managing client databases, assessing the needs of clients and communicating the necessary information and specifications to designers, developers and advertising agencies. - Clients include work for the Manchester based, BAFTA nominated media company Baker Media as well as website build and management of Ricky "The Hitman" Hatton. - Assisting managing ‘Key’ accounts for a digital media development company. - Developing and managing client databases, assessing the needs of clients and communicating the necessary information and specifications to designers, developers and advertising agencies. - Clients include work for the Manchester based, BAFTA nominated media company Baker Media as well as website build and management of Ricky "The Hitman" Hatton.