Jonalex Herrera

Founder and Innovation Director at New Discovery Agency
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Contact Information
Location
Ciudad Juárez, Chihuahua, Mexico, MX
Languages
  • Spanish Native or bilingual proficiency
  • English Native or bilingual proficiency

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Experience

    • Mexico
    • Marketing Services
    • 1 - 100 Employee
    • Founder and Innovation Director
      • Nov 2016 - Present

      As New Discovery Media decided to focus its efforts on the creation of immersive content through WebVR and 360°, I was in charge of determining the best path to follow.From testing the best future proof gear and software, to creating our immersive content demo reel, to acquiring the tech skills in hardware, software and coding to move these efforts to the next level.

    • CEO & Founder
      • Jul 2013 - Nov 2016

      New Discovery Media is a Video Production, Creative Service and Photography house providing outsourcing services to local marketing agencies.As the founder and leader creative at New Discovery Media, I've had the opportunity of working from pre-production, through production as a director, all the way through post-production as lead editor and vfx/motion graphics artist, I've participated in a range of different sized projects for both clients and independent creative endeavors.

    • Multimedia Director
      • Feb 2013 - Jul 2013

      My responsibilities included the direction and post production of online material for ishowbusiness.com, as well as graphic updates and general support of the company's website. My responsibilities included the direction and post production of online material for ishowbusiness.com, as well as graphic updates and general support of the company's website.

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Director / Editor
      • Oct 2012 - Jan 2013

      While working at Show Business I had the opportunity to take full responsibility of season 2 of Latin Angels Special, a bikini/travel show that goes around the world discovering exotic places by the hand of beautiful latin hosts. This was a one man role that required me to travel with our executive producer, coordinate with local talent, producers and photographers in order to carry out the run down of each episode. Once back at our Miami offices, I would be in charge of pushing out the 18 episodes of the season under very tight and strict deadlines. Show less

    • Editing/Motion Intern
      • Jul 2012 - Sep 2012

      During my internship at the CDM Group, I had the opportunity of learning so much from the senior staff, as well as participate in live projects that contributed to m y experience. After my internship was over, I was offered a steady freelancing position with the CDM Group and their sister company Link 9, where I would occasionally be called to support with editing and motion graphics work. During my internship at the CDM Group, I had the opportunity of learning so much from the senior staff, as well as participate in live projects that contributed to m y experience. After my internship was over, I was offered a steady freelancing position with the CDM Group and their sister company Link 9, where I would occasionally be called to support with editing and motion graphics work.

    • Assistant Video Editor Intern
      • Jun 2012 - Jun 2012

      My time at East Pleasant was short as a video editing intern but I had a great learning experience as an assistant editor. My responsibilities were mainly archiving their large library of projects. My time at East Pleasant was short as a video editing intern but I had a great learning experience as an assistant editor. My responsibilities were mainly archiving their large library of projects.

    • Higher Education
    • 700 & Above Employee
    • Web Programmer
      • Apr 2010 - May 2011

      While attending NMSU I had the opportunity to collaborate as a web programmer with the marketing staff of NMSU's on-campus newspaper, "The Round Up" in the development of an application that would allow them to manage all advertising spots on their printed paper. While attending NMSU I had the opportunity to collaborate as a web programmer with the marketing staff of NMSU's on-campus newspaper, "The Round Up" in the development of an application that would allow them to manage all advertising spots on their printed paper.

    • Renewable Energy Semiconductor Manufacturing
    • 1 - 100 Employee
    • IT Manager
      • Jul 2006 - Dec 2006

      This was a short term project in which I acted as a IT manager for a local Natural Gas company where I was in charge of carrying out the supervision of an upgrade to the main billing software of the company, as well as all the hardware updates related to this. This was a short term project in which I acted as a IT manager for a local Natural Gas company where I was in charge of carrying out the supervision of an upgrade to the main billing software of the company, as well as all the hardware updates related to this.

    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Junior Programmer
      • Oct 2004 - May 2006

      During my time as a bilingual help desk analyst, I was given the opportunity to double as a Junior Web Programmer after my regular working schedule. This eventually lead to my manager recognizing my efforts and allowing my to go full time into this position.I was mainly in charge of developing full applications for inventory management that would allow both the help desk team and the inventory team to be in sync throughout all the locations which IBM was giving support to.

    • Billingual Help Desk
      • 2004 - 2006

      As a bilingual help desk analyst I was in charge of offering technical support to Delphi Automotive employees both in the their Kokomo offices, as well as to english speaking users located across the mexican facilities.A few months into this job, I was unofficially appointed as team leader where I would be in charge of delivering monthly reports and assisting other analyst with their duties.

    • Venezuela
    • Telecommunications
    • 700 & Above Employee
    • Brand Coordinator
      • Oct 2000 - Nov 2002

      As a brand coordinator in the marketing and advertising department for Corporacion Digitel, I was the enforcing liaison for all creative service providers. I was in charge of following up with all directions given by our marketing head with the ad agencies, printing and installing companies. As a brand coordinator in the marketing and advertising department for Corporacion Digitel, I was the enforcing liaison for all creative service providers. I was in charge of following up with all directions given by our marketing head with the ad agencies, printing and installing companies.

Education

  • New Mexico State University
    Creative Media, Digital Film
    2008 - 2012
  • New Mexico State University
    Bachelor's degree, Digital Film & Animation
    2008 - 2012
  • El Paso Community College
    Associate's degree, Digital Film
    2007 - 2008
  • Instituto Tecnológico y de Estudios Superiores de Monterrey
    Incomplete., Computer Engineering
    2002 - 2005

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