Experience

Johnson Health Tech. Co., Ltd.

• Taiwan
• Wellness and Fitness Services
• 300 - 400 Employee

• Vice President, Pan Asia Commercial Sales

  • Apr 2017 - Present

  Leading the Commercial Business Unit across Asia to further grow Johnson Health Tech (Matrix) business to become the leader in the commercial fitness market. We leverage the unique presence of our eleven subsidiaries and exclusive distributors across the region to provide outstanding customer solutions at a local level. Leading the Commercial Business Unit across Asia to further grow Johnson Health Tech (Matrix) business to become the leader in the commercial fitness market. We leverage the unique presence of our eleven subsidiaries and exclusive distributors across the region to provide outstanding customer solutions at a local level.



Cybex International, Inc.

• United States
• Wellness and Fitness Services
• 100 - 200 Employee

• SVP International Sales

  • Jan 2007 - Jan 2017

  I drove the company’s international direct sales staff of 16 and a distribution network of over 90 companies including direct operations in the UK with total annual revenues of US$52 million. As one of four SVPs reporting to the CEO, played an integral role taking Cybex from a market cap of $30M in 2001 to a market cap of $195M. The company was acquired by Brunswick in 2016. I excel in the execution of key global sales strategies to grow to market share and sustain solid gross margins Show less

• VP International Sales

  • Jan 2002 - Dec 2006

  Reported to the CEO. Promoted by the Board to rebuild and re-establish Cybex as a premium brand. Inheriting a fractured network of distributors who were selling on price and poorly trained; built and marshalled an international sales team and worldwide network of 90+ distributors. Responding to lackluster sales and poor payment, led a team to conduct due diligence on the acquisition of the UK Distributor’s business, resulting in establishing the company’s own direct sales operations Drove the department through its most challenging times of re-structuring and various financial crises to strong robust ACGRs. Show less

• Sales Director Asia Pacific

  • Dec 1998 - Dec 2001

  Restructured distribution channels in China, Malaysia, Australia and India while implementing a value- added sales approach and developed unique sales tools for market segment penetration in the Asia Pacific region. Achieved annual consecutive sales growth of 31% and 16% over quota from 1999 through 2000



Star Trac Unisen

• Irvine, CA

• International Sales Director

  • Mar 1995 - Oct 1998

  International Sales and Marketing Manager (1996- Dec 1999) Reported to the CEO. Directed sales distribution and marketing strategy of 55 companies in international distribution network, handling sales revenues of $16 million. Supervised five Regional Sales Managers and two Corporate Sales Coordinators. Annually surpassed aggressive sales targets of 30% growth. Regional Sales Manager - Middle East, Africa, and India (1995-1996) Established a new sales region for Star Trac in a challenging environment. Show less



International Leisure Consultants

• Hong Kong
• Travel Arrangements
• 1 - 100 Employee

• Co Owner

  • Jan 1993 - Jan 1995



IFA

• Hong Kong, Osaka & Beijing

• Club Management

  • Jan 1988 - Jan 1993



Minori Corporation

• Tokyo, Japan

• Export Head

  • Jan 1985 - Dec 1987