Experience

Ciel Telecom
• France
• Telecommunications
• 1 - 100 Employee
• Marketing Manager

  • Nov 2022 - Present


Imonomy

• Israel
• Technology, Information and Internet
• 1 - 100 Employee

• Head of Programmatic Advertising / Marketing Data Analyst

  • Jun 2021 - Nov 2022

  -Imonomy is providing monetization solution for providers through unique and hight performance units (Header bidding, RTB). -PPC Arbitrage for native to search campaings (Taboola, Revcontent, Outbrain). -Creation and management of wordrpress websites, of marketing campaigns (Search, Display, Native, Social networks, E-mails, Texts), and of BI & Data visualtization dashboards (Power BI, Data Studio). -Data analysis, Performance monitoring and Data Visualization (SQL, Excel, Power BI). -Imonomy is providing monetization solution for providers through unique and hight performance units (Header bidding, RTB). -PPC Arbitrage for native to search campaings (Taboola, Revcontent, Outbrain). -Creation and management of wordrpress websites, of marketing campaigns (Search, Display, Native, Social networks, E-mails, Texts), and of BI & Data visualtization dashboards (Power BI, Data Studio). -Data analysis, Performance monitoring and Data Visualization (SQL, Excel, Power BI).



Sweet Inn

• United Kingdom
• Hospitality
• 1 - 100 Employee

• Revenue Manager & Data Analyst

  • Jan 2020 - Jun 2021

  Sweet Inn is a global hospitality company, offering unique stylish holiday apartments for rent, designed with the comforts of home and local atmosphere, and providing all the services one would expect from a hotel. In charge of the Parisian Market Revenue growth and Strategy:- Leading yield management efforts to maximize revenue and profit- Defining Sweet Inn’s pricing strategy, working with the Executive team to align it with the company strategy- Understanding each market's complexity, and accounting for supply and demand as well as seasonality and events - Designing and implementing processes to enable cities to execute the pricing strategy.- Executing and oversee day-to-day yield across all campaigns and supply sources, identifying and implementing enhancements - Leading commercial decision-making around pricing, and work with teams on cross-functional areas such as product positioning & design, Marketing and B2B & B2C sales. - Designing and implement a process to enable cities to execute the pricing strategy. - Delivering effective budgeting, forecasting and supporting business planning, through strong data analysis and market intelligence.- Owning and improving the regular reporting of pricing KPIs - Working with local teams to provide and analyze reporting and ad hoc analysis - Working with Finance team on Portfolio performance, P&L analysis and due diligence- Providing feedback and input for Product Development efforts- Driving incremental EBITDA, RevPAR, Total Revenue and Fair Market Share performance Show less

• Data Analyst

  • Jan 2018 - Jan 2020

  - Benchmarking, market and competitors analysis.- Leading yield management efforts to maximize revenue and profit- Defining Sweet Inn’s pricing strategy, working with the Executive team to align it with the company strategy- Understanding each market's complexity, and accounting for supply and demand as well as seasonality and events - Designing and implementing processes to enable cities to execute the pricing strategy.- Executing and oversee day-to-day yield across all campaigns and supply sources, identifying and implementing enhancements - Leading commercial decision-making around pricing, and work with teams on cross-functional areas such as product positioning & design, Marketing and B2B & B2C sales. - Designing and implement a process to enable cities to execute the pricing strategy. Show less

• Yield Manager

  • Jun 2015 - Jan 2018

  -Pricing analysis, PMS management.- Leading yield management efforts to maximize revenue and profit- Defining Sweet Inn’s pricing strategy, working with the Executive team to align it with the company strategy



BHM Formations

• United States
• Architecture and Planning

• SEA Marketing

  • Jul 2012 - Jun 2015

  Supervision and application of the marketing strategy, SEA, Google Ads, Facebook, Bing and other PPC management campaigns, analytic and visualization tools. Landing page and designing creative content. B2B/B2C sales. Supervision and application of the marketing strategy, SEA, Google Ads, Facebook, Bing and other PPC management campaigns, analytic and visualization tools. Landing page and designing creative content. B2B/B2C sales.



US Embassy Youth Councils Inc.

• Non-profit Organization Management
• 1 - 100 Employee

• Internship U.S. EMBASSY

  • Apr 2012 - Jun 2012

  -Business meetings organization, planning optimization. -Understanding of large corporation management. -Business meetings organization, planning optimization. -Understanding of large corporation management.



Société Générale

• France
• Banking
• 700 & Above Employee

• Assistant Financial Advisor

  • Jul 2011 - Aug 2011

  Apprentice Bank Advisor Apprentice Bank Advisor



Dead Sea Products

• United States

• Sales 'AGALOT'

  • Jun 2009 - Aug 2009

  An enriching experience in the United States who taught me to adapt myself to a new environment and acquire commercial skills. Intensive Front sales techniques, Active communication. An enriching experience in the United States who taught me to adapt myself to a new environment and acquire commercial skills. Intensive Front sales techniques, Active communication.