Experience

Le Cordon Bleu London

• United Kingdom
• Higher Education
• 1 - 100 Employee

• Sales and Marketing Manager

  • Feb 2020 - Present

  Founded in Paris in 1895, Le Cordon Bleu is considered today the largest network of culinary and hospitality schools in the world with more than 35 institutes in 20 countries and 20,000 students of over 100 nationalities are trained every year. Le Cordon Bleu combines innovation and creativity with tradition through its certificates, diplomas, bachelors, and master’s degrees. Founded in Paris in 1895, Le Cordon Bleu is considered today the largest network of culinary and hospitality schools in the world with more than 35 institutes in 20 countries and 20,000 students of over 100 nationalities are trained every year. Le Cordon Bleu combines innovation and creativity with tradition through its certificates, diplomas, bachelors, and master’s degrees.



London School of Marketing

• Head of Sales and Business Development- Recruitment

  • Jun 2012 - Mar 2019

  • Responsible for London school of marketing business and sales strategy in line with government regulations for international students• Managed a team of 15 , provided leadership through effective communication of vision, training and development while comparing sales results to achieve company goal• Increased MENA region sales from less than £1million to £ 4 million within 3 years, exceeding sales target by 12% in 2017 and 15% in 2018• Introduced new products from partnered university and awarding bodies to the business increasing sales by 30%• Personally liaising with recruitment of corporate clients for in-house short courses• Established several high profile partnerships , collaborative agreements as well as progression routes with government bodies , universities , employers and study centres Show less

• Admission Manager

  • Jul 2010 - May 2012

  • Managed a team of 12 admission assistant in meeting the college admission goals and recruitment targets• Provide leadership in advancing admission goals ensuring all weekly , quarterly and yearly performance metrics are achieved• Managed several collaborative agreements with international partners and colleges• Co-Managed global marketing strategies for the school• Consistently exceed recruitment targets by pursuing leads and expanding the prospect list • Revise and/or formulate policies and promote their implementation• Review financial information and adjust operational budgets to promote profitability Show less



LS Education Group

• London, United Kingdom

• Student Recruitment Officer

  • Jul 2009 - Jul 2010

  • Identified new and innovative ways to create new revenue streams at every possible opportunity • Generated sales appointments by building a pipeline through cold calling and networking • Exceeded sales target by pursuing leads and expanding the prospect list • Built strong network of 30 different clients all over the world, mainly Middle East • Identified new and innovative ways to create new revenue streams at every possible opportunity • Generated sales appointments by building a pipeline through cold calling and networking • Exceeded sales target by pursuing leads and expanding the prospect list • Built strong network of 30 different clients all over the world, mainly Middle East



Hilton Hotels & Resorts

• United States
• Hospitality
• 700 & Above Employee

• Food and Beverage Executive

  • Jun 2006 - May 2009

  • Responsible for handling operational issues and ensuring guests’ needs are dealt with • Managing operational activities within a busy environment, ensuring all company and industry procedures/regulations are adhered to and targets are achieved • Created and implemented new strategies for up selling and introduced better customer service procedures • Coordinating a range of day to day activities including managing and supervising staff, account posting and banking, handling complaints, stock control and health & safety • Dealt with numerous customer situations offering a service of the highest degree and being completely customer orientated in the process • Communicated customer service ensuring all customers received a high level of high quality customer care in line with specific guidelines Show less