Jon Gitlin
Senior Content Marketing Manager at Merge- Claim this Profile
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Bio
Hannah Fillmore-Patrick
Jon is a hardworking, consistent, and meticulous content marketer who has an instinct for choosing an approach that delights his audience and keeps them coming back for more. He has both a strong business sense and exceptional writing skills, which made him an unstoppable SEO force at Workato. Jon is also a good editor to have in your court if you're a writer, as he's generous with his attention and time. In fact, if I had to choose one person to edit my work forever, I'd choose Jon. His value as a coworker, unique skills, and reliable results will make Jon an irreplaceable asset at any company.
Alex Lamascus
Jon is a marketing leader who gets results! I have seen his impact first hand; he is self-motivated, metrics-oriented, and a great person to have on your team. I'm always amazed at the speed and quality with which Jon works. I highly recommend Jon for any content marketing role, he is the kind of person you want on your team when you need to deliver great outcomes.
Hannah Fillmore-Patrick
Jon is a hardworking, consistent, and meticulous content marketer who has an instinct for choosing an approach that delights his audience and keeps them coming back for more. He has both a strong business sense and exceptional writing skills, which made him an unstoppable SEO force at Workato. Jon is also a good editor to have in your court if you're a writer, as he's generous with his attention and time. In fact, if I had to choose one person to edit my work forever, I'd choose Jon. His value as a coworker, unique skills, and reliable results will make Jon an irreplaceable asset at any company.
Alex Lamascus
Jon is a marketing leader who gets results! I have seen his impact first hand; he is self-motivated, metrics-oriented, and a great person to have on your team. I'm always amazed at the speed and quality with which Jon works. I highly recommend Jon for any content marketing role, he is the kind of person you want on your team when you need to deliver great outcomes.
Hannah Fillmore-Patrick
Jon is a hardworking, consistent, and meticulous content marketer who has an instinct for choosing an approach that delights his audience and keeps them coming back for more. He has both a strong business sense and exceptional writing skills, which made him an unstoppable SEO force at Workato. Jon is also a good editor to have in your court if you're a writer, as he's generous with his attention and time. In fact, if I had to choose one person to edit my work forever, I'd choose Jon. His value as a coworker, unique skills, and reliable results will make Jon an irreplaceable asset at any company.
Alex Lamascus
Jon is a marketing leader who gets results! I have seen his impact first hand; he is self-motivated, metrics-oriented, and a great person to have on your team. I'm always amazed at the speed and quality with which Jon works. I highly recommend Jon for any content marketing role, he is the kind of person you want on your team when you need to deliver great outcomes.
Hannah Fillmore-Patrick
Jon is a hardworking, consistent, and meticulous content marketer who has an instinct for choosing an approach that delights his audience and keeps them coming back for more. He has both a strong business sense and exceptional writing skills, which made him an unstoppable SEO force at Workato. Jon is also a good editor to have in your court if you're a writer, as he's generous with his attention and time. In fact, if I had to choose one person to edit my work forever, I'd choose Jon. His value as a coworker, unique skills, and reliable results will make Jon an irreplaceable asset at any company.
Alex Lamascus
Jon is a marketing leader who gets results! I have seen his impact first hand; he is self-motivated, metrics-oriented, and a great person to have on your team. I'm always amazed at the speed and quality with which Jon works. I highly recommend Jon for any content marketing role, he is the kind of person you want on your team when you need to deliver great outcomes.
Experience
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Merge
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United States
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Software Development
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1 - 100 Employee
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Senior Content Marketing Manager
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Jul 2023 - Present
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Workato
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United States
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Software Development
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700 & Above Employee
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Senior Content Marketing Manager
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Feb 2022 - Jul 2023
I manage the company's blog, "The Connector." This involves:• Ideating and executing an SEO-driven content strategy • Organizing the editorial calendar • Editing content from colleagues before pushing it live• Revamping decaying pages while optimizing others that offer opportunities in search • Collaborating with the C-suite or with subject matter experts on pieces related to the company (e.g. a new product release)• Analyzing content performance and reporting key learnings to the team every monthI also:• Source, vet, and assign articles to freelancers • Create and edit gated content • Edit copy that goes out through social media• Lead content initiatives across our network of partnersAccomplishments:• Increased organic traffic to the blog by more than 10X within 3 years (via highly-relevant keywords, like "SaaS integration", "point to point integration", "software integration", "bidirectional sync", "onboarding automation", etc.)• Reimagined and restarted the blog's bi-weekly newsletter• Spearheaded the blog's redesign, which included revamping the experience on the homepage and individual articles Show less
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Content Marketing Manager
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Jun 2020 - Feb 2022
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Momentive.ai
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United States
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Internet Publishing
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500 - 600 Employee
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Content Marketing Manager
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Oct 2017 - Dec 2019
Was responsible for: • Writing blog posts on a range of topics, from survey design best practices to workplace trends • Creating and contributing to comprehensive e-guides • Composing email copy for ad-hoc campaigns and monthly newsletters • Drafting assignments to freelancers and reviewing their work • Brainstorming copy tests for email and search—and executing them Was responsible for: • Writing blog posts on a range of topics, from survey design best practices to workplace trends • Creating and contributing to comprehensive e-guides • Composing email copy for ad-hoc campaigns and monthly newsletters • Drafting assignments to freelancers and reviewing their work • Brainstorming copy tests for email and search—and executing them
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TechValidate Software
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United States
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Software Development
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1 - 100 Employee
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Customer Success Manager
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Jan 2016 - Oct 2017
Was responsible for: • Ensuring that clients see a strong ROI from TechValidate • Managing the entire customer lifecycle, from kickoff to renewal • Assisting the Marketing team in identifying potential clients to interview In addition to my day-to-day activities, I helped manage TechValidate's social media channels and contributed to the blog with top-of-funnel and case study content. Was responsible for: • Ensuring that clients see a strong ROI from TechValidate • Managing the entire customer lifecycle, from kickoff to renewal • Assisting the Marketing team in identifying potential clients to interview In addition to my day-to-day activities, I helped manage TechValidate's social media channels and contributed to the blog with top-of-funnel and case study content.
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Yelp
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United States
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Technology, Information and Internet
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700 & Above Employee
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Account Executive
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Jan 2015 - Jan 2016
Was responsible for: • Managing the entire sales cycle of Yelp's advertising products in a given territory • Selling to a variety of different businesses, from the food to the entertainment industry Accomplishments: • Cumulative bookings in 2015 was 116% of quota • Finished 3rd out of 1,000+ local sales reps for revenue booked in May • Awarded "Open Call Ninja", an award given to one individual in the 40-member January training class • Received the "Hustle Award" twice (the distinction was awarded monthly and was determined by a vote from my 12-member team) Show less
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Education
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2010 - 2014
Occidental College
Bachelor of Arts (B.A.), Magna Cum Laude, Economics -
2020 - 2020
Udacity
Nanodegree, Digital Marketing
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