Jonathan Bester
Business Development Manager at Athletes Junction- Claim this Profile
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English Native or bilingual proficiency
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Afrikaans Native or bilingual proficiency
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Bio
Credentials
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Advertising on Facebook
LinkedInMar, 2023- Oct, 2024 -
Advertising on Instagram
LinkedInMar, 2023- Oct, 2024 -
Advertising on YouTube
LinkedInMar, 2023- Oct, 2024 -
Become a Social Media Marketer
LinkedInMar, 2023- Oct, 2024 -
Marketing on Twitter
LinkedInMar, 2023- Oct, 2024 -
Social Media Marketing Strategy: TikTok and Instagram Reels
LinkedInMar, 2023- Oct, 2024 -
Social Media Marketing: ROI
LinkedInMar, 2023- Oct, 2024 -
Social Media Stories: Creative Strategies and Tips
LinkedInMar, 2023- Oct, 2024 -
Lead Generation: Social Media
LinkedInFeb, 2023- Oct, 2024 -
Marketing on Facebook
LinkedInFeb, 2023- Oct, 2024 -
Marketing on Instagram
LinkedInFeb, 2023- Oct, 2024 -
Social Media Marketing for Small Business
LinkedInFeb, 2023- Oct, 2024 -
Social Media Marketing with Facebook and Twitter
LinkedInFeb, 2023- Oct, 2024 -
Social Media Marketing: Managing Online Communities
LinkedInFeb, 2023- Oct, 2024 -
Social Media Marketing: Strategy and Optimization
LinkedInFeb, 2023- Oct, 2024 -
Key Account Management
LinkedInJul, 2022- Oct, 2024 -
Retail Marketing Strategy
LinkedInJul, 2022- Oct, 2024 -
Digital Marketing Foundations
LinkedInDec, 2021- Oct, 2024 -
Digital Strategy
LinkedInDec, 2021- Oct, 2024 -
Email and Newsletter Marketing Foundations
LinkedInDec, 2021- Oct, 2024 -
Social Media Marketing Foundations
LinkedInDec, 2021- Oct, 2024 -
Social Media Marketing: Strategy and Optimization
LinkedInDec, 2021- Oct, 2024 -
SEO for Social Media
LinkedInMay, 2021- Oct, 2024
Experience
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Athletes Junction
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United Arab Emirates
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Wellness and Fitness Services
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1 - 100 Employee
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Business Development Manager
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May 2022 - Present
• Development and implementation of direct sales and marketing strategy • Development and implementation of promotional events and activations • Maximized revenues by developing tailor made strategies and consistently surpassed annual sales • Analysis of sales forecasts and relevant financials and reporting on product sales • Plan, attend and exhibit brands at relevant industry events and expos. Great portfolio of some of the biggest and best Fitness, wellness, recovery and performance brands in the world. Brands like: Hyperice, SKLZ, Spidertech, BYoga, Stryve, Mobot and more.. Show less
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Fine Hygienic Holding
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Jordan
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Manufacturing
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700 & Above Employee
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Category Head Nutrition
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2021 - May 2022
• Product development, pricing, and new product launches. • Implementation and management of social media pages. • Analysis of sales forecasts and relevant financials and reporting on product sales. • Conducted category analysis utilizing current consumer/category insights and KPI information. • Planning, Overseeing and management of overall marketing strategy through all avenues and channels • Plan, attend and exhibit brands at relevant industry events and expos. • Product development, pricing, and new product launches. • Implementation and management of social media pages. • Analysis of sales forecasts and relevant financials and reporting on product sales. • Conducted category analysis utilizing current consumer/category insights and KPI information. • Planning, Overseeing and management of overall marketing strategy through all avenues and channels • Plan, attend and exhibit brands at relevant industry events and expos.
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Country Manager
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May 2019 - Apr 2021
• Overall management in Sales and Marketing of 4 Sports Nutrition Brands (Muscle Tech, Purely Inspired, Hydroxycut & Sixstar Nutrition) • Work with distributors sales force to insure all required KPI's are executed and implemented. • Implementation and management of social media pages. • Product development, pricing, and new product launches to cater for different performance goals. • Manage regulatory requirements and liaise with Head Office for registration of products in each country. • Plan, attend and exhibit brands at relevant industry events and expos. • Drive revenue growth development and execution of the overall country strategy. Show less
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Admirals Trading LLC
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United Arab Emirates
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Food and Beverage Services
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100 - 200 Employee
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Brand Manager - Sports Nutrtion and non- food products
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Sep 2017 - May 2019
Overall management and sales of 4 Sports Nutrition brands, baby's detergent and batteries. Increase growth and brand awareness within the region. Execution of marketing plans and campaigns so as to promote the brands , overall growth of the brands and increase revenue for the business. P & L and sales reporting.
