John Crawford

Digital Product Manager at HarperCollins Christian Publishing
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Contact Information
us****@****om
(386) 825-5501
Location
Nashville, Tennessee, United States, US

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Experience

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Digital Product Manager
      • Oct 2012 - Present

      Managed the integration of 2 publishing imprints eBook Conversion and distribution processes through the application of standards developed by the CD+O team. Implemented system to draw content from various Bible and Reference xml files so publisher editorial teams can create new products in multiple formats. Trained Bible and Reference Editorial staffs to provide required documentation for production of multi-format versions of published content. Coordinated content conversion efforts with publishing, operations and third party vendors to deploy all NYP Bible, Reference print and digital formats simultaneously. Provided eBook and App requirements in alignment with editorial process for the recently implemented RSuite Content Development and Workflow system focusing on complex content development for Bible and Academic Reference products. Show less

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Digital Product Manager
      • Jun 2008 - Oct 2012

      Successfully deployed through team effort over 3000 eBook titles to Amazon, Barnes & Noble, Apple, Google, and others.Managed content conversion efforts for 7 copyrighted Bible Translation databases, 14 licensed Bible Translations, and over 700 reference titles into standardized xml format.Developed specification requirements and quality assurance processes for the display, navigation, and functionality of published content on multiple hardware devices.Participated as subject matter expert in development and Patent of an automated system that draws chunks of content from literary works that include Bible verse citations through a normalized Bible Database and various HCCP published Bible Indexes.Participated in the companywide implementation of a new content development and workflow system for multi-format publishing. Show less

    • Nelson Electronic Technical Support Manager
      • Jan 2000 - Jun 2008

      Developed and applied standards for quality assurance testing for all Thomas Nelson published multimedia products.Generated revenue from the sale of CD-ROM products, unlocks and downloads to non-traditional B2B accounts, B2C through telesales, email broadcasts, online marketing and sales initiatives at NelsonMinistryServices.com.Published and deployed online software product descriptions, marketing content, sales copy, email broadcast messaging and all technical support solution guides. Managed a technical support team who provided superior quality service to a registered database of 450k software users and processed 80k requests for service per year. Show less

    • Nelson Electronic Sales & Technical Support Representative
      • Jun 1997 - Jan 2000

      Joined this start-up publishing division that produced in partnership with 3rd party vendor a new Bible Software CD-ROM product line with Thomas Nelson published content.Generated revenue through sales of new boxed products, unlocks of additional individual titles and collections.Responded to customer telephone calls and email requests for product information or software technical problem resolution.Participated in development and launch of Nelson’s first B2B and B2C websites including product page display, user navigation and functionality as well as online order processing. Show less

Education

  • David Lipscomb University
    Bachelor of Arts (B.A.), Religious Education
    1980 - 1985
  • Page High School
    1975 - 1978

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