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Key Account Manager
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Sep 2017 - May 2019
Reporting to the General Manager and leading a team of Account Managers, Marketing Executives and Sales Executives to effectively manage multiple accounts in the UAE.• Ensuring and maintaining strong business relationships with current and new customers/ Accounts.• Achieve budgeted sales goals for by incorporating strategic business analysis, competitive intelligence, and customer knowledge.• Developed and implemented strategies and programs to improve profitability while maintaining and Improving assortment at key accounts.• Liaising, planning, and conducting marketing activities and campaigns with principal company/ brands.• Conduct new business development, utilizing resourcefulness in identifying and pursuing new opportunities and entering new markets. Show less
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Senior Fitness Product Specialist and Trainer
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Oct 2014 - Sep 2017
Senior Fitness Product Specialist and Trainer managing a team of Product Specialists throughout the GCC. • Training of Sales Assistants on Equipment functionality, Benefits and Sales Techniques. • Coordination of Products layout and Display in all GCC stores. • Monitor provision of high-quality training to all employees based identified training needs. • Collect employee feedback at the end of every training session and provide a collated report to business. Senior Fitness Product Specialist and Trainer managing a team of Product Specialists throughout the GCC. • Training of Sales Assistants on Equipment functionality, Benefits and Sales Techniques. • Coordination of Products layout and Display in all GCC stores. • Monitor provision of high-quality training to all employees based identified training needs. • Collect employee feedback at the end of every training session and provide a collated report to business.
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Serco
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France
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Oil and Gas
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1 - 100 Employee
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Civilian PTI & Fitness Manager
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Sep 2011 - Oct 2014
•Providing all aspects of sport and fitness for Australian Defense Force •Day to day operations management of 2 fully equipped Gyms and all Personal Trainers & Gym Instructors. •Maintenance and enforcement of safety standards. - Chairman of Work health and Safety Commitee •Educating clients on exercise and development plans. Formulate bespoke programs for group & personal sessions. •Conducting group exercise classes of numbers up to 30pax. •Providing all aspects of sport and fitness for Australian Defense Force •Day to day operations management of 2 fully equipped Gyms and all Personal Trainers & Gym Instructors. •Maintenance and enforcement of safety standards. - Chairman of Work health and Safety Commitee •Educating clients on exercise and development plans. Formulate bespoke programs for group & personal sessions. •Conducting group exercise classes of numbers up to 30pax.
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Zabeel Investments LLC
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Investment Management
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1 - 100 Employee
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Personal training and Events coordinator
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Jun 2009 - Aug 2011
•Day to day operations management of the Gym and all Personal Trainers & Gym Instructors. •Maintenance and enforcement of safety standards. •Educating clients on exercise and development plans. •Formulate bespoke programs for group & personal sessions. •Event organization for Health Club, Kids Club & Beach Club. •Conduct group classes ranging from circuit training & boot camps to spinning & kids activities. - Membership and training packages sales. •Day to day operations management of the Gym and all Personal Trainers & Gym Instructors. •Maintenance and enforcement of safety standards. •Educating clients on exercise and development plans. •Formulate bespoke programs for group & personal sessions. •Event organization for Health Club, Kids Club & Beach Club. •Conduct group classes ranging from circuit training & boot camps to spinning & kids activities. - Membership and training packages sales.
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Atlantis The Palm
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United States
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1 - 100 Employee
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Team leader Guest Recreation
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Aug 2008 - Jun 2009
•Team scheduling & preparation. - Management of all pool and beach operations and activities •Coordinating all pool & beach attendants. •Maintaining team performance records. •Monitoring of all aspects of Health & Safety throughout the resort. - Ensuring sufficient transport around resort for hotel guest. - Ensuring VIP service is up to standard for outdoor guests. - Food and Beverage sales to all guests. •Team scheduling & preparation. - Management of all pool and beach operations and activities •Coordinating all pool & beach attendants. •Maintaining team performance records. •Monitoring of all aspects of Health & Safety throughout the resort. - Ensuring sufficient transport around resort for hotel guest. - Ensuring VIP service is up to standard for outdoor guests. - Food and Beverage sales to all guests.
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Fitness First Middle East
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United Arab Emirates
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Wellness and Fitness Services
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700 & Above Employee
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Personal Trainer
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Mar 2006 - Apr 2008
•Program design & body analysis. •Nutrition & lifestyle advice. •Sports management & specific training activities (plyometrics, fat loss, cardio courses, body building, specialist injury prevention, etc) - Assist with membership sales - Sell and up sell on training packages and promotions. •Program design & body analysis. •Nutrition & lifestyle advice. •Sports management & specific training activities (plyometrics, fat loss, cardio courses, body building, specialist injury prevention, etc) - Assist with membership sales - Sell and up sell on training packages and promotions.
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Education
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2005 - 2006
Health and Fitness Professionals Association
Diploma, Kinesiology and Exercise Science -
2020 - 2020
Hatton Boxing Academy
certificate, Boxing for Fitness -
2015 - 2015
Allison
Diploma, Operations Management and Supervision -
2001 - 2005
• Northwood School (Durban, S.A.).
Senior Cert.
Community
